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Banzai Secures Expanded Agreement with RBC Capital Markets for OpenReel Enterprise License

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Banzai (NASDAQ: BNZI) has expanded its agreement with RBC Capital Markets, securing an enterprise license for its OpenReel digital video creation platform within RBC's Wealth Marketing Division. This expansion follows an existing relationship with RBC Global Asset Management, effectively doubling their current engagement. OpenReel enables organizations to remotely direct, record, edit, and produce professional-grade branded video content at scale. The platform serves global enterprise clients including Bristol Myers Squibb, Ingram Micro, DXC Technology, Insider Inc., and US Steel.

Banzai (NASDAQ: BNZI) ha ampliato il suo accordo con RBC Capital Markets, ottenendo una licenza aziendale per la sua piattaforma di creazione video digitale OpenReel all'interno della Divisione Wealth Marketing di RBC. Questa espansione segue una collaborazione gi脿 esistente con RBC Global Asset Management, raddoppiando di fatto il loro impegno attuale. OpenReel consente alle organizzazioni di dirigere, registrare, modificare e produrre contenuti video di marca professionali a distanza e su larga scala. La piattaforma serve clienti aziendali globali come Bristol Myers Squibb, Ingram Micro, DXC Technology, Insider Inc. e US Steel.

Banzai (NASDAQ: BNZI) ha ampliado su acuerdo con RBC Capital Markets, asegurando una licencia empresarial para su plataforma de creaci贸n de video digital OpenReel dentro de la Divisi贸n de Marketing de Patrimonios de RBC. Esta expansi贸n sigue a una relaci贸n existente con RBC Global Asset Management, duplicando efectivamente su compromiso actual. OpenReel permite a las organizaciones dirigir, grabar, editar y producir contenido de video de marca profesional a escala de forma remota. La plataforma atiende a clientes empresariales globales como Bristol Myers Squibb, Ingram Micro, DXC Technology, Insider Inc. y US Steel.

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Banzai (NASDAQ : BNZI) a 茅tendu son accord avec RBC Capital Markets, obtenant une licence d'entreprise pour sa plateforme de cr茅ation vid茅o num茅rique OpenReel au sein de la division Wealth Marketing de RBC. Cette extension fait suite 脿 une relation existante avec RBC Global Asset Management, doublant ainsi leur engagement actuel. OpenReel permet aux organisations de diriger, enregistrer, monter et produire 脿 distance des contenus vid茅o de marque professionnels 脿 grande 茅chelle. La plateforme sert des clients d'entreprise mondiaux tels que Bristol Myers Squibb, Ingram Micro, DXC Technology, Insider Inc. et US Steel.

Banzai (NASDAQ: BNZI) hat seine Vereinbarung mit RBC Capital Markets erweitert und sich eine Unternehmenslizenz f眉r seine OpenReel Digital-Video-Erstellungsplattform innerhalb der Wealth Marketing Division von RBC gesichert. Diese Erweiterung folgt auf eine bestehende Zusammenarbeit mit RBC Global Asset Management und verdoppelt effektiv ihr aktuelles Engagement. OpenReel erm枚glicht es Organisationen, professionell gebrandete Videoinhalte aus der Ferne zu steuern, aufzunehmen, zu bearbeiten und in gro脽em Umfang zu produzieren. Die Plattform bedient globale Unternehmenskunden wie Bristol Myers Squibb, Ingram Micro, DXC Technology, Insider Inc. und US Steel.

Positive
  • Expansion of existing client relationship, doubling current engagement with RBC
  • Strategic growth in enterprise market segment
  • Increased penetration in financial sector with high-value client
Negative
  • None.

SEATTLE, May 06, 2025 (GLOBE NEWSWIRE) -- (NASDAQ: BNZI) (鈥淏anzai鈥� or the 鈥淐ompany鈥�), a leading marketing technology company that provides essential marketing and sales solutions, today announced it has expanded its agreement with RBC Capital Markets.

As part of the expanded agreement, RBC聽Capital Markets鈥� Wealth Marketing Division will have an enterprise license for usage of OpenReel, Banzai鈥檚 leading digital video creation platform.

鈥淭his agreement reinforces our strategy of expansion in the聽enterprise,鈥� said Joe Davy, Founder and CEO of Banzai. 鈥淗aving already been working with RBC Global Asset聽Management, this deal shows movement throughout the enterprise into the wealth marketing聽division, doubling our current engagement聽and validating our growth聽in the enterprise space. We are seeing solid traction in the financial sector, where the聽OpenReel Creator tool gives global financial firms the ability to offer standardized branded video with personalization at scale for their wealth managers, partners, and other stakeholders.鈥�

OpenReel empowers organizations to efficiently produce high-quality, branded video content at scale. Its platform enables users to remotely direct, record, edit, and collaborate on professional-grade video projects, significantly streamlining the production process and ensuring brand consistency. OpenReel serves a global enterprise client base, including industry leaders like Bristol Myers Squibb, Ingram Micro, DXC Technology, Insider Inc., and US Steel.

About RBC Capital Markets

The most significant corporations, institutional investors, asset managers, private equity firms, and governments around the globe recognize RBC Capital Markets as an innovative, trusted partner with an in-depth expertise in capital markets, banking, and finance. We are well-established in the largest, most mature capital markets across North America, Europe, and the Asia Pacific region, which collectively encompasses 80% of the global investment banking fee pool.

RBC Capital Markets is part of a leading provider of financial services, Royal Bank of Canada (RBC). Founded in 1864, RBC is one of the largest banks in the world and the fifth largest in North America, as measured by market capitalization. With a strong capital base and consistent financial performance, RBC is among a small group of highly rated global banks. Learn more at聽.

We are proud to support a broad range of community initiatives through donations, community investments and employee volunteer activities. See how at聽.

About Banzai

Banzai is a marketing technology company that provides AI-enabled marketing and sales solutions for businesses of all sizes. On a mission to help their customers grow, Banzai enables companies of all sizes to target, engage, and measure both new and existing customers more effectively. Customers who use Banzai's product suite include Autodesk, Dell Technologies, New York Life, Thermo Fisher Scientific, Thinkific, and ActiveCampaign, among thousands of others. Learn more at . For investors, please visit .

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements often use words such as 鈥渂elieve,鈥� 鈥渕ay,鈥� 鈥渨ill,鈥� 鈥渆stimate,鈥� 鈥渢arget,鈥� 鈥渃ontinue,鈥� 鈥渁nticipate,鈥� 鈥渋ntend,鈥� 鈥渆xpect,鈥� 鈥渟hould,鈥� 鈥渨ould,鈥� 鈥減ropose,鈥� 鈥減lan,鈥� 鈥減roject,鈥� 鈥渇orecast,鈥� 鈥減redict,鈥� 鈥減otential,鈥� 鈥渟eek,鈥� 鈥渇uture,鈥� 鈥渙utlook,鈥� and similar variations and expressions. Forward-looking statements are those that do not relate strictly to historical or current facts. Examples of forward-looking statements may include, among others, statements regarding Banzai International, Inc.鈥檚 (the 鈥淐ompany鈥檚鈥�): future financial, business and operating performance and goals; annualized recurring revenue and customer retention; ongoing, future or ability to maintain or improve its financial position, cash flows, and liquidity and its expected financial needs; potential financing and ability to obtain financing; acquisition strategy and proposed acquisitions and, if completed, their potential success and financial contributions; strategy and strategic goals, including being able to capitalize on opportunities; expectations relating to the Company鈥檚 industry, outlook and market trends; total addressable market and serviceable addressable market and related projections; plans, strategies and expectations for retaining existing or acquiring new customers, increasing revenue and executing growth initiatives; and product areas of focus and additional products that may be sold in the future. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. Forward-looking statements are not guarantees of future performance, and our actual results of operations, financial condition and liquidity and development of the industry in which the Company operates may differ materially from those made in or suggested by the forward-looking statements. Therefore, investors should not rely on any of these forward-looking statements. Factors that may cause actual results to differ materially include changes in the markets in which the Company operates, customer demand, the financial markets, economic, business and regulatory and other factors, such as the Company鈥檚 ability to execute on its strategy. More detailed information about risk factors can be found in the Company鈥檚 Annual Report on Form 10-K and the Company鈥檚 Quarterly Reports on Form 10-Q under the heading 鈥淩isk Factors,鈥� and in other reports filed by the Company, including reports on Form 8-K. The Company does not undertake any duty to update forward-looking statements after the date of this press release.

Investor Relations
Chris Tyson
Executive Vice President
MZ Group - MZ North America
949-491-8235

Media
Nancy Norton
Chief Legal Officer, Banzai


FAQ

What is the significance of BNZI's expanded agreement with RBC Capital Markets?

The expanded agreement provides RBC Capital Markets' Wealth Marketing Division with an enterprise license for OpenReel, doubling Banzai's current engagement with RBC and demonstrating growth in the enterprise space.

What services does Banzai (BNZI) OpenReel platform provide?

OpenReel is a digital video creation platform that enables organizations to remotely direct, record, edit, and collaborate on professional-grade video projects, ensuring brand consistency and streamlined production.

Who are some of Banzai's (BNZI) major enterprise clients?

Banzai's OpenReel platform serves major enterprise clients including Bristol Myers Squibb, Ingram Micro, DXC Technology, Insider Inc., and US Steel.

How is Banzai (BNZI) expanding in the financial sector?

Banzai is expanding in the financial sector by providing its OpenReel platform to financial firms, enabling them to create standardized branded video with personalization at scale for wealth managers and partners.
Banzai International Inc.

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