Vernors Debuts Nostalgia-evoking LTO Celebrating Michigan's Beloved Boston Cooler
Keurig Dr Pepper (NYSE:KDP) has announced the launch of a limited-edition Vernors Boston Cooler beverage, available exclusively in Michigan and Toledo, OH from July through September 2025. The new product combines Vernors' signature ginger flavor with vanilla cream, inspired by the traditional Boston Cooler float made with Vernors Ginger Soda and vanilla ice cream.
The launch aligns with consumer trends identified in KDP's State of Beverages 2025 Trend Report, which found that 44% of Americans try new beverages monthly. The product will be available in 12 Packs, 2 L and 20 oz. bottles at locations where Vernors is sold.
Keurig Dr Pepper (NYSE:KDP) ha annunciato il lancio di una bevanda in edizione limitata, il Vernors Boston Cooler, disponibile esclusivamente in Michigan e Toledo, Ohio, da luglio a settembre 2025. Il nuovo prodotto unisce il caratteristico sapore zenzero di Vernors con la crema alla vaniglia, ispirandosi al tradizionale Boston Cooler float preparato con Vernors Ginger Soda e gelato alla vaniglia.
Il lancio 猫 in linea con le tendenze dei consumatori evidenziate nel State of Beverages 2025 Trend Report di KDP, che ha rilevato che il 44% degli americani prova nuove bevande ogni mese. Il prodotto sar脿 disponibile in confezioni da 12, bottiglie da 2 litri e da 20 oz nei punti vendita dove Vernors 猫 commercializzato.
Keurig Dr Pepper (NYSE:KDP) ha anunciado el lanzamiento de una bebida de edici贸n limitada, el Vernors Boston Cooler, disponible exclusivamente en Michigan y Toledo, Ohio, desde julio hasta septiembre de 2025. El nuevo producto combina el caracter铆stico sabor a jengibre de Vernors con crema de vainilla, inspirado en el tradicional Boston Cooler float hecho con Vernors Ginger Soda y helado de vainilla.
El lanzamiento est谩 alineado con las tendencias de consumo identificadas en el State of Beverages 2025 Trend Report de KDP, que encontr贸 que el 44% de los estadounidenses prueban nuevas bebidas mensualmente. El producto estar谩 disponible en paquetes de 12, botellas de 2 litros y de 20 oz en los lugares donde se vende Vernors.
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Keurig Dr Pepper (NYSE:KDP) a annonc茅 le lancement d'une boisson en 茅dition limit茅e, le Vernors Boston Cooler, disponible exclusivement dans le Michigan et 脿 Toledo, Ohio, de juillet 脿 septembre 2025. Ce nouveau produit associe la saveur embl茅matique de gingembre de Vernors 脿 une cr猫me 脿 la vanille, s'inspirant du traditionnel Boston Cooler float r茅alis茅 avec Vernors Ginger Soda et glace 脿 la vanille.
Ce lancement s'aligne sur les tendances de consommation identifi茅es dans le State of Beverages 2025 Trend Report de KDP, qui r茅v猫le que 44 % des Am茅ricains essaient de nouvelles boissons chaque mois. Le produit sera disponible en packs de 12, bouteilles de 2 litres et de 20 oz dans les points de vente o霉 Vernors est commercialis茅.
Keurig Dr Pepper (NYSE:KDP) hat die Einf眉hrung eines limitierten Vernors Boston Cooler Getr盲nks angek眉ndigt, das exklusiv in Michigan und Toledo, Ohio, von Juli bis September 2025 erh盲ltlich sein wird. Das neue Produkt kombiniert den typischen Ingwergeschmack von Vernors mit Vanillecreme und ist inspiriert vom traditionellen Boston Cooler Float, der mit Vernors Ginger Soda und Vanilleeis zubereitet wird.
Der Launch entspricht den Verbrauchertrends, die im State of Beverages 2025 Trend Report von KDP identifiziert wurden, wonach 44 % der Amerikaner monatlich neue Getr盲nke ausprobieren. Das Produkt wird in 12er-Packs, 2-Liter- und 20-Unzen-Flaschen an Verkaufsstellen erh盲ltlich sein, an denen Vernors verkauft wird.
- Product launch capitalizes on regional nostalgia and brand heritage
- Strategic alignment with consumer trend data showing 44% of Americans try new beverages monthly
- Limited distribution and timeframe creates scarcity and potential demand
- Limited geographical distribution may restrict revenue potential
- Seasonal availability (July-September) limits sales window
A New Twist on a Classic Michigan Tradition Arrives Just in Time for Summer
A true
The new, limited-edition Vernors Boston Cooler offers consumers the nostalgic flavors they know and love, now with a twist: blending Vernors' signature sweet and slightly spicy ginger flavor with rich, creamy vanilla to capture the essence of
"Keurig Dr Pepper's recent State of Beverages 2025 Trend Report uncovered that, on average,
The limited-edition Vernors Boston Cooler will only be available in
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Xenja Lindberg
Manager, External Communications
Keurig Dr Pepper
[email protected]听
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FAQ
What is the new Vernors Boston Cooler product from KDP?
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