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La Rosa Holdings Corp. to Expand into Valencia and Canary Islands, Spain following Successful Events in M谩laga and Madrid

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La Rosa Holdings Corp. (NASDAQ: LRHC) announced expansion plans in Spain following successful industry events in Madrid and M谩laga. The company has established a Madrid subsidiary and signed an LOI with real estate veteran Keyla Torres Velasquez to convert her offices in Valencia and Canary Islands into La Rosa-branded locations. This expansion comes amid strong growth in Spain's real estate market, with Q1 2025 showing an 11% YoY increase in average home prices. The company's Madrid office establishment marks the first step in its broader Spanish market strategy, led by Spain Director Joaqu铆n Nuevo Alarc贸n. La Rosa's business model offers agents technology, training, and revenue sharing opportunities while maintaining ownership flexibility. The planned office conversions remain subject to definitive agreements and customary closing conditions.
La Rosa Holdings Corp. (NASDAQ: LRHC) ha annunciato piani di espansione in Spagna a seguito di eventi di settore di successo a Madrid e M谩laga. L'azienda ha creato una filiale a Madrid e ha firmato una lettera d'intenti con la veterana del settore immobiliare Keyla Torres Velasquez per trasformare i suoi uffici a Valencia e nelle Isole Canarie in sedi a marchio La Rosa. Questa espansione avviene in un contesto di forte crescita del mercato immobiliare spagnolo, con un aumento dell'11% su base annua dei prezzi medi delle case nel primo trimestre del 2025. L'apertura dell'ufficio di Madrid rappresenta il primo passo della strategia pi霉 ampia dell'azienda per il mercato spagnolo, guidata dal direttore per la Spagna Joaqu铆n Nuevo Alarc贸n. Il modello di business di La Rosa offre agli agenti tecnologia, formazione e opportunit脿 di condivisione dei ricavi, mantenendo al contempo flessibilit脿 nella propriet脿. Le conversioni degli uffici previste sono soggette a accordi definitivi e alle consuete condizioni di chiusura.
La Rosa Holdings Corp. (NASDAQ: LRHC) anunci贸 planes de expansi贸n en Espa帽a tras exitosos eventos del sector en Madrid y M谩laga. La compa帽铆a ha establecido una filial en Madrid y firmado una carta de intenciones con la veterana inmobiliaria Keyla Torres Velasquez para convertir sus oficinas en Valencia y las Islas Canarias en ubicaciones con la marca La Rosa. Esta expansi贸n se produce en medio de un fuerte crecimiento del mercado inmobiliario espa帽ol, con un aumento interanual del 11% en los precios medios de las viviendas en el primer trimestre de 2025. La apertura de la oficina en Madrid marca el primer paso en su estrategia m谩s amplia para el mercado espa帽ol, liderada por el director para Espa帽a, Joaqu铆n Nuevo Alarc贸n. El modelo de negocio de La Rosa ofrece a los agentes tecnolog铆a, formaci贸n y oportunidades de reparto de ingresos, manteniendo al mismo tiempo flexibilidad en la propiedad. Las conversiones planeadas de oficinas est谩n sujetas a acuerdos definitivos y condiciones habituales de cierre.
La Rosa Holdings Corp.(NASDAQ: LRHC)電� 毵堧摐毽摐鞕 毵愲澕臧鞐愳劀 靹标车鞝侅澑 鞐呹硠 頄夓偓毳� 毵堨箿 頉� 鞀ろ帢鞚� 頇曥灔 瓿勴殟鞚� 氚滍憸頄堨姷雼堧嫟. 須岇偓電� 毵堧摐毽摐鞐� 鞛愴殞靷ゼ 靹る頃橁碃 攵霃欖偘 氩犿厡霝戩澑 旒鞚茧澕 韱犽爤鞀� 氩澕鞀れ紑歃�(Keyla Torres Velasquez)鞕 LOI毳� 觳搓舶頃橃棳 攴鸽厐鞚� 氚滊爩鞁滌晞 氚� 旃措倶毽晞 鞝滊弰 靷鞁れ潉 La Rosa 敫岆灉霌� 歆鞝愳溂搿� 鞝勴櫂頃� 鞓堨爼鞛呺媹雼�. 鞚措矆 頇曥灔鞚 鞀ろ帢鞚� 攵霃欖偘 鞁滌灔鞚� 臧曤牓頃� 靹膘灔 靻嶌棎靹� 鞚措(鞏挫鞙茧┌, 2025雲� 1攵勱赴 韽夑窢 欤柬儩 臧瓴╈澊 鞝勲厔 雽牍� 11% 靸侅姽頄堨姷雼堧嫟. 毵堧摐毽摐 靷靻� 靹る鞚 鞀ろ帢鞚� 鞁滌灔鞚� 鞙勴暅 雿� 甏戨矓鞙勴暅 鞝勲灥鞚� 觳� 瓯胳潓鞙茧, 鞀ろ帢鞚� 雼措嫻 鞚挫偓 順胳晞韨� 雸勳棎氤� 鞎岆澕毳挫綐(Joaqu铆n Nuevo Alarc贸n)鞚� 鞚措亴瓿� 鞛堨姷雼堧嫟. La Rosa鞚� 牍勳雼堨姢 氇嵏鞚 鞐愳澊鞝勴姼鞐愱矊 旮办垹, 甑愳湣 氚� 靾橃澋 瓿奠湢 旮绊殞毳� 鞝滉车頃橂┐靹滊弰 靻岇湢甓� 鞙犾棸靹膘潉 鞙犾頃╇媹雼�. 瓿勴殟霅� 靷鞁� 鞝勴櫂鞚 斓滌 瓿勳暯 氚� 韱奠儊鞝侅澑 毵堦皭 臁瓣贝鞚� 鞀轨澑鞚� 臁瓣贝鞙茧 頃╇媹雼�.
La Rosa Holdings Corp. (NASDAQ : LRHC) a annonc茅 ses plans d'expansion en Espagne suite 脿 des 茅v茅nements sectoriels r茅ussis 脿 Madrid et M谩laga. La soci茅t茅 a cr茅茅 une filiale 脿 Madrid et sign茅 une lettre d'intention avec la v茅t茅rane de l'immobilier Keyla Torres Velasquez pour convertir ses bureaux 脿 Valence et aux 卯les Canaries en sites sous la marque La Rosa. Cette expansion intervient dans un contexte de forte croissance du march茅 immobilier espagnol, avec une hausse annuelle moyenne de 11 % des prix des logements au premier trimestre 2025. L'茅tablissement du bureau de Madrid marque la premi猫re 茅tape de la strat茅gie plus large de l'entreprise sur le march茅 espagnol, dirig茅e par le directeur Espagne Joaqu铆n Nuevo Alarc贸n. Le mod猫le 茅conomique de La Rosa offre aux agents technologie, formation et opportunit茅s de partage des revenus tout en maintenant une flexibilit茅 de propri茅t茅. Les conversions pr茅vues des bureaux restent soumises 脿 des accords d茅finitifs et aux conditions habituelles de cl么ture.
Die La Rosa Holdings Corp. (NASDAQ: LRHC) k眉ndigte Expansionspl盲ne in Spanien nach erfolgreichen Branchenevents in Madrid und M谩laga an. Das Unternehmen hat eine Tochtergesellschaft in Madrid gegr眉ndet und eine Absichtserkl盲rung mit der Immobilienexpertin Keyla Torres Velasquez unterzeichnet, um ihre B眉ros in Valencia und auf den Kanarischen Inseln in La Rosa-Markenstandorte umzuwandeln. Diese Expansion erfolgt vor dem Hintergrund eines starken Wachstums auf dem spanischen Immobilienmarkt, mit einem Anstieg der durchschnittlichen Hauspreise um 11 % im Jahresvergleich im ersten Quartal 2025. Die Er枚ffnung des B眉ros in Madrid markiert den ersten Schritt in der umfassenderen Spanien-Strategie des Unternehmens, geleitet von Spanien-Direktor Joaqu铆n Nuevo Alarc贸n. Das Gesch盲ftsmodell von La Rosa bietet Agenten Technologie, Schulungen und Umsatzbeteiligungsm枚glichkeiten bei gleichzeitiger Flexibilit盲t im Eigentum. Die geplanten B眉roumwandlungen stehen unter dem Vorbehalt endg眉ltiger Vereinbarungen und 眉blicher Abschlussbedingungen.
Positive
  • Expansion into high-growth Spanish real estate markets showing 11% YoY price increases
  • Strategic partnership with established local real estate professional for immediate market presence
  • Entry into attractive markets of Valencia and Canary Islands through conversion of existing offices
  • Establishment of Madrid subsidiary demonstrates concrete progress in international expansion
Negative
  • Office conversions and transactions still subject to definitive agreements and closing conditions
  • Madrid subsidiary still pending required local operational licenses
  • Expansion costs and timeline for ROI not disclosed

Insights

La Rosa's expansion into Spain shows strategic market entry, though pending definitive agreements means actual impact remains uncertain.

La Rosa Holdings Corp is advancing its international expansion strategy into Spain, following its participation in prominent real estate events in Madrid and M谩laga. The company has established a subsidiary in Madrid to develop the La Rosa AG真人官方ty Espa帽a brand, though it's still obtaining necessary operational licenses - an important regulatory step that shouldn't be overlooked.

The Letter of Intent (LOI) with Keyla Torres Velasquez represents potential conversion of two independently owned offices in Valencia and the Canary Islands into La Rosa-branded locations. This approach of converting existing operations rather than building from scratch demonstrates a capital-efficient expansion strategy that leverages local market knowledge.

The timing appears strategic, as Spain's real estate sector shows robust growth with approximately 11% year-over-year price increases nationwide and even stronger performance in the targeted expansion regions. Valencia and the Canary Islands specifically are experiencing double-digit growth, suggesting La Rosa is targeting high-performing markets rather than struggling areas.

La Rosa's expansion model centers on providing technology, training, and revenue sharing while maintaining a community culture - essentially exporting their PropTech business model to new markets. This approach allows for potentially rapid scaling with relatively limited capital investment compared to traditional real estate expansion.

However, investors should note the important caveat that these plans remain subject to definitive agreements, corporate approvals, and customary closing conditions. The contingent nature of these arrangements means the expansion is not yet guaranteed, creating execution risk that moderates the otherwise positive expansion news.

Celebration, FL, June 05, 2025 (GLOBE NEWSWIRE) -- La Rosa Holdings Corp. (NASDAQ:听LRHC) (鈥淟a Rosa鈥� or the 鈥淐ompany鈥�), a real estate and PropTech company, 听听today announced further progress in its international expansion strategy, following successful participation in SIMA Madrid and the International AG真人官方 Estate Congress in M谩laga.

The Company has established a subsidiary to act as a representative office in Madrid as part of its initial steps to develop La Rosa AG真人官方ty Espa帽a brand. Such subsidiary is currently in the process of obtaining local licenses required for its operations. As part of its expansion roadmap, La Rosa has entered into a Letter of Intent (LOI) with Keyla Torres Velasquez, a veteran real estate professional in Spain intending to convert her two independently owned offices in Valencia and the Canary Islands into La Rosa-branded locations.

According to Global Property Guide, Spain鈥檚 real estate sector continues to show strong momentum. As of Q1 2025, average home prices have increased by approximately , with regions like Valencia and the Canary Islands seeing double-digit growth.

Joe La Rosa, CEO of La Rosa, commented, 鈥淥ur recent presence at Spain鈥檚 leading real estate events has opened the door to meaningful opportunities. With the support of Joaqu铆n Nuevo Alarc贸n, our Director of Spain, and the potential cooperation with Keyla Torres Velasquez and her teams in Valencia and the Canary Islands, we are laying a strong foundation for La Rosa AG真人官方ty Espa帽a. Establishing our Madrid office is the first step in a broader, long-term plan to grow our presence in key markets across the country.鈥�

La Rosa AG真人官方ty鈥檚 innovative model offers agents access to a powerful combination of technology, training, and revenue share, all built on the foundation of a strong community culture. The Company believes that its expansion into Spain reflects its mission to empower real estate professionals globally, offering them tools for success while maintaining full ownership and flexibility.

The conversion of two offices of Ms. Torres Velasquez into La Rosa-branded locations and consummation of other related transactions discussed above are subject to, and contingent upon, the execution of a definitive agreement and other related transaction documents by the parties, corporate approvals, and customary closing conditions. There can be no assurances that the conversion and other transactions will be consummated.

About La Rosa Holdings Corp.

La Rosa Holdings Corp. (Nasdaq: LRHC) is transforming the real estate industry by providing agents with flexible compensation options, including a revenue-sharing model or a fee-based structure with 100% commission. Powered by its proprietary technology platform, La Rosa aims to equip agents and franchisees with the tools they need to deliver exceptional service.

The Company offers both residential and commercial real estate brokerage services, as well as technology-driven products and support for its agents and franchise partners. Its business model includes internal services for agents and external offerings for the public, spanning real estate brokerage, franchising, education and coaching, and property management.

La Rosa Holdings operates 26 corporate-owned brokerage offices across Florida, California, Texas, Georgia, North Carolina, and Puerto Rico. La Rosa Holdings also recently started its expansion into Europe, beginning with Spain. Additionally, the Company has six franchised offices and branches and three affiliated brokerage locations in the U.S. and Puerto Rico. The Company also operates a full-service escrow settlement and title company in Florida.

For more information, please visit:听.

Stay connected with La Rosa, sign up for news alerts here:听.

Forward-Looking Statements

This press release contains forward-looking statements regarding the Company鈥檚 current expectations that are subject to various risks and uncertainties. Such statements include statements regarding the Company鈥檚 ability to grow its business and other statements that are not historical facts, including statements which may be accompanied by the words 鈥渋ntends,鈥� 鈥渕ay,鈥� 鈥渨ill,鈥� 鈥減lans,鈥� 鈥渆xpects,鈥� 鈥渁nticipates,鈥� 鈥減rojects,鈥� 鈥減redicts,鈥� 鈥渆stimates,鈥� 鈥渁ims,鈥� 鈥渂elieves,鈥� 鈥渉opes,鈥� 鈥減otential鈥� or similar words.听These听statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Actual results could differ materially from those described in these forward-looking statements due to certain factors, including without limitation, the Company's ability to achieve profitable operations, our ability to successfully integrate acquisitions into our business operations, customer acceptance of new services, the demand for the Company鈥檚 services and the Company鈥檚 customers' economic condition, the impact of competitive services and pricing, general economic conditions, the successful integration of the Company鈥檚 past and future acquired brokerages, the effect of the recent National Association of AG真人官方tors' landmark settlement on our business operations, and other risk factors detailed in the Company's filings with the United States Securities and Exchange Commission (the "SEC鈥�). You are urged to carefully review and consider any cautionary statements and other disclosures, including the statements made under the heading 鈥淩isk Factors鈥� in our Annual Report on Form 10-K for the fiscal year ended December 31, 2024, and other reports and documents that we file from time to time with the SEC. Forward-looking statements contained in this press release are made only as of the date of this press release, and La Rosa does not undertake any responsibility to update any forward-looking statements in this release, except as may be required by applicable law. References and links to websites have been provided as a convenience, and the information contained on such websites has not been incorporated by reference into this press release.

For more information, contact:

Investor Relations Contact:
Crescendo Communications, LLC
David Waldman/Natalya Rudman
Tel: (212) 671-1020
Email: 听



FAQ

What is LRHC's expansion strategy in Spain?

LRHC is expanding in Spain by establishing a Madrid subsidiary and signing an LOI to convert two independent offices in Valencia and Canary Islands into La Rosa-branded locations.

How is the Spanish real estate market performing in 2025?

Spain's real estate market shows strong momentum with average home prices increasing approximately 11% year-over-year in Q1 2025, with Valencia and Canary Islands seeing double-digit growth.

Who are the key executives leading LRHC's Spanish expansion?

The expansion is led by CEO Joe La Rosa and Joaqu铆n Nuevo Alarc贸n, Director of Spain, with potential cooperation from local real estate veteran Keyla Torres Velasquez.

What services does La Rosa AG真人官方ty offer to agents in Spain?

La Rosa AG真人官方ty offers agents access to technology, training, and revenue share opportunities while maintaining full ownership and flexibility, built on a community culture.

What conditions need to be met for LRHC's Spanish office conversions?

The office conversions require execution of definitive agreements, corporate approvals, customary closing conditions, and local operational licenses for the Madrid subsidiary.
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