Axis Wake Launches the 2026 T250, the Largest and Most Powerful Axis Ever Built
Axis Wake, a brand of Malibu Boats (NASDAQ:MBUU), has unveiled its 2026 Axis T250, marking the largest and most powerful model in the company's history. The 25-foot vessel accommodates up to 18 passengers and features significant upgrades focused on wake sports performance.
The T250 introduces key innovations including a redesigned tower, cast-metal-framed windshield, enhanced helm controls, and premium interior features. The boat incorporates Wake Plus Hull�, Surf Gate®, and Power Wedge® III technologies for customizable wake experiences, along with a fuel-efficient design for improved handling in rough waters.
Axis Wake, un marchio di Malibu Boats (NASDAQ:MBUU), ha presentato il suo Axis T250 2026, il modello più grande e potente nella storia dell'azienda. L'imbarcazione di 25 piedi può ospitare fino a 18 passeggeri e offre miglioramenti significativi orientati alle prestazioni per gli sport sul wake.
Il T250 introduce innovazioni chiave come una torre ridisegnata, un parabrezza con cornice in metallo fuso, comandi di guida migliorati e interni di alta qualità. La barca integra le tecnologie Wake Plus Hull�, Surf Gate® e Power Wedge® III per esperienze di wake personalizzabili, insieme a un design efficiente nel consumo di carburante per una migliore manovrabilità in acque agitate.
Axis Wake, una marca de Malibu Boats (NASDAQ:MBUU), ha presentado su Axis T250 2026, el modelo más grande y potente en la historia de la compañía. La embarcación de 25 pies puede acomodar hasta 18 pasajeros y cuenta con mejoras significativas enfocadas en el rendimiento para deportes de wakeboard.
El T250 introduce innovaciones clave, incluyendo una torre rediseñada, parabrisas con marco de metal fundido, controles de timón mejorados y características interiores premium. El bote incorpora las tecnologías Wake Plus Hull�, Surf Gate® y Power Wedge® III para experiencias de wake personalizables, junto con un diseño eficiente en combustible para un mejor manejo en aguas agitadas.
Axis Wake� Malibu Boats (NASDAQ:MBUU)� 브랜드로, 회사 역사� 가� 크고 강력� 모델� 2026 Axis T250� 공개했습니다. 25피트 길이� � 선박은 최대 18명의 승객� 수용� � 있으�, 웨이� 스포� 성능� 중점� � 주요 업그레이드를 특징으로 합니�.
T250은 새롭� 디자인된 타�, 주조 금속 프레� 윈드실드, 향상� 조종� 컨트�, 고급 인테리어 기능 � 주요 혁신� 도입했습니다. � 보트� 맞춤� 웨이� 경험� 위한 Wake Plus Hull�, Surf Gate®, Power Wedge® III 기술� 거친 물에서도 향상� 조종성을 위한 연료 효율적인 설계� 결합하고 있습니다.
Axis Wake, une marque de Malibu Boats (NASDAQ:MBUU), a dévoilé son Axis T250 2026, le modèle le plus grand et le plus puissant de l'histoire de l'entreprise. Ce bateau de 25 pieds peut accueillir jusqu'à 18 passagers et présente des améliorations majeures axées sur la performance pour les sports de wakeboard.
Le T250 introduit des innovations clés telles qu'une tour repensée, un pare-brise à cadre métallique moulé, des commandes de pilotage améliorées et des finitions intérieures haut de gamme. Le bateau intègre les technologies Wake Plus Hull�, Surf Gate® et Power Wedge® III pour des expériences de wake personnalisables, ainsi qu'un design économe en carburant pour une meilleure maniabilité en eaux agitées.
Axis Wake, eine Marke von Malibu Boats (NASDAQ:MBUU), hat das Axis T250 2026 vorgestellt, das größte und leistungsstärkste Modell in der Firmengeschichte. Das 25 Fuß lange Boot bietet Platz für bis zu 18 Passagiere und verfügt über bedeutende Verbesserungen, die auf die Leistung bei Wake-Sportarten ausgerichtet sind.
Der T250 bringt wichtige Neuerungen wie einen neu gestalteten Turm, eine Windschutzscheibe mit Metallrahmen, verbesserte Steuerungselemente und hochwertige Innenausstattung. Das Boot nutzt die Technologien Wake Plus Hull�, Surf Gate® und Power Wedge® III für individuell anpassbare Wake-Erlebnisse sowie ein kraftstoffeffizientes Design für bessere Handhabung in rauen Gewässern.
- Largest capacity in brand history (18 passengers) expanding market potential
- Integration of premium features and advanced wake control technologies
- Strategic product line expansion targeting performance-driven buyers
- Improved fuel efficiency with enhanced rough water handling capabilities
- Potential higher price point compared to previous models due to increased size and features
- May face increased competition in the premium wake boat segment
Insights
Malibu Boats expands Axis Wake lineup with larger T250 model, strategically targeting higher-capacity segment while maintaining brand value proposition.
The launch of the 2026 Axis T250 represents a significant expansion of Malibu Boats' product portfolio in the wake sports segment. At 25 feet with 18-person capacity, this new flagship model pushes Axis Wake into a larger size category, potentially opening access to new customer segments while maintaining the brand's value-oriented position relative to premium Malibu-branded offerings.
The T250 strategically bridges the gap between Axis' traditionally smaller vessels and Malibu's premium boats by incorporating high-demand features like Surf Gate® and Power Wedge® III while preserving the brand's "performance without unnecessary complexity" positioning. Key comfort upgrades like hinged seats, wireless charging, and helm improvements suggest Malibu is targeting both first-time buyers seeking value and existing customers looking to upgrade within the brand family.
From a manufacturing perspective, the T250 likely leverages existing Malibu Boats production infrastructure and technology, enabling cost efficiencies while expanding the addressable market. The redesigned tower with customization options also creates potential for higher-margin accessory sales. This product launch follows industry trends toward larger, multi-purpose boats that accommodate more passengers and diverse water activities, responding to post-pandemic outdoor recreation demand patterns while maintaining the differentiation between Malibu's brand tiers.
LOUDON, Tenn., Aug. 01, 2025 (GLOBE NEWSWIRE) -- Axis Wake today announced the release of the all-new 2026 Axis T250, the largest and most powerful model in the brand’s history. Engineered for wakeboarders, wakesurfers, and foilers who want maximum space, high-performance features, and the bold Axis attitude, the T250 is built to go big—offering full-send summer experiences for crews of up to 18.
Measuring 25 feet in length, the T250 combines aggressive styling with intuitive design in a boat made for long days and bigger sessions. It features sharp new gel lines, an athletic profile, and a host of upgrades focused on comfort, control, and wake-and-wave versatility.
“This boat was made for wakeboarders, wakesurfers, and foilers who go big and stay out all day,� said Bec Gange, Axis Pro Team athlete. “The T250 isn’t just larger—it’s stronger and more dialed-in for everything we do on the water.�
Key highlights of the 2026 Axis T250 include:
- Redesigned tower with optional color customization, low-profile speaker mounts, and added headroom
- Cast-metal-framed windshield with reinforced caps for added strength and durability
- Helm upgrades, including Axis surf and wake presets and a one-touch Home button to power down GPS, drain ballast, center Surf Gate®, and stow Power Wedge® III
- Premium interior touches, such as hinged seats, updated panel styling, recessed speakers, and optional lounge wireless charging
- Wake Plus Hull�, Surf Gate®, and Power Wedge® III for scalable waves and wakes to suit any rider
- Fuel-efficient running surface and confident handling for better ride quality in rough water
The T250 is built on Axis Wake’s core values of simplicity, performance, and style—delivering all the tools wake sports consumers need without unnecessary complexity.
“Axis boats have always been about delivering exactly what our consumers need—high performance, simplicity, and value—without unnecessary complexity,� said Rachael Green, senior vice president of production and engineering at Malibu Boats. “With the T250, we’re advancing the Axis product line with a larger, more capable platform that appeals to performance-driven buyers. It’s a strategic evolution that strengthens our market position while staying true to the core principles our customers trust.�
The 2026 Axis T250 is available now through Axis Wake dealers nationwide.
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About Malibu Boats, Inc.
Malibu Boats, Inc. (NYSE: MBUU) is a leading designer, manufacturer, and marketer of a diverse range of recreational powerboats, including performance sport, sterndrive, and outboard boats. Malibu Boats, Inc. is the market leader in the performance sport boat category through its Malibu and Axis boat brands, the leader in the 20’�40� segment of the sterndrive boat category through its Cobalt brand, and in a leading position in the saltwater fishing boat market with its Pursuit and Cobia offshore boats and Pathfinder, Maverick, and Hewes flats and bay boat brands. A preeminent innovator in the powerboat industry, Malibu Boats, Inc. designs products that appeal to an expanding range of recreational boaters, fishermen, and watersports enthusiasts whose passion for boating is a key component of their active lifestyles.
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Media Contact: Malibu Boats Marketing Team [email protected] (865) 555-2026