Topgolf Added Field Goal Posts - Now It Needs a Dad to Inspect Them
Topgolf (NYSE:MODG) has launched an innovative marketing campaign combining golf and football by installing regulation-size field goal posts at 50 venues nationwide for the '25-'26 season. The company introduced the "Topgolf Dadternship" contest, running from July 15 to August 8, 2025, seeking one dad to become their unofficial intern.
The winner will receive a one-year Platinum Membership, a $2,000 gift card, exclusive behind-the-scenes access, and branded merchandise. CEO Artie Starrs emphasized this initiative aligns with Topgolf's focus on play and friendly competition, offering fans a new way to test their accuracy while celebrating football's preseason energy.
[ "Creative marketing campaign combining golf and football to attract new customers", "Expansion of entertainment offerings across 50 venues nationwide", "Strategic timing with football season to drive engagement" ]Topgolf (NYSE:MODG) ha lanciato una campagna di marketing innovativa che unisce golf e football, installando pali da goal regolamentari in 50 sedi in tutto il paese per la stagione '25-'26. L'azienda ha presentato il concorso "Topgolf Dadternship", attivo dal 15 luglio all'8 agosto 2025, alla ricerca di un papà che diventi il loro stagista non ufficiale.
Il vincitore riceverà un abbonamento Platinum di un anno, una carta regalo da 2.000 dollari, accesso esclusivo dietro le quinte e merchandising brandizzato. Il CEO Artie Starrs ha sottolineato che questa iniziativa riflette l'attenzione di Topgolf al gioco e alla competizione amichevole, offrendo ai fan un nuovo modo per mettere alla prova la loro precisione e celebrare l'energia della preseason del football.
Topgolf (NYSE:MODG) ha lanzado una innovadora campaña de marketing que combina golf y fútbol americano, instalando postes de gol reglamentarios en 50 sedes a nivel nacional para la temporada '25-'26. La compañía presentó el concurso "Topgolf Dadternship", que se llevará a cabo del 15 de julio al 8 de agosto de 2025, buscando a un papá para convertirse en su pasante no oficial.
El ganador recibirá una membresía Platinum por un año, una tarjeta de regalo de $2,000, acceso exclusivo entre bastidores y mercancía de la marca. El CEO Artie Starrs destacó que esta iniciativa está alineada con el enfoque de Topgolf en el juego y la competencia amistosa, ofreciendo a los fanáticos una nueva forma de poner a prueba su precisión mientras celebran la energía de la pretemporada de fútbol americano.
Topgolf (NYSE:MODG)� 골프와 미식축구� 결합� 혁신적인 마케� 캠페인을 시작하여 '25-'26 시즌� 위해 전국 50� 장소� 규격 크기 필드 � 포스트를 설치했습니다. 회사� 2025� 7� 15일부� 8� 8일까지 진행되는 "Topgolf Dadternship" 콘테스트� 소개하며, 비공� 인턴� � 아버지� 찾고 있습니다.
우승자는 1� 플래티넘 멤버�, 2,000달러 상품�, 독점 비하인드 � 액세� � 브랜� 상품� 받게 됩니�. CEO 아티 스타스는 � 이니셔티브가 Topgolf� 놀이와 친근� 경쟁� 대� 집중� 일치하며, 팬들에게 미식축구 프리시즌� 활기� 기념하면� 정확도를 시험� 새로� 방법� 제공한다� 강조했습니다.
Topgolf (NYSE:MODG) a lancé une campagne marketing innovante combinant golf et football en installant des poteaux de but réglementaires dans 50 sites à travers le pays pour la saison '25-'26. La société a introduit le concours "Topgolf Dadternship", qui se déroule du 15 juillet au 8 août 2025, à la recherche d'un père pour devenir leur stagiaire non officiel.
Le gagnant recevra un abonnement Platinum d'un an, une carte-cadeau de 2 000 $, un accès exclusif en coulisses et des produits dérivés de la marque. Le PDG Artie Starrs a souligné que cette initiative s'aligne sur l'accent mis par Topgolf sur le jeu et la compétition amicale, offrant aux fans une nouvelle façon de tester leur précision tout en célébrant l'énergie de la pré-saison de football.
Topgolf (NYSE:MODG) hat eine innovative Marketingkampagne gestartet, die Golf und Football kombiniert, indem für die Saison '25-'26 an 50 Standorten landesweit regelkonforme Torpfosten installiert wurden. Das Unternehmen führte den Wettbewerb "Topgolf Dadternship" ein, der vom 15. Juli bis 8. August 2025 läuft und einen Vater sucht, der ihr inoffizieller Praktikant wird.
Der Gewinner erhält eine einjährige Platinum-Mitgliedschaft, eine 2.000-Dollar-Geschenkkarte, exklusiven Blick hinter die Kulissen und gebrandete Merchandise-Artikel. CEO Artie Starrs betonte, dass diese Initiative im Einklang mit Topgolfs Fokus auf Spiel und freundschaftlichen Wettbewerb steht und den Fans eine neue Möglichkeit bietet, ihre Genauigkeit zu testen und die Energie der Football-Vorbereitung zu feiern.
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Finally, a job where yelling "looks a little crooked" is part of the gig
The Field Goal Posts
Topgolf is bringing golf and football together for the '25-'26 season by installing regulation-size field goal posts at 50 venues nationwide and is inviting Players to hone their aim and chase those sweet "doinks"—that satisfying clang when they nail the post.But those goal posts won't keep themselves in tip-top shape. They'll need some routine maintenance. A little inspection. A loving tap. Maybe a concerned head tilt and a muttered "that'll need fixing." You know� classic dad stuff � which is now Dadtern stuff.
The Dadtern
Dads have been training for this role their whole lives. They've chipped golf balls across the backyard with what they proudly call "form." They've delivered full play-by-play commentary to absolutely no one during TV time. They've mowed the lawn in perfect diagonal lines—as if competing for the green jacket itself. They've inspected everything from wobbly chairs to rattling A/C units to suspicious clouds. They've never thrown away a T-shirt because "you never know." And, of course, they're always ready to offer unsolicited advice to anyone within a 30-foot radius.
Now, one lucky Dad gets to make it official—and no, this isn't some "look but don't touch" situation. We're talking about VIP access. At Topgolf the outfield is basically a secret society and only a handful of staff ever set foot there. But for the Dadtern? The gates swing wide open (once). The Topgolf Dadtern will score:
- Free, one-year —because every dad deserves unlimited "practice."
- A
to buy all the wings (or cheesy mac' bites) that your heart desires.$2,000 - An exclusive behind-the-scenes tour � where you'll see parts of Topgolf that an exclusive few have ever laid eyes on (including the sacred outfield, which is basically the VIP lounge for golf balls).
- A very cool t-shirt � the kind of shirt you'll never throw away because it's basically a dad trophy now.
The Details
Topgolf's ideal "Dadtern" is a golf-loving, wing-devouring, lawn-inspecting, play-calling Dad who's just as comfortable wielding a wrench—or at least a killer metaphor—as he is a putter. He needs the supernatural precision to pack a car trunk (or golf bag) like it's Tetris in hard mode, plus unshakable confidence in jorts and grass-stained sneakers. He's mastered backyard DIYs that never quite get finished—but hey, it's about the journey, right?
Interested in the internship of a lifetime? Between July 15 and August 8, interested dads can "apply" (enter for a chance to win, really) at - and by apply, we mean the bare basics: first name, last name, phone number, email address, state of residence, zip code, date of birth, and one (1) compelling reason why you should be Topgolf's unofficial Dadtern. No extra points for unsolicited advice or pun usage, but we welcome it, nonetheless. .
What They Said
"At Topgolf, play and friendly competition are in our DNA, which is why we're excited to blend golf with football just as training camps fire up," said Topgolf CEO Artie Starrs. "Football preseason energy � those first practice snaps, the sound of the ball sailing between uprights � mirrors the thrill we see every day in our venues. By installing regulation-size field-goal posts at 50 venues, we're giving fans a new way to test their accuracy and celebrate those epic 'doinks,' all while crowning one deserving dad as our unofficial Dadtern."
About Topgolf
A Topgolf Callaway Brands Corp. (NYSE: MODG) brand, Topgolf is the ultimate instigator of play. Thanks to our 100+ venues around the globe, which are powered by industry-leading Toptracer technology, we're leading the charge of modern golf. We offer a variety of tech-driven games, a top-tier food and drink menu, space to host large events, and a vibe focused on more play for all. To learn more, plan an event, or make plans to come play around, visit .
About Topgolf Callaway Brands
Topgolf Callaway Brands Corp. (NYSE: MODG) is an unrivaled tech-enabled Modern Golf and active lifestyle company delivering leading golf equipment, apparel and entertainment, with a portfolio of global brands including Topgolf, Callaway Golf, TravisMathew, Odyssey and OGIO. "Modern Golf" is the dynamic and inclusive ecosystem that includes both on-course and off-course golf. Learn more at topgolfcallawaybrands.com.
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SOURCE Topgolf