AGÕæÈ˹ٷ½

STOCK TITAN

[Form 4] Choice Hotels Intnl. Insider Trading Activity

Filing Impact
(Neutral)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

Choice Hotels International (CHH) Form 4 filing: EVP & Chief Global Brands Officer Dominic Dragisich sold 2,500 common shares on 07/23/2025 at $136.45, generating roughly $0.34 million in proceeds. The disposition was executed under a Rule 10b5-1 trading plan adopted 11/25/2024 and modified 03/14/2025, indicating the trade was pre-scheduled rather than discretionary. After the sale, Dragisich still directly owns 68,381 shares of CHH.

The filing contains no derivative transactions and no other insider activity. There is no accompanying commentary on company operations, guidance, or financial performance. Given Choice Hotelsâ€� ~50 million share count, the sale represents a de-minimis 0.005 % of outstanding shares and about 3.5 % of the insider’s reported holdings. Although insider selling can be perceived negatively, the modest size and 10b5-1 framework limit material signaling value.

Choice Hotels International (CHH) Comunicazione Form 4: Dominic Dragisich, EVP e Chief Global Brands Officer, ha venduto 2.500 azioni ordinarie il 23/07/2025 a $136,45, generando circa 0,34 milioni di dollari di ricavi. La vendita è stata effettuata nell’ambito di un piano di trading Rule 10b5-1 adottato il 25/11/2024 e modificato il 14/03/2025, segnalando che l’operazione era programmata in anticipo e non discrezionale. Dopo la vendita, Dragisich detiene ancora direttamente 68.381 azioni di CHH.

La comunicazione non riporta transazioni derivate né altre attività interne. Non sono presenti commenti sulle operazioni aziendali, previsioni o performance finanziarie. Considerando il totale di circa 50 milioni di azioni di Choice Hotels, la vendita rappresenta una quota de minimis dello 0,005% delle azioni in circolazione e circa il 3,5% delle partecipazioni dichiarate dall’insider. Sebbene la vendita da parte di un insider possa essere interpretata negativamente, la dimensione contenuta e il contesto del piano 10b5-1 ne riducono il valore informativo significativo.

Choice Hotels International (CHH) Presentación del Formulario 4: Dominic Dragisich, EVP y Chief Global Brands Officer, vendió 2,500 acciones comunes el 23/07/2025 a $136.45, generando aproximadamente $0.34 millones en ingresos. La operación se realizó bajo un plan de trading Rule 10b5-1 adoptado el 25/11/2024 y modificado el 14/03/2025, indicando que la transacción fue programada previamente y no discrecional. Tras la venta, Dragisich aún posee directamente 68,381 acciones de CHH.

La presentación no incluye transacciones derivadas ni otras actividades internas. No hay comentarios sobre operaciones de la compañía, proyecciones o desempeño financiero. Considerando el total de aproximadamente 50 millones de acciones de Choice Hotels, la venta representa un 0.005% de las acciones en circulación, una cantidad de minimis, y alrededor del 3.5% de las participaciones reportadas por el insider. Aunque la venta por parte de un insider puede interpretarse negativamente, el tamaño modesto y el marco del plan 10b5-1 limitan su valor informativo significativo.

Choice Hotels International (CHH) Form 4 제출 ë‚´ì—­: EVP ê²� Chief Global Brands Officerì� Dominic Dragisichê°€ 2025ë…� 7ì›� 23ì�ì—� 2,500ì£� 보통ì£�ë¥� 주당 $136.45ì—� 매ë„하여 ì•� ì� 수ìµì� 올렸습니ë‹�. ì� 거래ëŠ� 2024ë…� 11ì›� 25ì� 채íƒë˜ê³  2025ë…� 3ì›� 14ì� 수정ë� Rule 10b5-1 거래 계íšì—� ë”°ë¼ ì‚¬ì „ 예약ë� ê±°ëž˜ìž„ì„ ë‚˜íƒ€ëƒ…ë‹ˆë‹�. ë§¤ë„ í›� DragisichëŠ� 여전íž� CHH ì£¼ì‹ 68,381ì£�ë¥� ì§ì ‘ 보유하고 있습니다.

제출서ì—ëŠ� íŒŒìƒ ê±°ëž˜ë‚� 다른 ë‚´ë¶€ìž� 활ë™ì� í¬í•¨ë˜ì–´ 있지 않습니다. 회사 ìš´ì˜, ì§€ì¹� ë˜ëŠ” 재무 성과ì—� ê´€í•� 언급ë� 없습니다. Choice Hotelsì� ì•� 5천만 주를 ê³ ë ¤í•� ë•�, ì´ë²ˆ 매ë„ëŠ� 발행 주ì‹ì� 0.005%ì—� 불과í•� 미미í•� 규모ì´ë©° ë‚´ë¶€ìžê°€ ë³´ê³ í•� 보유 ì§€ë¶„ì˜ ì•� 3.5%ì—� 해당합니ë‹�. ë‚´ë¶€ìž� 매ë„ëŠ� 부정ì ìœ¼ë¡œ í•´ì„ë� ìˆ� 있으ë‚�, 규모가 작고 10b5-1 계íšì—� 따른 거래ì´ë¯€ë¡� 중요í•� 신호 가치는 제한ì ìž…니다.

Choice Hotels International (CHH) Dépôt du Formulaire 4 : Dominic Dragisich, EVP et Chief Global Brands Officer, a vendu 2 500 actions ordinaires le 23/07/2025 au prix de 136,45 $, générant environ 0,34 million de dollars. La transaction a été réalisée dans le cadre d’un plan de trading Rule 10b5-1 adopté le 25/11/2024 et modifié le 14/03/2025, indiquant que l’opération était programmée à l’avance et non discrétionnaire. Après la vente, Dragisich détient encore directement 68 381 actions de CHH.

Le dépôt ne contient aucune transaction dérivée ni autre activité d’initié. Aucun commentaire sur les opérations de l’entreprise, les prévisions ou la performance financière n’est fourni. Étant donné le nombre total d’environ 50 millions d’actions de Choice Hotels, la vente représente une part de minimis de 0,005 % des actions en circulation et environ 3,5 % des participations déclarées par l’initié. Bien que la vente par un initié puisse être perçue négativement, la taille modeste et le cadre du plan 10b5-1 limitent la valeur informative significative.

Choice Hotels International (CHH) Form 4 Meldung: Dominic Dragisich, EVP und Chief Global Brands Officer, verkaufte am 23.07.2025 2.500 Stammaktien zum Preis von $136,45 und erzielte damit Erlöse von ca. $0,34 Millionen. Die Transaktion erfolgte im Rahmen eines Rule 10b5-1 Handelsplans, der am 25.11.2024 eingeführt und am 14.03.2025 angepasst wurde, was darauf hinweist, dass der Handel vorab geplant und nicht diskretionär war. Nach dem Verkauf hält Dragisich weiterhin direkt 68.381 Aktien von CHH.

Die Meldung enthält keine derivativen Transaktionen oder sonstige Insideraktivitäten. Es gibt keine begleitenden Kommentare zu Unternehmensbetrieb, Prognosen oder finanzieller Leistung. Angesichts der etwa 50 Millionen ausstehenden Aktien von Choice Hotels stellt der Verkauf eine de-minimis Menge von 0,005 % der ausstehenden Aktien und etwa 3,5 % der gemeldeten Insider-Beteiligung dar. Obwohl Insiderverkäufe negativ interpretiert werden können, begrenzen die geringe Größe und der 10b5-1 Rahmen den materiellen Signalwert.

Positive
  • Trade executed under a pre-scheduled Rule 10b5-1 plan, mitigating concerns about opportunistic selling.
  • Insider retains 68,381 shares, maintaining meaningful equity alignment with shareholders.
Negative
  • Insider selling can signal reduced confidence, even if modest and pre-planned.

Insights

TL;DR: Small, pre-planned insider sale; negligible impact on CHH valuation.

The 2,500-share sale (~$341k) by EVP Dragisich represents a minor 3.5 % trim of his direct stake and is immaterial to Choice Hotels� float. Execution under an established 10b5-1 plan reduces concerns about adverse timing or insider sentiment. No derivatives were exercised, and post-transaction ownership (68,381 shares) remains sizeable, suggesting continued alignment with shareholders. From a valuation or liquidity standpoint, the event is routine and should not meaningfully influence CHH’s share price or fundamental outlook.

Choice Hotels International (CHH) Comunicazione Form 4: Dominic Dragisich, EVP e Chief Global Brands Officer, ha venduto 2.500 azioni ordinarie il 23/07/2025 a $136,45, generando circa 0,34 milioni di dollari di ricavi. La vendita è stata effettuata nell’ambito di un piano di trading Rule 10b5-1 adottato il 25/11/2024 e modificato il 14/03/2025, segnalando che l’operazione era programmata in anticipo e non discrezionale. Dopo la vendita, Dragisich detiene ancora direttamente 68.381 azioni di CHH.

La comunicazione non riporta transazioni derivate né altre attività interne. Non sono presenti commenti sulle operazioni aziendali, previsioni o performance finanziarie. Considerando il totale di circa 50 milioni di azioni di Choice Hotels, la vendita rappresenta una quota de minimis dello 0,005% delle azioni in circolazione e circa il 3,5% delle partecipazioni dichiarate dall’insider. Sebbene la vendita da parte di un insider possa essere interpretata negativamente, la dimensione contenuta e il contesto del piano 10b5-1 ne riducono il valore informativo significativo.

Choice Hotels International (CHH) Presentación del Formulario 4: Dominic Dragisich, EVP y Chief Global Brands Officer, vendió 2,500 acciones comunes el 23/07/2025 a $136.45, generando aproximadamente $0.34 millones en ingresos. La operación se realizó bajo un plan de trading Rule 10b5-1 adoptado el 25/11/2024 y modificado el 14/03/2025, indicando que la transacción fue programada previamente y no discrecional. Tras la venta, Dragisich aún posee directamente 68,381 acciones de CHH.

La presentación no incluye transacciones derivadas ni otras actividades internas. No hay comentarios sobre operaciones de la compañía, proyecciones o desempeño financiero. Considerando el total de aproximadamente 50 millones de acciones de Choice Hotels, la venta representa un 0.005% de las acciones en circulación, una cantidad de minimis, y alrededor del 3.5% de las participaciones reportadas por el insider. Aunque la venta por parte de un insider puede interpretarse negativamente, el tamaño modesto y el marco del plan 10b5-1 limitan su valor informativo significativo.

Choice Hotels International (CHH) Form 4 제출 ë‚´ì—­: EVP ê²� Chief Global Brands Officerì� Dominic Dragisichê°€ 2025ë…� 7ì›� 23ì�ì—� 2,500ì£� 보통ì£�ë¥� 주당 $136.45ì—� 매ë„하여 ì•� ì� 수ìµì� 올렸습니ë‹�. ì� 거래ëŠ� 2024ë…� 11ì›� 25ì� 채íƒë˜ê³  2025ë…� 3ì›� 14ì� 수정ë� Rule 10b5-1 거래 계íšì—� ë”°ë¼ ì‚¬ì „ 예약ë� ê±°ëž˜ìž„ì„ ë‚˜íƒ€ëƒ…ë‹ˆë‹�. ë§¤ë„ í›� DragisichëŠ� 여전íž� CHH ì£¼ì‹ 68,381ì£�ë¥� ì§ì ‘ 보유하고 있습니다.

제출서ì—ëŠ� íŒŒìƒ ê±°ëž˜ë‚� 다른 ë‚´ë¶€ìž� 활ë™ì� í¬í•¨ë˜ì–´ 있지 않습니다. 회사 ìš´ì˜, ì§€ì¹� ë˜ëŠ” 재무 성과ì—� ê´€í•� 언급ë� 없습니다. Choice Hotelsì� ì•� 5천만 주를 ê³ ë ¤í•� ë•�, ì´ë²ˆ 매ë„ëŠ� 발행 주ì‹ì� 0.005%ì—� 불과í•� 미미í•� 규모ì´ë©° ë‚´ë¶€ìžê°€ ë³´ê³ í•� 보유 ì§€ë¶„ì˜ ì•� 3.5%ì—� 해당합니ë‹�. ë‚´ë¶€ìž� 매ë„ëŠ� 부정ì ìœ¼ë¡œ í•´ì„ë� ìˆ� 있으ë‚�, 규모가 작고 10b5-1 계íšì—� 따른 거래ì´ë¯€ë¡� 중요í•� 신호 가치는 제한ì ìž…니다.

Choice Hotels International (CHH) Dépôt du Formulaire 4 : Dominic Dragisich, EVP et Chief Global Brands Officer, a vendu 2 500 actions ordinaires le 23/07/2025 au prix de 136,45 $, générant environ 0,34 million de dollars. La transaction a été réalisée dans le cadre d’un plan de trading Rule 10b5-1 adopté le 25/11/2024 et modifié le 14/03/2025, indiquant que l’opération était programmée à l’avance et non discrétionnaire. Après la vente, Dragisich détient encore directement 68 381 actions de CHH.

Le dépôt ne contient aucune transaction dérivée ni autre activité d’initié. Aucun commentaire sur les opérations de l’entreprise, les prévisions ou la performance financière n’est fourni. Étant donné le nombre total d’environ 50 millions d’actions de Choice Hotels, la vente représente une part de minimis de 0,005 % des actions en circulation et environ 3,5 % des participations déclarées par l’initié. Bien que la vente par un initié puisse être perçue négativement, la taille modeste et le cadre du plan 10b5-1 limitent la valeur informative significative.

Choice Hotels International (CHH) Form 4 Meldung: Dominic Dragisich, EVP und Chief Global Brands Officer, verkaufte am 23.07.2025 2.500 Stammaktien zum Preis von $136,45 und erzielte damit Erlöse von ca. $0,34 Millionen. Die Transaktion erfolgte im Rahmen eines Rule 10b5-1 Handelsplans, der am 25.11.2024 eingeführt und am 14.03.2025 angepasst wurde, was darauf hinweist, dass der Handel vorab geplant und nicht diskretionär war. Nach dem Verkauf hält Dragisich weiterhin direkt 68.381 Aktien von CHH.

Die Meldung enthält keine derivativen Transaktionen oder sonstige Insideraktivitäten. Es gibt keine begleitenden Kommentare zu Unternehmensbetrieb, Prognosen oder finanzieller Leistung. Angesichts der etwa 50 Millionen ausstehenden Aktien von Choice Hotels stellt der Verkauf eine de-minimis Menge von 0,005 % der ausstehenden Aktien und etwa 3,5 % der gemeldeten Insider-Beteiligung dar. Obwohl Insiderverkäufe negativ interpretiert werden können, begrenzen die geringe Größe und der 10b5-1 Rahmen den materiellen Signalwert.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Dragisich Dominic

(Last) (First) (Middle)
915 MEETING STREET
SUITE 600

(Street)
NORTH BETHESDA MD 20852

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
CHOICE HOTELS INTERNATIONAL INC /DE [ CHH ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
EVP, Op & Chief Glb Brands Ofc
3. Date of Earliest Transaction (Month/Day/Year)
07/23/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 07/23/2025 S(1) 2,500 D $136.45 68,381 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on November 25, 2024, and modified on March 14, 2025.
Jeff Lobb, Attorney In Fact 07/23/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many CHH shares did EVP Dominic Dragisich sell?

He sold 2,500 common shares.

What was the sale price reported in the Form 4?

The weighted average sale price was $136.45 per share.

How many CHH shares does the insider still own after the transaction?

Dragisich directly owns 68,381 shares following the sale.

Was the transaction executed under a Rule 10b5-1 trading plan?

Yes. The plan was adopted on 11/25/2024 and modified on 03/14/2025.

Did the filing report any derivative security transactions?

No derivative securities were acquired or disposed of in this filing.
Choice Hotels Intl Inc

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Lodging
Hotels & Motels
United States
NORTH BETHESDA