Choice Hotels International Survey Reveals Waffles Are the Heart of Vacations and the Nation's Biggest Breakfast Debate
Choice Hotels International (NYSE: CHH) has released findings from a nationwide survey highlighting Americans' deep connection with waffles during their hotel stays. The survey reveals that 74% of travelers consider a relaxing breakfast essential to their vacation experience, with 66% ranking breakfast among their top family travel memories.
The study shows a significant shift in breakfast habits during vacations, with 63% of travelers sitting down for breakfast while traveling compared to just 18% on weekdays. Comfort Hotels serves over 30 million waffles annually across its properties. The survey also uncovered America's waffle preferences, with 41% prioritizing crispiness, 74% preferring traditional butter and syrup toppings, and 67% favoring full-size waffles over mini versions.
To celebrate National Waffle Day on August 24, Choice Hotels is launching a nationwide sweepstakes and hosting a special NYC Waffle Lounge pop-up event.
Choice Hotels International (NYSE: CHH) ha pubblicato i risultati di un sondaggio nazionale che mette in luce il forte legame degli americani con i waffle durante i soggiorni in hotel. Dallo studio emerge che il 74% dei viaggiatori considera una colazione rilassante fondamentale per la propria vacanza, mentre il 66% inserisce la colazione tra i ricordi di viaggio in famiglia pi霉 importanti.
La ricerca evidenzia un cambiamento nelle abitudini mattutine in vacanza: il 63% dei viaggiatori fa colazione seduto durante i viaggi rispetto al solo 18% nei giorni feriali. Comfort Hotels serve oltre 30 milioni di waffle all鈥檃nno nelle sue strutture. Il sondaggio ha anche rivelato le preferenze degli americani: 41% d脿 priorit脿 alla croccantezza, 74% preferisce il classico burro e sciroppo, e 67% preferisce i waffle di dimensione normale rispetto alle versioni mini.
Per celebrare la Giornata Nazionale del Waffle il 24 agosto, Choice Hotels lancer脿 un concorso nazionale e organizzer脿 un pop-up speciale, il NYC Waffle Lounge.
Choice Hotels International (NYSE: CHH) ha publicado los resultados de una encuesta nacional que destaca la fuerte conexi贸n de los estadounidenses con los gofres durante sus estancias en hoteles. La encuesta muestra que el 74% de los viajeros considera esencial un desayuno relajado para sus vacaciones, y que el 66% sit煤a el desayuno entre sus recuerdos familiares de viaje m谩s importantes.
El estudio revela un cambio en las costumbres del desayuno durante las vacaciones: el 63% de los viajeros desayuna sentado mientras viaja, frente al 18% entre semana. Comfort Hotels sirve m谩s de 30 millones de gofres al a帽o en sus establecimientos. La encuesta tambi茅n indic贸 las preferencias estadounidenses: el 41% prioriza la textura crujiente, el 74% prefiere el tradicional mantequilla y jarabe, y el 67% prefiere gofres de tama帽o completo en lugar de las versiones mini.
Para celebrar el D铆a Nacional del Gofre el 24 de agosto, Choice Hotels lanzar谩 un sorteo nacional y organizar谩 un evento pop-up especial, el NYC Waffle Lounge.
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Choice Hotels International (NYSE: CHH) a publi茅 les r茅sultats d'une enqu锚te nationale montrant le fort attachement des Am茅ricains aux gaufres lors de leurs s茅jours 脿 l'h么tel. L'茅tude r茅v猫le que 74 % des voyageurs consid猫rent un petit-d茅jeuner d茅tendu comme essentiel 脿 leurs vacances, et que 66 % classent le petit-d茅jeuner parmi leurs meilleurs souvenirs de voyages en famille.
L'enqu锚te met en 茅vidence un changement dans les habitudes matinales en vacances : 63 % des voyageurs prennent leur petit-d茅jeuner assis en voyage contre seulement 18 % en semaine. Comfort Hotels sert plus de 30 millions de gaufres par an dans ses 茅tablissements. L'茅tude a aussi r茅v茅l茅 les pr茅f茅rences am茅ricaines : 41 % privil茅gient le croustillant, 74 % pr茅f猫rent la garniture traditionnelle beurre et sirop, et 67 % favorisent les gaufres pleine taille plut么t que les versions mini.
Pour c茅l茅brer la Journ茅e nationale de la gaufre le 24 ao没t, Choice Hotels lance un jeu-concours national et organise un pop-up sp茅cial 脿 New York, le NYC Waffle Lounge.
Choice Hotels International (NYSE: CHH) hat die Ergebnisse einer landesweiten Umfrage ver枚ffentlicht, die die enge Verbindung der Amerikaner zu Waffeln w盲hrend Hotelaufenthalten hervorhebt. Die Umfrage zeigt, dass 74 % der Reisenden ein entspanntes Fr眉hst眉ck als unverzichtbar f眉r ihren Urlaub ansehen und 66 % das Fr眉hst眉ck zu den wichtigsten Familienreiseerinnerungen z盲hlen.
Die Studie dokumentiert eine deutliche Ver盲nderung der Fr眉hst眉cksgewohnheiten im Urlaub: 63 % der Reisenden fr眉hst眉cken sitzend unterwegs gegen眉ber nur 18 % an Wochentagen. Comfort Hotels serviert in seinen H盲usern j盲hrlich 眉ber 30 Millionen Waffeln. Die Umfrage enth眉llte au脽erdem die Vorlieben in den USA: 41 % legen Wert auf Knusprigkeit, 74 % bevorzugen klassische Butter und Sirup, und 67 % ziehen volle Waffeln Mini-Varianten vor.
Zur Feier des National Waffle Day am 24. August startet Choice Hotels ein landesweites Gewinnspiel und veranstaltet ein besonderes Pop-up in NYC: die NYC Waffle Lounge.
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From childhood road trips to cozy hotel mornings, Comfort Hotels finds waffles aren't just breakfast 鈥� they're pure travel nostalgia. But when it comes to the perfect waffle, vacationers are charmingly divided.
Waffles as the Heart of the Vacation Morning
Nearly three in four travelers in the
But this affection runs deeper than just enjoyment. More than three in four respondents (
For decades, Comfort Hotels has been part of these moments with more than 30 million waffles made at its properties annually, each one contributing to a guest's cherished vacation memory. Travelers of all generations know and love the free, hot breakfast, inclusive of waffles and more, they receive while staying at Comfort properties.
The Great Waffle Debate: Crispy vs. Fluffy and Full-Size vs. Mini
America's love for waffles is undeniable but when it comes to the perfect bite, the nation is split.
For toppings, tradition reigns supreme with
Mini-sized products are trending across brands and industries, but waffles represent one area where Americans aren't willing to compromise contentment for cuteness as
"Waffles aren't just something we serve, they're a symbol of Comfort, connection and the joy of travel," said Noha Abdalla, Chief Marketing Officer, Choice Hotels International. "We know breakfast, especially waffles, is part of the emotional foundation of a hotel stay. Whether you're Team Crispy or Team Fluffy, we're proud to deliver the perfect start to the day for all our guests 鈥� one waffle at a time."
Celebrate National Waffle Day (Aug. 24) with Comfort
To share the joy of waffles nationwide, Comfort Hotels is inviting guests and fans to join in the festivities:
- Nationwide Sweepstakes听鈥� Guests who stay at Comfort Hotels earn points through Choice Privileges, the award-winning rewards program from Choice Hotels. From Aug. 21 - Aug. 25, Choice Hotels is running a national sweepstakes where 10 lucky winners will receive a one-night stay at a participating Comfort or select Choice Hotel. To enter, visit , tag a friend on the pinned Waffle Day post, and sign up for Choice Privileges.**
- NYC Waffle Lounge Pop-Up听鈥� On Thursday, August 21, Choice Hotels is hosting a pop-up experience in
New York City to celebrate National Waffle Day. Open from 12鈥�7 p.m. at 31 East 17th Street, guests can enjoy free waffles and toppings, iced lattes, nail art, massage chairs, exclusive swag, photo ops, and the chance to win a free night's stay.
The activation celebrates over 40 years of Comfort as a trusted travel companion, with over 2,100 Comfort Hotels worldwide, the brand delivers reliable, feel-good stays rooted in consistency, warmth, and value 鈥� from free hot breakfast and Wi-Fi to fitness centers and refreshed, modern rooms. Whether on a road trip, business journey, or family getaway, Comfort ensures every guest feels right at home.
*听Survey was conducted by YouGov on behalf of Choice Hotels International. It was administered online to a nationally representative sample of 1,528
** NO PURCHASE NECESSARY.听 A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.听 OPEN ONLY TO LEGAL RESIDENTS OF THE 50 UNITED STATES (+D.C.) WHO ARE 18+/ABOVE AGE OF MAJORITY (WHICHEVER GREATER).听 VOID WHERE PROHIBITED. Subject to Official Rules and all applicable federal, state, and local laws. One entry per person. 10 prizes will be awarded; the odds of winning depend upon on number of eligible entries received. TOTAL ARV:
About Choice Hotels庐
Choice Hotels International, Inc.听(NYSE:听CHH), is one of the largest lodging franchisors in the world, with over 7,500 hotels, representing nearly 650,000 rooms, in 46 countries and territories. A wide-ranging portfolio of 22 brands that includes full-service upper upscale, midscale, extended stay, and economy properties enables Choice庐 to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges庐 rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit听www.choicehotels.com.
颁辞尘蹿辞谤迟庐: A Better Us. For the Best You.听
The Comfort brand has been trusted by travelers and hotel owners for over 40 years. With more than 2,100 hotels open worldwide, Comfort Inn庐, Comfort Inn & Suites庐, and Comfort Suites庐听properties are ready to welcome business and leisure travelers everywhere they are going. The Comfort brand family recently completed a multiyear transformation with updated guest rooms, refreshed public spaces, and a new, modern logo signaling to guests outside the hotel that something's new on the inside. The largest
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SOURCE Choice Hotels International, Inc.
FAQ
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