FLUENT Corp has launched its wellness brand Wandr and Live Rosin Chews in New York's adult-use cannabis market through ENTOURAGE wholesale group. The Wandr Live Rosin Chews are premium, solventless edibles that are vegan and free of artificial dyes, containing 10mg THC per serving. The products are crafted using solventless live rosin to maintain the full spectrum of cannabinoids and terpenes, available in various sweet and sour flavors. This strategic expansion aims to scale high-volume brands through owned and third-party retailers, with ENTOURAGE facilitating broad product placement across New York's adult-use retail stores. CEO Robert Beasley emphasized this launch aligns with FLUENT's focus on the New York retail market, aiming to enhance margin potential through product differentiation and capital-efficient expansion.
FLUENT Corp ha lanciato il suo marchio di benessere Wandr e le Live Rosin Chews nel mercato della cannabis per uso adulto di New York tramite il gruppo all'ingrosso ENTOURAGE. Le Wandr Live Rosin Chews sono edibili premium, senza solventi, vegani e privi di coloranti artificiali, con 10 mg di THC per porzione. I prodotti sono realizzati utilizzando live rosin senza solventi per preservare lo spettro completo di cannabinoidi e terpeni, disponibili in diversi gusti dolci e aspri. Questa espansione strategica mira a scalare marchi ad alto volume attraverso rivenditori propri e terzi, con ENTOURAGE che facilita un'ampia distribuzione nei negozi al dettaglio per uso adulto di New York. Il CEO Robert Beasley ha sottolineato che questo lancio 猫 in linea con il focus di FLUENT sul mercato retail di New York, puntando a migliorare il potenziale di margine tramite la differenziazione del prodotto e un'espansione efficiente in termini di capitale.
FLUENT Corp ha lanzado su marca de bienestar Wandr y las Live Rosin Chews en el mercado de cannabis para adultos de Nueva York a trav茅s del grupo mayorista ENTOURAGE. Las Wandr Live Rosin Chews son comestibles premium, sin solventes, veganos y libres de colorantes artificiales, con 10 mg de THC por porci贸n. Los productos est谩n elaborados con live rosin sin solventes para mantener el espectro completo de cannabinoides y terpenos, disponibles en varios sabores dulces y 谩cidos. Esta expansi贸n estrat茅gica busca escalar marcas de alto volumen a trav茅s de minoristas propios y terceros, con ENTOURAGE facilitando una amplia distribuci贸n en las tiendas minoristas para uso adulto en Nueva York. El CEO Robert Beasley destac贸 que este lanzamiento est谩 alineado con el enfoque de FLUENT en el mercado minorista de Nueva York, con el objetivo de mejorar el potencial de margen mediante la diferenciaci贸n del producto y una expansi贸n eficiente en capital.
FLUENT Corp a lanc茅 sa marque de bien-锚tre Wandr ainsi que les Live Rosin Chews sur le march茅 du cannabis 脿 usage adulte de New York via le groupe de distribution ENTOURAGE. Les Wandr Live Rosin Chews sont des comestibles premium sans solvants, v茅ganes et sans colorants artificiels, contenant 10 mg de THC par portion. Ces produits sont 茅labor茅s 脿 partir de live rosin sans solvants afin de pr茅server le spectre complet des cannabino茂des et terp猫nes, disponibles en plusieurs saveurs sucr茅es et acidul茅es. Cette expansion strat茅gique vise 脿 d茅velopper des marques 脿 fort volume via des d茅taillants propri茅taires et tiers, ENTOURAGE facilitant une large distribution dans les magasins de d茅tail pour adultes de New York. Le PDG Robert Beasley a soulign茅 que ce lancement s鈥檃ligne avec l鈥檕rientation de FLUENT sur le march茅 de la vente au d茅tail new-yorkais, visant 脿 am茅liorer le potentiel de marge gr芒ce 脿 la diff茅renciation des produits et une expansion efficace en capital.
FLUENT Corp hat seine Wellness-Marke Wandr und die Live Rosin Chews 眉ber die Gro脽handelsgruppe ENTOURAGE auf dem New Yorker Markt f眉r Cannabis zur Erwachsenenverwendung eingef眉hrt. Die Wandr Live Rosin Chews sind hochwertige, l枚sungsmittelfreie Esswaren, vegan und frei von k眉nstlichen Farbstoffen, mit 10 mg THC pro Portion. Die Produkte werden mit l枚sungsmittelfreiem Live Rosin hergestellt, um das volle Spektrum an Cannabinoiden und Terpenen zu erhalten, und sind in verschiedenen s眉脽en und sauren Geschmacksrichtungen erh盲ltlich. Diese strategische Expansion zielt darauf ab, volumenstarke Marken 眉ber eigene und Drittanbieter-H盲ndler zu skalieren, wobei ENTOURAGE eine breite Produktplatzierung in New Yorker Einzelhandelsgesch盲ften f眉r den Erwachsenenmarkt erm枚glicht. CEO Robert Beasley betonte, dass dieser Launch mit FLUENTs Fokus auf den New Yorker Einzelhandelsmarkt 眉bereinstimmt und darauf abzielt, das Margenpotenzial durch Produktdifferenzierung und kapitaleffiziente Expansion zu steigern.
Positive
Entry into New York's promising adult-use cannabis market through ENTOURAGE's distribution network
Launch of premium solventless edibles targeting the growing live rosin category
Capital-efficient market expansion strategy through third-party retailers
Product differentiation through vegan, artificial dye-free formulation
Negative
None.
NEW YORK, June 17, 2025 (GLOBE NEWSWIRE) -- FLUENT Corp. (CSE: FNT.U) (OTCQB: CNTMF) (鈥淔LUENT鈥� or the 鈥淐ompany鈥�), operating through its ENTOURAGE wholesale group, today announced the launch of its wellness-driven brand Wandr in the New York adult-use market, alongside the debut of Wandr Live Rosin Chews, the brand鈥檚 premium, solventless edibles.
The expansion of Wandr into the New York market aligns with FLUENT鈥檚 strategy to scale high-volume, experience-driven brands through owned and third-party retailers. The rollout will be executed via ENTOURAGE, ensuring broad placement of Wandr products across leading adult-use retail stores statewide.
Wandr Live Rosin Chews are vegan, free of artificial dyes and crafted using solventless live rosin to retain the full spectrum of cannabinoids and terpenes. Offered in a range of bold sweet and sour flavors, these chews mark Wandr鈥檚 entry into the fast-growing live rosin edibles category. The initial launch features 10mg of THC per chew with additional formulations designed for enhanced effects coming soon.
鈥淭his launch reflects FLUENT鈥檚 strategic focus on supporting the growing retail market in New York,鈥� said Robert Beasley, CEO. 鈥淏y partnering with ENTOURAGE鈥檚 expanding network of retail customers, we鈥檙e working to scale Wandr in one of the nation鈥檚 most promising adult-use markets. This move strengthens our brand portfolio, enhances margin potential, and positions FLUENT to capture meaningful value through product differentiation and capital-efficient market expansion.鈥�
About Wandr鈩� Wandr offers cannabis-infused edibles designed for your journey, your way. With targeted cannabinoid blends and functional ingredients, Wandr empowers consumers to elevate their senses, harmonize the mind, and embrace the path to limitless bliss.
While Wandr Live Rosin Chews will be available at FLUENT鈥檚 own adult-use retail locations in New York, the primary go-to-market strategy is centered on third-party distribution through ENTOURAGE to maximize reach and consumer trial. 鈥淲e鈥檙e listening closely to our retail partners and working to deliver the products most requested by their customers,鈥� said Vic Bindi, head of the ENTOURAGE program.
About FLUENT Corp. FLUENT Corp. ("FLUENT"), a national cannabis consumer packaged goods company and retailer, is dedicated to being one of the highest quality cannabis companies for the communities it serves. This is driven by FLUENT's unrelenting commitment to operational excellence in cultivation, production, distribution and retail experience. FLUENT produces an assortment of cannabis products under a diverse portfolio of brands including MOODS, Knack, Wandr, Bag-O and Hyer Kind. FLUENT operates in Florida, New York, Pennsylvania and Texas. Headquartered in Tampa, Florida, FLUENT employs more than 700 employees across 8 cultivation and manufacturing facilities and 42 active retail locations and a wholesale division, ENTOURAGE, which services third party retailers in New York. For more information on the company wholesale division ENTOURAGE, please visit .
FLUENT鈥檚 Common Shares trade on the CSE under the symbol 鈥淔NT.U鈥� and on the OTCQB Venture Market under the symbol 鈥淐NTMF鈥�. For more information about the Company, please visit .
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Officer Contact: Robert Beasley, CEO (850) 972-8077
FAQ
What products did FLUENT Corp (CNTMF) launch in New York?
FLUENT Corp launched its Wandr brand and Wandr Live Rosin Chews, which are premium solventless edibles containing 10mg THC per serving, in New York's adult-use market.
What are the key features of Wandr Live Rosin Chews?
Wandr Live Rosin Chews are vegan, free of artificial dyes, and crafted using solventless live rosin to retain the full spectrum of cannabinoids and terpenes. They come in various sweet and sour flavors.
How is FLUENT distributing Wandr products in New York?
FLUENT is distributing Wandr products through ENTOURAGE wholesale group, which will place the products across leading adult-use retail stores statewide.
What is FLUENT's strategy for the New York market?
FLUENT's strategy involves scaling high-volume, experience-driven brands through owned and third-party retailers, focusing on product differentiation and capital-efficient market expansion.
How many mg of THC are in each Wandr Live Rosin Chew?
Each Wandr Live Rosin Chew contains 10mg of THC per serving.
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