Vodafone and Kaltura Sign a Long-Term Partnership Agreement to Expand Cloud TV Services
Kaltura (NASDAQ:KLTR) and Vodafone (NASDAQ:VOD) have extended their long-term partnership for Cloud TV services. The collaboration, which began in 2014 with the launch of Vodafone TV (VTV), has successfully served millions of subscribers across eight markets.
The extended partnership will focus on evolving current capabilities, expanding the subscriber base, and potentially entering new markets. A key aspect includes exploring new AI-infused Kaltura products to enhance user engagement, personalization, and monetization efficiency. The partnership has been instrumental in Vodafone's transition from traditional IPTV to cloud-native over-the-top services.
Kaltura (NASDAQ:KLTR) e Vodafone (NASDAQ:VOD) hanno rinnovato la loro partnership a lungo termine per i servizi Cloud TV. La collaborazione, iniziata nel 2014 con il lancio di Vodafone TV (VTV), ha raggiunto con successo milioni di abbonati in otto mercati.
Il rinnovo della partnership si concentrerà sull’evoluzione delle capacità attuali, sull'espansione della base di abbonati e sulla possibile entrata in nuovi mercati. Un elemento chiave sarà l’esplorazione di nuovi prodotti Kaltura integrati con l’IA per migliorare l’engagement degli utenti, la personalizzazione e l’efficienza nella monetizzazione. La collaborazione è stata fondamentale nella transizione di Vodafone da IPTV tradizionale a servizi over-the-top nativi cloud.
Kaltura (NASDAQ:KLTR) y Vodafone (NASDAQ:VOD) han ampliado su asociación a largo plazo para servicios de Cloud TV. La colaboración, que comenzó en 2014 con el lanzamiento de Vodafone TV (VTV), ha atendido con éxito a millones de suscriptores en ocho mercados.
La extensión de la alianza se centrará en evolucionar las capacidades actuales, ampliar la base de suscriptores y posiblemente ingresar a nuevos mercados. Un aspecto clave incluye explorar nuevos productos de Kaltura con inteligencia artificial para mejorar la participación del usuario, la personalización y la eficiencia en la monetización. La asociación ha sido fundamental en la transición de Vodafone desde IPTV tradicional a servicios OTT nativos en la nube.
Kaltura (NASDAQ:KLTR)왶 Vodafone (NASDAQ:VOD)가 클라우드 TV 서비스에 대� 장기 파트너십� 연장했습니다. 2014� Vodafone TV(VTV) 출시왶 함께 시작� � 협력은 8� 시장에서 수백� 명의 가입자에게 성공적으� 서비스를 제공해왔습니�.
연장� 파트너십은 기존 역량� 발전시키�, 가입자 기반� 확장하며, 잠재적으� 새로� 시장� 진출하는 � 중점� � 예정입니�. 주요 내용으로� 사용� 참여, 개인�, 수익� 효율성을 높이� 위한 AI가 접목� 새로� Kaltura 제품� 탐색하는 것이 포함됩니�. � 파트너십은 Vodafone� 전통적인 IPTV에서 클라우드 네이티브 OTT 서비스로 전환하는 � 중요� 역할� 했습니다.
Kaltura (NASDAQ:KLTR) et Vodafone (NASDAQ:VOD) ont prolongé leur partenariat à long terme pour les services Cloud TV. Cette collaboration, débutée en 2014 avec le lancement de Vodafone TV (VTV), a servi avec succès des millions d’abonnés dans huit marchés.
Le partenariat étendu se concentrera sur l’évolution des capacités actuelles, l’expansion de la base d’abonnés et l’éventuelle entrée sur de nouveaux marchés. Un aspect clé inclut l’exploration de nouveaux produits Kaltura intégrant l’IA pour améliorer l’engagement des utilisateurs, la personnalisation et l’efficacité de la monétisation. Ce partenariat a joué un rôle essentiel dans la transition de Vodafone de l’IPTV traditionnelle aux services OTT natifs cloud.
Kaltura (NASDAQ:KLTR) und Vodafone (NASDAQ:VOD) haben ihre langfristige Partnerschaft für Cloud-TV-Dienste verlängert. Die Zusammenarbeit, die 2014 mit dem Start von Vodafone TV (VTV) begann, hat erfolgreich Millionen von Abonnenten in acht Märkten bedient.
Die erweiterte Partnerschaft wird sich darauf konzentrieren, die aktuellen Fähigkeiten weiterzuentwickeln, die Abonnentenzahl zu erhöhen und möglicherweise neue Märkte zu erschließen. Ein wichtiger Aspekt ist die Erkundung neuer, KI-integrierter Kaltura-Produkte, um die Nutzerbindung, Personalisierung und Monetarisierungseffizienz zu verbessern. Die Partnerschaft war maßgeblich an Vodafones Übergang von traditionellem IPTV zu cloudnativen Over-the-Top-Diensten beteiligt.
- Successful 10+ year partnership serving millions of subscribers across 8 markets
- Planned expansion into additional markets and subscriber base growth
- Integration of new AI-powered features for enhanced user engagement and monetization
- Strategic alignment with cloud-native and OTT service transition
- None.
Insights
Kaltura secures long-term revenue stream and growth potential by extending its decade-long partnership with Vodafone's multi-million subscriber TV platform.
This partnership extension represents a significant revenue assurance for Kaltura, locking in a major enterprise client that serves several million subscribers across eight markets. The decade-long relationship evolution from traditional IPTV to cloud-native OTT services demonstrates Kaltura's technical adaptability and client retention capabilities � crucial metrics for SaaS companies.
The agreement delivers three key strategic advantages: revenue stability through multi-year commitment, expansion potential to additional subscribers and markets, and upsell opportunities through new AI-infused products. For context, enterprise customers with multi-year contracts significantly reduce churn risk and customer acquisition costs, two critical SaaS metrics.
The partnership's explicit focus on AI-enhanced features targeting increased monetization signals Kaltura's strategy to increase average revenue per user rather than merely maintaining the status quo. This represents a potential double growth vector � both expanding the user base and increasing revenue per user.
For investors, this agreement provides greater revenue predictability in Kaltura's business model and validates its competitive position in the cloud TV infrastructure market, particularly important amid increasing competition in the video experience space.
Already partners for over 10 years, the now extended partnership further strengthens Vodafone’s Cloud TV market leadership across Europe throughout the next decade
New York, Aug. 04, 2025 (GLOBE NEWSWIRE) --
(Nasdaq: VOD) and (Nasdaq: KLTR), the AI Video Experience Cloud, today announced that they have extended their partnership around the Kaltura-powered Vodafone TV solution (VTV).
Vodafone launched VTV in 2014, and it has since grown to serve several million subscribers across eight markets, consistently delivering reliable, high-quality video experiences to viewers.
Kaltura’s platform has been supporting Vodafone’s continued transition from providing traditional on-premises based IPTV services to offering cloud-native over-the-top services. The partnership has driven innovation and growth for both companies and has enabled the rapid rollout and continuous evolution of Cloud TV services.
Under the extended partnership, Kaltura and Vodafone plan to evolve the current solution in capabilities and functionalities and expand it to more subscribers, and potentially to additional markets. The partnership will also explore the deployment of new AI-infused Kaltura products that further boost user engagement, interactivity, and personalization, and that increase monetization and operational efficiency.
The partnership extension reaffirms the depth and breadth of collaboration between the two companies, and the robustness, and scalability of VTV and of Kaltura’s platform.
“We partnered with Kaltura over ten years ago due to its innovative vision, and together we’ve built, and deployed to millions of subscribers across multiple countries, a market leading Cloud TV platform that combines the best of OTT and Pay-TV into a scalable service,� said Alberto Ripepi, Group Chief Network Officer at Vodafone. “We have a strong partnership with Kaltura, and look forward to continuing our joint innovation, leadership, and growth for many more years.”�
“It has been a great privilege and honor to partner with Vodafone over the last decade and bring to market together the worlds� leading cloud TV service,� said Ron Yekutiel, Co-founder, Chairman, President, and CEO of Kaltura. “We are very excited to extend and deepen our partnership, as well as about the prospect of deploying new AI-infused offerings that would supercharge customer engagement, interactivity, and personalization, and boost monetization and operational efficiency.”�
About Vodafone
Vodafone is a leading European and African telecoms company. We serve over 340 million mobile and broadband customers, operating networks in 15 countries with investments in a further five and partners in over 40 more. Our undersea cables transport around a sixth of the world’s internet traffic, and we are developing a new direct-to-mobile satellite communications service to connect areas without coverage. Vodafone runs one of the world’s largest IoT platforms, with 205 million IoT connections, and we provide financial services to around 88 million customers across seven African countries � managing more transactions than any other provider. From the seabed to the stars, Vodafone’s purpose is to keep everyone connected.
About Kaltura
Kaltura’s mission is to create and power AI-infused hyper-personalized video experiences that boost customer and employee engagement and success. Kaltura’s Video Experience Cloud includes a platform for enterprise and TV content management and a wide array of Gen AI-infused video-first products, including Video Portals, LMS and CMS Video Extensions, Virtual Events and Webinars, Virtual Classrooms, and TV Streaming Applications. Kaltura engages millions of end-users at home, at work, and at school, boosting both customer and employee experiences, including marketing, sales, and customer success; teaching, learning, training and certification; communication and collaboration; and entertainment and monetization. For more information, visit �

Kaltura Nohar Zmora SVP, Head of Marketing [email protected] Vodafone Media Relations: Vodafone.com/media/contact [email protected]