Magnera's Sontara brand has won the IDEA Long-Life Achievement Award at IDEA 25 for their innovative EcoRE bags. The bags, made from cellulosic fibers, are certified for home composting and offer exceptional strength without requiring additional binders. This sustainable solution comes as a timely alternative to traditional synthetic materials amid global plastic bag bans. The EcoRE material represents the first nonwoven material of its kind, providing a cost-effective alternative to woven fabrics while maintaining textile-like properties suitable for high-performance applications. Available both as finished bags and raw material, Sontara EcoRE demonstrates Magnera's commitment to innovation and sustainability in the nonwovens industry.
Il marchio Sontara di Magnera ha vinto il premio IDEA Long-Life Achievement Award all'IDEA 25 per le innovative borse EcoRE. Le borse, realizzate con fibre cellulosiche, sono certificate per il compostaggio domestico e offrono una resistenza eccezionale senza necessit脿 di leganti aggiuntivi. Questa soluzione sostenibile rappresenta un'alternativa tempestiva ai materiali sintetici tradizionali, in un contesto di divieti globali sulle borse di plastica. Il materiale EcoRE 猫 il primo non tessuto di questo tipo, offrendo un'alternativa economica ai tessuti intrecciati mantenendo propriet脿 simili a quelle dei tessuti, adatte ad applicazioni ad alte prestazioni. Disponibile sia come borsa finita sia come materia prima, Sontara EcoRE dimostra l'impegno di Magnera per l'innovazione e la sostenibilit脿 nel settore dei non tessuti.
La marca Sontara de Magnera ha ganado el premio IDEA Long-Life Achievement Award en IDEA 25 por sus innovadoras bolsas EcoRE. Las bolsas, hechas de fibras celul贸sicas, est谩n certificadas para compostaje dom茅stico y ofrecen una resistencia excepcional sin necesidad de aglutinantes adicionales. Esta soluci贸n sostenible surge como una alternativa oportuna a los materiales sint茅ticos tradicionales en medio de prohibiciones globales de bolsas pl谩sticas. El material EcoRE representa el primer material no tejido de su tipo, proporcionando una alternativa rentable a los tejidos entrelazados, manteniendo propiedades similares a las textiles adecuadas para aplicaciones de alto rendimiento. Disponible tanto como bolsas terminadas como materia prima, Sontara EcoRE demuestra el compromiso de Magnera con la innovaci贸n y la sostenibilidad en la industria de los no tejidos.
La marque Sontara de Magnera a remport茅 le prix IDEA Long-Life Achievement Award lors de l'IDEA 25 pour ses sacs innovants EcoRE. Ces sacs, fabriqu茅s 脿 partir de fibres cellulosiques, sont certifi茅s pour le compostage domestique et offrent une r茅sistance exceptionnelle sans n茅cessiter d'agents liants suppl茅mentaires. Cette solution durable constitue une alternative opportune aux mat茅riaux synth茅tiques traditionnels, dans un contexte d'interdictions mondiales des sacs plastiques. Le mat茅riau EcoRE repr茅sente le premier non-tiss茅 de ce type, offrant une alternative 茅conomique aux tissus tiss茅s tout en conservant des propri茅t茅s similaires 脿 celles des textiles, adapt茅es aux applications haute performance. Disponible 脿 la fois en sacs finis et en mati猫re premi猫re, Sontara EcoRE t茅moigne de l'engagement de Magnera en faveur de l'innovation et de la durabilit茅 dans l'industrie des non-tiss茅s.
Die Marke Sontara von Magnera hat auf der IDEA 25 f眉r ihre innovativen EcoRE-Taschen den IDEA Long-Life Achievement Award erhalten. Die Taschen, hergestellt aus cellulosischen Fasern, sind f眉r die Heimkompostierung zertifiziert und bieten au脽ergew枚hnliche Festigkeit, ohne dass zus盲tzliche Bindemittel erforderlich sind. Diese nachhaltige L枚sung stellt eine zeitgem盲脽e Alternative zu herk枚mmlichen synthetischen Materialien dar, insbesondere angesichts weltweiter Verbote von Plastikt眉ten. Das EcoRE-Material ist das erste Vliesmaterial seiner Art und bietet eine kosteng眉nstige Alternative zu gewebten Stoffen, wobei es textil盲hnliche Eigenschaften f眉r Hochleistungsanwendungen beibeh盲lt. Sowohl als fertige Taschen als auch als Rohmaterial erh盲ltlich, zeigt Sontara EcoRE Magneras Engagement f眉r Innovation und Nachhaltigkeit in der Vliesstoffindustrie.
Positive
Product won prestigious IDEA Long-Life Achievement Award, validating its market position
EcoRE bags are certified for home composting, addressing environmental concerns
Product offers cost-effective alternative to traditional woven fabrics
Strategic timing with global plastic bag bans creates market opportunity
Negative
None.
CHARLOTTE, N.C., June 12, 2025 (GLOBE NEWSWIRE) -- Sontara庐鈥檚 EcoRE bags, now part of the Magnera庐 portfolio, recently received the IDEA庐 Long-Life Achievement Award at IDEA 25, the premier global event for nonwovens and engineered fabrics. Made from cellulosic fibers, Sontara EcoRE material is certified for home composting1 and boasts exceptional strength and durability.
By using Sontara EcoRE material, the bags maintain durability and strength without the need for added binders, addressing a common concern with compostable goods.
鈥淲ith plastic bag bans across many territories worldwide, Sontara鈥檚 EcoRE material offers a timely solution for the retail and shopping market as an alternative to traditional synthetic materials. This is only one example of how this strong and sustainable material might be used to solve customer challenges,鈥� said Seth Good, Sontara Product Line Management Director.
鈥淭his combination of sustainability and functionality is the perfect example of how Magnera and Sontara continue leading the way in material innovation,鈥� Good added.
Sontara EcoRE is the first nonwoven material of its kind, offering a cost-effective alternative to woven fabrics. By combining carefully selected raw materials with the proprietary Sontara technology, the material can achieve exceptional high strength in all directions without use of binders. This gives it equivalent properties to a textile, making it suitable for high-performance and semi-durable applications like shopping bags.
Leveraging a global platform to support local customers, Sontara鈥檚 EcoRE material is available both as a finished bag with options for personalization and as a versatile nonwoven material suitable for any application customers desire.
The compostable cellulosic fibers in Sontara EcoRE bags are just one example of Sontara's innovations, designed to deliver high performance while addressing the increasing demand for renewable and sustainable materials. Magnera, the parent company of the Sontara brand, is dedicated to upholding Sontara鈥檚 legacy of innovation, sustainability, and performance across various markets, including wipes, technical nonwovens and healthcare.
鈥淥ur innovation team is always looking for new ways to leverage the Sontara capabilities and our expertise to provide new solutions to solve end user problems,鈥� concluded Seth Good, Sontara Product Line Management Director.
About Magnera
Magnera Corporation (NYSE: MAGN) serves 1,000+ customers worldwide, offering a wide range of material solutions, including components for absorbent hygiene products, protective apparel, wipes, specialty building and construction products, and products serving the food and beverage industry. Operating across 46 production facilities, Magnera is supported by over 9,000 global employees.
Magnera鈥檚 purpose is to better the world with new possibilities made real. For more than 160 years, the company has delivered the material solutions their partners need to thrive. Through economic upheaval, global pandemics and changing end-user needs, Magnera has consistently found ways to solve problems and exceed expectations. The distinct scale and comprehensive portfolio of Magnera鈥檚 products brings customers more materials and choices. Magnera builds personal partnerships that withstand an ever-changing world.
For more information, visit and and follow and on social platforms.
For product inquiries: Seth Good, Product Line Management Director, For media inquiries: Kylee Agabashian,
1 Material certified 鈥淥K compost HOME鈥� by T脺V Austria, meaning they are suitable for home composting. Dispose of this material according to local regulations and available waste collection and treatment facilities. Improper disposal can harm the environment. Do not dispose of in nature. Compostable only in home composting systems under the right conditions.
A photo accompanying this announcement is available at
FAQ
What award did Magnera's Sontara brand win at IDEA 25?
Magnera's Sontara brand won the IDEA Long-Life Achievement Award at IDEA 25 for their EcoRE bags.
What are the key features of Sontara EcoRE bags (MAGN)?
Sontara EcoRE bags are made from cellulosic fibers, certified for home composting, and offer exceptional strength and durability without added binders.
How does Sontara EcoRE material compare to traditional materials?
Sontara EcoRE is the first nonwoven material of its kind, offering a cost-effective alternative to woven fabrics with equivalent textile properties and high strength in all directions.
What forms is Sontara EcoRE material available in?
Sontara EcoRE is available both as finished bags with personalization options and as a versatile nonwoven material for custom applications.
Why is the timing significant for Magnera's EcoRE bags?
The launch aligns with increasing plastic bag bans worldwide, offering a sustainable alternative to traditional synthetic materials in the retail and shopping market.
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