Industry Leaders Reunite to Drive Growth for Rise, Quad's Media Agency
Quad (NYSE: QUAD) has appointed two industry veterans to senior leadership positions at Rise, its media agency. Kristin "KJ" Jones and Evan Hughes have joined as Senior Vice Presidents, reporting to Joshua Lowcock, Quad President of Media.
Jones, appointed as SVP of Integrated Media Strategy & Client Development, brings over 20 years of experience working with major brands like P&G, Johnson & Johnson, and Spotify. Hughes, as SVP of Strategic Agency Development, will focus on transformation and operational excellence, bringing experience that helped agencies secure over $2 billion in media billings.
Rise, Quad's full-service omnichannel media agency, leverages proprietary household-based data stack and analytics to deliver measurable business outcomes for clients in CPG, retail, health, entertainment, and technology sectors.
Quad (NYSE: QUAD) ha nominato due veterani del settore in ruoli di alta dirigenza presso Rise, la sua agenzia media. Kristin \"KJ\" Jones ed Evan Hughes si sono uniti come Senior Vice Presidents, riferendo a Joshua Lowcock, Presidente Media di Quad.
Jones, nominata SVP di Integrated Media Strategy & Client Development, vanta oltre 20 anni di esperienza con grandi marchi come P&G, Johnson & Johnson e Spotify. Hughes, in qualità di SVP of Strategic Agency Development, si concentrerà sulla trasformazione e sull'eccellenza operativa, portando un'esperienza che ha aiutato le agenzie a ottenere oltre 2 miliardi di dollari in fatturato pubblicitario.
Rise, l'agenzia omnicanale full-service di Quad, sfrutta uno stack proprietario di dati a livello familiare e analytics per offrire risultati di business misurabili per clienti nei settori CPG, retail, salute, intrattenimento e tecnologia.
Quad (NYSE: QUAD) ha nombrado a dos veteranos del sector para puestos de alto mando en Rise, su agencia de medios. Kristin \"KJ\" Jones y Evan Hughes se han incorporado como Senior Vice Presidents, reportando a Joshua Lowcock, presidente de Media de Quad.
Jones, nombrada SVP de Integrated Media Strategy & Client Development, aporta más de 20 años de experiencia con grandes marcas como P&G, Johnson & Johnson y Spotify. Hughes, como SVP de Strategic Agency Development, se centrará en la transformación y la excelencia operativa, aportando experiencia que ayudó a las agencias a asegurar más de 2.000 millones de dólares en facturación de medios.
Rise, la agencia omnicanal de servicio completo de Quad, aprovecha una pila de datos propietaria basada en hogares y analíticas para ofrecer resultados comerciales medibles a clientes de los sectores CPG, retail, salud, entretenimiento y tecnología.
Quad (NYSE: QUAD)가 미디� 에이전시 Rise� 고위 리더� 자리� 업계 베테� 2인을 임명했습니다. Kristin \"KJ\" Jones왶 Evan Hughes가 각각 Senior Vice President� 합류� Quad� 미디� 사장� Joshua Lowcock에게 보고합니�.
Jones� Integrated Media Strategy & Client Development 담당 SVP� 임명되었으며, P&G, Johnson & Johnson, Spotify � 주요 브랜드왶� 함께� 20� 이상� 경험� 보유하고 있습니다. Hughes� Strategic Agency Development 담당 SVP로서 전환� 운영 우수성에 중점� 두며, 에이전시들이 미디� 청구� 20� 달러 이상� 확보하도� 기여� 경험� 가지� 있습니다.
Quad� 풀서비� 옴니채널 미디� 에이전시 Rise� 독자적인 가� 기반 데이� 스택� 분석� 활용� CPG, 리테�, 헬스, 엔터테인먼트, 기술 분야 고객들에� 측정 가능한 비즈니스 성과� 제공합니�.
Quad (NYSE: QUAD) a nommé deux vétérans du secteur à des postes de direction chez Rise, son agence média. Kristin \"KJ\" Jones et Evan Hughes ont rejoint l'équipe en tant que Senior Vice Presidents, rendant compte à Joshua Lowcock, président Media de Quad.
Jones, nommée SVP de Integrated Media Strategy & Client Development, apporte plus de 20 ans d'expérience auprès de grandes marques telles que P&G, Johnson & Johnson et Spotify. Hughes, en tant que SVP of Strategic Agency Development, se concentrera sur la transformation et l'excellence opérationnelle, avec une expérience ayant aidé des agences à obtenir plus de 2 milliards de dollars de facturation média.
Rise, l'agence média omnicanale full-service de Quad, exploite une pile de données propriétaire basée sur les foyers et des analyses pour délivrer des résultats commerciaux mesurables aux clients des secteurs CPG, retail, santé, divertissement et technologie.
Quad (NYSE: QUAD) hat zwei Branchenveteranen in führende Positionen bei Rise, seiner Mediaagentur, berufen. Kristin \"KJ\" Jones und Evan Hughes sind als Senior Vice Presidents eingestiegen und berichten an Joshua Lowcock, President of Media bei Quad.
Jones, ernannt zur SVP für Integrated Media Strategy & Client Development, bringt mehr als 20 Jahre Erfahrung mit großen Marken wie P&G, Johnson & Johnson und Spotify mit. Hughes wird als SVP of Strategic Agency Development den Schwerpunkt auf Transformation und operative Exzellenz legen und bringt Erfahrung mit, die Agenturen geholfen hat, über 2 Milliarden US-Dollar an Media-Billing zu sichern.
Rise, Quads Full-Service-Omnichannel-Mediaagentur, nutzt einen proprietären, haushaltsbasierten Daten-Stack und Analytik, um messbare Geschäftsergebnisse für Kunden aus den Bereichen Konsumgüter (CPG), Einzelhandel, Gesundheit, Unterhaltung und Technologie zu liefern.
- Strategic appointments of two highly experienced industry veterans to strengthen leadership team
- Access to proprietary household-based data stack providing competitive advantage
- Proven track record of executives, with Hughes helping secure over $2B in media billings
- Expansion of service capabilities across multiple major industries (CPG, retail, health, entertainment, technology)
- None.
Building on a long-standing rapport and deep industry experience, Jones and Hughes now lead integrated teams together at Rise, focused on transforming the go-to-market approach for clients. Their work will combine their extensive agency experience with the power of Quad's proprietary household-based data stack and omnichannel media solutions to help brands connect with target audiences through intelligent segmentation, modeling, testing and measurement. This unique data capability gives Rise and Quad a differentiated position in the market and unlocks greater value for clients. Both executives report to Joshua Lowcock, Quad President of Media.
"KJ and Evan are exactly the kind of leaders Rise was built for: agile, transparent, and results-focused," Lowcock said. "In an industry that is often opaque and unnecessarily complex, Rise delivers measurable value to clients with speed, smarts, and scruples. With KJ and Evan, we are an even stronger partner for our clients. With KJ's experience building effective media solutions for global brands and Evan's ability to turn vision into execution, we are well positioned to continue to elevate the great work we do for our clients. These two are the best in the business and exactly who we need on our team as we set a new industry standard."
As Senior Vice President, Integrated Media Strategy & Client Development for Rise, Jones leads client acquisition and service. She collaborates with industry veteran and Quad senior executive , aligning audiences, messages, channels and timing across Quad's range of marketing solutions to drive bottom-line growth for client brands. A respected media planning and marketing leader, Jones brings more than 20 years of experience delivering integrated communications solutions for brands such as P&G, Johnson & Johnson, Sony, Spotify and Heinz. Prior to joining Rise, she worked as EVP, Global Managing Partner at UM, followed by Global Media Lead for Colgate-Palmolive at Wavemaker.
In his role as Senior Vice President, Strategic Agency Development at Rise, Hughes leads initiatives focused on transformation, operational excellence and client business growth. Hughes brings a strategic eye to agency development. A former
A full-service, omnichannel media agency, Rise applies a proprietary approach that unifies audience, media and measurement under one strategy. Leveraging advanced analytics and real-time insights, and underpinned by history in performance marketing, Rise drives measurable business outcomes for client brands while maintaining the agility to adapt to rapidly changing market dynamics. The agency services clients across the consumer packaged goods (CPG), retail, health, entertainment and technology industries.
About Quad
Quad (NYSE: QUAD) is a marketing experience, or MX, company that helps brands make direct consumer connections, from household to in-store to online. The company does this through its MX Solutions Suite, a comprehensive range of marketing and print services that seamlessly integrate creative, production and media solutions across online and offline channels. Supported by state-of-the-art technology and data-driven intelligence, Quad simplifies the complexities of marketing by removing friction wherever it occurs along the marketing journey. The company tailors its uniquely flexible, scalable and connected solutions to each clients' objectives, driving cost efficiencies, improving speed-to-market, strengthening marketing effectiveness and delivering value on client investments.
Quad employs approximately 11,000 people in 11 countries and serves approximately 2,100 clients including industry leading blue-chip companies that serve both businesses and consumers in multiple industry verticals, with a particular focus on commerce, including retail, consumer packaged goods, and direct-to-consumer; financial services; and health. Quad is ranked among the largest agency companies in the
For more information about Quad, including its commitment to operating responsibly, intentional innovation and values-driven culture, visit .
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