Stagwell (STGW) Appoints Slavi Samardzija as Chief Data and Platforms Officer to Drive Cutting-Edge, Holistic Data Strategy
Stagwell (NASDAQ: STGW) has appointed Slavi Samardzija as Chief Data and Platforms Officer in a newly created position, effective September 4, 2025. Samardzija brings over 25 years of experience in data and technology, including 15 years at WPP and 10 years at Omnicom, where he most recently served as Global CEO of Annalect.
In his new role, Samardzija will lead the development of Stagwell's data and platform strategy, focusing on implementing the company's ID Graph and AI-powered orchestration system, The Machine. His extensive background includes building platform and service companies that help Fortune 500 businesses leverage data for B2C and B2B marketing improvements.
Stagwell (NASDAQ: STGW) ha nominato Slavi Samardzija Chief Data and Platforms Officer, una posizione di nuova creazione, a partire dal 4 settembre 2025. Samardzija vanta oltre 25 anni di esperienza nel settore dei dati e della tecnologia, tra cui 15 anni in WPP e 10 anni in Omnicom, dove è stato più recentemente Global CEO di Annalect.
Nella sua nuova carica guiderà la strategia di dati e piattaforme di Stagwell, con particolare attenzione all'implementazione dell'ID Graph della società e del sistema di orchestrazione basato su AI, The Machine. Il suo ampio percorso professionale include la creazione di piattaforme e società di servizi che aiutano aziende Fortune 500 a sfruttare i dati per migliorare il marketing B2C e B2B.
Stagwell (NASDAQ: STGW) ha nombrado a Slavi Samardzija como Chief Data and Platforms Officer, un puesto recién creado, con efecto desde el 4 de septiembre de 2025. Samardzija aporta más de 25 años de experiencia en datos y tecnologÃa, incluidos 15 años en WPP y 10 años en Omnicom, donde recientemente fue Global CEO de Annalect.
En su nuevo cargo liderará el desarrollo de la estrategia de datos y plataformas de Stagwell, enfocándose en la implementación del ID Graph de la compañÃa y del sistema de orquestación potenciado por IA, The Machine. Su sólida trayectoria incluye la creación de plataformas y empresas de servicios que ayudan a compañÃas Fortune 500 a aprovechar los datos para mejorar el marketing B2C y B2B.
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Stagwell (NASDAQ: STGW) a nommé Slavi Samardzija Chief Data and Platforms Officer, un poste nouvellement créé, à compter du 4 septembre 2025. Samardzija apporte plus de 25 ans d'expérience dans les données et la technologie, dont 15 ans chez WPP et 10 ans chez Omnicom, où il a récemment été Global CEO d'Annalect.
Dans ses nouvelles fonctions, il dirigera le développement de la stratégie données et plateformes de Stagwell, en se concentrant sur la mise en œuvre de l'ID Graph de la société et du système d'orchestration propulsé par l'IA, The Machine. Son parcours inclut la création de plateformes et d'entreprises de services aidant des sociétés du Fortune 500 à tirer parti des données pour améliorer le marketing B2C et B2B.
Stagwell (NASDAQ: STGW) hat Slavi Samardzija mit Wirkung zum 4. September 2025 zum Chief Data and Platforms Officer ernannt, eine neu geschaffene Position. Samardzija bringt mehr als 25 Jahre Erfahrung in Daten und Technologie mit, darunter 15 Jahre bei WPP und 10 Jahre bei Omnicom, wo er zuletzt als Global CEO von Annalect tätig war.
In seiner neuen Rolle wird er die Entwicklung der Daten� und Plattformstrategie von Stagwell leiten, mit Schwerpunkt auf der Implementierung des unternehmenseigenen ID Graph und des KI‑gestützten Orchestrierungssystems The Machine. Zu seinen umfangreichen Erfahrungen gehört der Aufbau von Plattform� und Dienstleistungsunternehmen, die Fortune�500‑Unternehmen dabei helfen, Daten für Verbesserungen im B2C� und B2B‑Marketing zu nutzen.
- Strategic appointment of experienced executive with 25+ years in data and technology
- Focus on advancing AI-powered systems and digital transformation initiatives
- Leadership addition strengthens company's data and platform capabilities
- None.
Samardzija brings over 25 years of experience in data and technology, with deep knowledge in building fast-growing platform and service companies that help Fortune 500 businesses use data to improve their marketing, both for consumers (B2C) and other businesses (B2B).Ìý
"Samardzija's leadership will be a driving force behind our holistic data and platform strategy, reinforcing our commitment to champion digital transformation and deliver innovative results for our clients," commented Stagwell Chairman and CEO Mark Penn. "Samardzija will play a vital role across all of our product lines with a key focus on advancing our new AI-powered orchestration operating system The Machine."
With numerous executive roles across his 15 years at WPP and more than 10 years at Omnicom, most recently serving as Global CEO at Omnicom Media Group Company's Annalect, Samardzija has a proven track record of building teams and solutions that utilize data, machine learning, and AI to deliver improved business results for advertisers.
Samardzija remarked on his new role: "I'm excited to join a company that has made digital transformation, proprietary data, and AI core to its strategy from its inception. I look forward to accelerating Stagwell's growth and its data and platform strategy."
About Stagwell
Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
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SOURCE Stagwell Inc.