Alaska Airlines teams up with T-Mobile to offer ultra-fast, free Wi-Fi to Atmos� Rewards members
Alaska Airlines (NYSE:ALK) has partnered with T-Mobile to provide complimentary ultra-fast Wi-Fi to all Atmos� Rewards members starting in 2026. The initiative will be implemented across Alaska's entire fleet, including regional, narrowbody, and widebody aircraft, with completion expected by 2027.
The collaboration expands on the existing partnership between the two Pacific Northwest companies, where T-Mobile customers already enjoy free Wi-Fi on Alaska flights. T-Mobile customers who are also Atmos Rewards members will benefit from an exclusive ad-free sign-on experience, with additional perks to be announced later in 2025.
The rollout will make Alaska Airlines the carrier offering the most flights with gate-to-gate low-latency, high-bandwidth Wi-Fi from Seattle-Tacoma International Airport. Atmos Rewards, the combined loyalty program of Alaska Airlines and Hawaiian Airlines, is free to join and will provide members access to this new Wi-Fi benefit.
Alaska Airlines (NYSE:ALK) ha stretto una collaborazione con T-Mobile per offrire Wi‑Fi ultraveloce gratuito a tutti i membri di Atmos� Rewards a partire dal 2026. L'iniziativa sarà estesa all'intera flotta di Alaska, inclusi aeromobili regionali, a fusoliera stretta e a fusoliera larga, e si prevede che sarà completata entro il 2027.
Questa collaborazione amplia la partnership già in essere tra le due aziende del Pacifico nordoccidentale, in base alla quale i clienti T‑Mobile già beneficiano del Wi‑Fi gratuito sui voli Alaska. I clienti T‑Mobile che sono anche membri di Atmos Rewards avranno un accesso di accesso esclusivo senza pubblicità al momento del login, con ulteriori vantaggi che verranno annunciati nel corso del 2025.
La distribuzione renderà Alaska Airlines la compagnia con il maggior numero di voli dotati di Wi‑Fi da gate a gate a bassa latenza e ad alta larghezza di banda dallo Seattle‑Tacoma International Airport. Atmos Rewards, il programma fedeltà unificato di Alaska Airlines e Hawaiian Airlines, è gratuito e offrirà ai membri l'accesso a questo nuovo vantaggio Wi‑Fi.
Alaska Airlines (NYSE:ALK) se ha asociado con T‑Mobile para ofrecer Wi‑Fi ultrarrápido gratuito a todos los miembros de Atmos� Rewards a partir de 2026. La iniciativa se implementará en toda la flota de Alaska, incluidos los aviones regionales, de fuselaje estrecho y ancho, y se espera que esté completada en 2027.
La colaboración amplÃa la asociación existente entre ambas compañÃas del noroeste del PacÃfico, donde los clientes de T‑Mobile ya disfrutan de Wi‑Fi gratuito en los vuelos de Alaska. Los clientes de T‑Mobile que también sean miembros de Atmos Rewards obtendrán una experiencia de inicio de sesión exclusiva sin anuncios, con beneficios adicionales que se anunciarán a lo largo de 2025.
El despliegue hará que Alaska Airlines sea la aerolÃnea que ofrezca más vuelos con Wi‑Fi de baja latencia y alta capacidad de banda de puerta a puerta desde el Aeropuerto Internacional de Seattle‑Tacoma. Atmos Rewards, el programa de fidelidad combinado de Alaska Airlines y Hawaiian Airlines, es gratuito y brindará a sus miembros acceso a este nuevo beneficio de Wi‑Fi.
Alaska Airlines (NYSE:ALK)ëŠ� 2026ë…„ë¶€í„� ëª¨ë“ Atmosâ„� Rewards 회ì›ì—게 ì´ˆê³ ì†� 무료 Wi‑Fië¥� ì œê³µí•˜ê¸° 위해 T‑Mobileê³� ì œíœ´í–ˆìŠµë‹ˆë‹¤. ì� í”„ë¡œê·¸ëž¨ì€ ì§€ì—í•공기, 협ë™ì²�(ì¢ì€ ë™ì²´) ë°� ê´‘ë™ì²� í•공기를 í¬í•¨í•� Alaskaì� ì „ì²´ 기단ì—� ì ìš©ë˜ë©° 2027년까지 완료ë� ì˜ˆì •ìž…ë‹ˆë‹�.
ì´ë²ˆ í˜‘ë ¥ì€ ë‘� 태í‰ì–� ë¶ì„œë¶€ 기업 ê°� 기존 파트너ì‹ì� 확장í•� 것으ë¡�, 현재 T‑Mobile ê³ ê°ì€ ì´ë¯¸ Alaska í•공편ì—ì„� 무료 Wi‑Fië¥� ì´ìš©í•˜ê³ 있습니다. T‑Mobile ê³ ê°ì´ë©´ì„� Atmos Rewards 회ì›ì� 경우 ê´‘ê³ ì—†ëŠ” ë…ì 로그ì� 경험ì� ì œê³µë°›ìœ¼ë©�, 추가 혜íƒì€ 2025ë…� í›„ì† ë°œí‘œë¡� 공개ë� ì˜ˆì •ìž…ë‹ˆë‹�.
ì´ë²ˆ ë„입으로 Alaska AirlinesëŠ� ì‹œì• í‹€â€‘íƒ€ì½”ë§ˆ êµì œê³µí• 출발 íŽ� ì¤� 게ì´íŠ¸â€‘íˆ¬â€‘ê²Œì´íЏ ì €ì§€ì—°Â·ê³ ëŒ€ì—í Wi‑Fië¥� ê°€ìž� ë§Žì´ ì œê³µí•˜ëŠ” í•공사가 ë©ë‹ˆë‹�. Alaska Airlines와 Hawaiian Airlinesì� 통합 로열í‹� 프로그램ì� Atmos RewardsëŠ� 무료ë¡� ê°€ìž� 가능하ë©� ì� 새로ìš� Wi‑Fi 혜íƒì� 회ì›ì—게 ì œê³µí•©ë‹ˆë‹�.
Alaska Airlines (NYSE:ALK) s'est associée à T‑Mobile pour fournir un Wi‑Fi ultrarapide gratuit à tous les membres d'Atmos� Rewards à partir de 2026. L'initiative sera déployée sur l'ensemble de la flotte d'Alaska, y compris les appareils régionaux, monocouloirs et gros porteurs, et devrait être achevée d'ici 2027.
Cette collaboration étend le partenariat existant entre les deux entreprises du nord‑ouest du Pacifique, où les clients T‑Mobile bénéficient déjà du Wi‑Fi gratuit sur les vols Alaska. Les clients T‑Mobile qui sont également membres d'Atmos Rewards bénéficieront d'une connexion exclusive sans publicité, et des avantages supplémentaires seront annoncés ultérieurement en 2025.
Ce déploiement fera d'Alaska Airlines la compagnie offrant le plus de vols avec un Wi‑Fi de faible latence et à haute bande passante de porte à porte depuis l'aéroport international Seattle‑Tacoma. Atmos Rewards, le programme de fidélité commun à Alaska Airlines et Hawaiian Airlines, est gratuit et donnera aux membres accès à ce nouveau service Wi‑Fi.
Alaska Airlines (NYSE:ALK) hat sich mit T‑Mobile zusammengetan, um ab 2026 allen Atmos� Rewards‑Mitgliedern kostenfreies, ultraschnelles WLAN bereitzustellen. Die Maßnahme wird auf die gesamte Flotte von Alaska angewendet, einschließlich Regional�, Schmalrumpf� und Großraumflugzeugen, und soll bis 2027 abgeschlossen sein.
Die Zusammenarbeit baut auf der bestehenden Partnerschaft der beiden Unternehmen aus dem pazifischen Nordwesten auf, bei der T‑Mobile‑Kunden bereits kostenloses WLAN auf Alaska‑Flügen nutzen. T‑Mobile‑Kunden, die zudem Atmos Rewards‑Mitglieder sind, erhalten ein exklusives, werbefreies Anmeldeerlebnis; weitere Vorteile werden im Laufe des Jahres 2025 bekanntgegeben.
Die Einführung macht Alaska Airlines zur Fluggesellschaft mit den meisten Flügen, die vom Seattle‑Tacoma International Airport ausgehend Gate‑to‑Gate‑WLAN mit niedriger Latenz und hoher Bandbreite anbieten. Atmos Rewards, das gemeinsame Treueprogramm von Alaska Airlines und Hawaiian Airlines, ist kostenlos und gewährt Mitgliedern Zugang zu diesem neuen WLAN‑Vorteil.
- Fleet-wide implementation of ultra-fast Wi-Fi by 2027
- Enhanced customer experience through free Wi-Fi for loyalty program members
- Strengthened partnership with T-Mobile expanding technological capabilities
- Potential for increased loyalty program membership and customer retention
- None.
Insights
Alaska Airlines' T-Mobile partnership enhances customer experience and competitiveness through free Wi-Fi for loyalty members starting 2026.
Alaska Airlines' partnership with T-Mobile represents a strategic enhancement to its customer offering, particularly as it integrates Hawaiian Airlines into its business operations. By providing free Starlink Wi-Fi to all Atmos Rewards members (the combined loyalty program of Alaska and Hawaiian Airlines), the airline is creating a meaningful differentiation point in the competitive airline landscape.
The timing of this announcement is noteworthy as it coincides with Alaska's expansion into European markets in spring 2026 with new destinations including Rome, London, and Reykjavik. This Wi-Fi enhancement will be implemented across regional, narrowbody, and widebody aircraft by 2027, making it a comprehensive fleet improvement.
This partnership builds on an existing relationship between the two Pacific Northwest companies, with T-Mobile already powering tools used by Alaska's flight crews. The expansion of free Wi-Fi to all loyalty program members (beyond just T-Mobile customers) represents a loyalty-building strategy that could increase membership in the Atmos Rewards program while improving the overall passenger experience.
The gate-to-gate connectivity offering at Seattle-Tacoma International Airport, Alaska's main hub, further strengthens its competitive position in this key market. As airlines increasingly compete on experience rather than just price, this technology investment signals Alaska's commitment to maintaining relevance with digitally-connected travelers while potentially driving incremental loyalty program enrollments, which typically lead to increased customer lifetime value and frequency of travel.
- Starting in 2026, members ofÌýAtmos Rewards, an enhanced, combined loyalty program by Alaska Airlines and Hawaiian Airlines, will enjoy complimentary Wi-Fi on Starlink-equipped aircraft.
- Building on its long-time partnership to deliverÌýT-Mobile customers free Wi-Fi, T-Mobile is expanding this benefit to all Atmos Rewards members beginning on select flights in 2026.
- T-Mobile customers who are also Atmos Rewards members will enjoy a seamless, ad-free sign-on experience to Alaska's free, ultra-fast Wi-Fi � with additional exclusive perks for T-Mobile customers to be announced later this year.
To bring this next-level experience to life,
"This collaboration goes beyond a typical sponsorship � it's a shared commitment between two hometown leaders focused on delivering more value, innovation and ease to travelers across the Pacific Northwest and beyond," said Mike Katz, President of Marketing, Strategy and Products at T-Mobile. "At T-Mobile, our mission is to be the best in the world at connecting customers to their world � and together with
Guests will be able to log in or easily sign up for Atmos Rewards to access Wi-Fi at no cost. Atmos Rewards is our industry-leading enhanced loyalty program that unifies the best of Alaska Airlines' Mileage Plan and Hawaiian Airlines' HawaiianMiles into a combined platform to deliver more choice, more rewards and more global access than ever before for our members.
Since 2014, T-Mobile has led the industry in delivering free inflight connectivity experiences to its customers, who already enjoy complimentary Wi-Fi on
About Alaska Air Group
Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, with McGee Air Services a subsidiary of Alaska Airlines. We are a global airline with hubs in
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T-Mobile US, Inc. (NASDAQ: TMUS) is America's supercharged Un-carrier, delivering an advanced 4G LTE and transformative nationwide 5G network that will offer reliable connectivity for all. T-Mobile's customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond. Based in
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SOURCE Alaska Airlines