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Wheels Up Announces Divestiture of Non-Core Services Businesses

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Wheels Up (NYSE:UP) has announced the sale of three non-core services businesses - Baines Simmons, Kenyon International Emergency Services, and Redline Assured Security - for $20 million before transaction expenses. The company plans to reinvest the proceeds into its fleet modernization strategy and general corporate purposes.

This divestiture aligns with Wheels Up's strategic initiatives, including recently announced cost efficiency measures expected to generate $50 million in savings. CEO George Mattson emphasized that this move is part of their broader strategy to enhance operational focus, strengthen the balance sheet, and achieve sustainable profitability.

Wheels Up (NYSE:UP) ha annunciato la cessione di tre attività non core � Baines Simmons, Kenyon International Emergency Services e Redline Assured Security � per 20 milioni di dollari al netto delle spese di transazione. La società intende reinvestire i proventi nella strategia di ammodernamento della flotta e per finalità aziendali generali.

Questa dismissione è in linea con le iniziative strategiche di Wheels Up, tra cui le recenti misure di efficientamento dei costi che dovrebbero portare a risparmi per 50 milioni di dollari. Il CEO George Mattson ha sottolineato che l’operazione rientra nella strategia più ampia per concentrare le operazioni, rafforzare il bilancio e raggiungere una redditività sostenibile.

Wheels Up (NYSE:UP) ha anunciado la venta de tres negocios no estratégicos � Baines Simmons, Kenyon International Emergency Services y Redline Assured Security � por 20 millones de dólares antes de gastos de transacción. La compañía planea reinvertir los ingresos en su estrategia de modernización de la flota y en fines corporativos generales.

Esta desinversión se alinea con las iniciativas estratégicas de Wheels Up, incluidas las recientes medidas de eficiencia de costos que se espera generen 50 millones de dólares en ahorros. El CEO George Mattson destacó que esta acción forma parte de su estrategia más amplia para mejorar el enfoque operativo, fortalecer el balance y lograr una rentabilidad sostenible.

Wheels Up (NYSE:UP)ëŠ� 비핵ì‹� 사업ì� ë² ì¸ìŠ� 시몬ìŠ�(Baines Simmons), 케니언 ì¸í„°ë‚´ì…”ë„� ì—머전시 서비ìŠ�(Kenyon International Emergency Services), 레드ë¼ì¸ 어슈어드 시í리티(Redline Assured Security) ë“� ì„� 사업체를 거래비용 공제 ì � 2천만 달러ì—� 매ê°í•œë‹¤ê³� 발표했습니다. 회사ëŠ� ë§¤ê° ëŒ€ê¸ˆì„ ê¸°ë‹¨ 현대í™� ì „ëžµê³� ì¼ë°˜ ë²•ì¸ ëª©ì ì—� 재투ìží•  계íšìž…니ë‹�.

ì´ë²ˆ ìžì‚° 매ê°ì€ 최근 발표ë� 비용 효율í™� 조치(ì ˆê° ì˜ˆìƒì•� 5천만 달러)ë¥� í¬í•¨í•� Wheels Upì� ì „ëžµì � 기조와 부합합니다. CEO ì¡°ì§€ 매트ìŠ�(George Mattson)ì€ ì´ë²ˆ 조치가 ìš´ì˜ ì´ˆì  ê°•í™”, 대차대조표 개선 ë°� ì§€ì†� 가능한 수ìµì„� 달성ì� 위한 ë� ë„“ì€ ì „ëžµì� ì¼í™˜ì´ë¼ê³� 강조했습니다.

Wheels Up (NYSE:UP) a annoncé la cession de trois activités non stratégiques � Baines Simmons, Kenyon International Emergency Services et Redline Assured Security � pour 20 millions de dollars avant frais de transaction. La société prévoit de réinvestir le produit de la vente dans sa stratégie de modernisation de la flotte et à des fins générales d’entreprise.

Cette cession s’inscrit dans les initiatives stratégiques de Wheels Up, y compris les récentes mesures d’efficacité des coûts qui devraient générer 50 millions de dollars d’économies. Le PDG George Mattson a souligné que cette opération faisait partie d’une stratégie plus large visant à renforcer l’efficacité opérationnelle, assainir le bilan et atteindre une rentabilité durable.

Wheels Up (NYSE:UP) hat den Verkauf von drei nicht zum Kerngeschäft gehörenden Unternehmen � Baines Simmons, Kenyon International Emergency Services und Redline Assured Security � für 20 Millionen US-Dollar vor Transaktionskosten bekanntgegeben. Das Unternehmen plant, den Erlös in die Modernisierungsstrategie der Flotte und in allgemeine Unternehmenszwecke zu reinvestieren.

Diese Veräußerung steht im Einklang mit Wheels Ups strategischen Initiativen, darunter kürzlich angekündigte Kosteneffizienzmaßnahmen, die voraussichtlich 50 Millionen US-Dollar Einsparungen bringen werden. CEO George Mattson betonte, dass dieser Schritt Teil einer umfassenderen Strategie sei, die operative Ausrichtung zu schärfen, die Bilanz zu stärken und nachhaltige Profitabilität zu erreichen.

Positive
  • Sale of non-core businesses generates $20 million in proceeds
  • Expected cost efficiency initiatives to drive $50 million in savings
  • Strengthening of balance sheet through strategic divestiture
  • Strategic focus on core business and fleet modernization
Negative
  • Transaction-related expenses will reduce net proceeds from sale
  • Reduction in business diversification through divestiture

Continued streamlining of business operations to further company's profitability goals

ATLANTA, Aug. 20, 2025 /PRNewswire/ -- Wheels Up Experience Inc. (NYSE: ) today announced that it has sold three non-core services businesses � Baines Simmons, Kenyon International Emergency Services and Redline Assured Security � to an unrelated third party for approximately $20 million in proceeds before transaction-related expenses. Wheels Up expects to reinvest the net proceeds from the sale to further its ongoing fleet modernization strategy and for general corporate purposes.

"The divestiture of these non-core services businesses is the latest in a series of steps that Wheels Up has taken to sharpen our strategic focus; invest in our product, fleet and operations; and strengthen our balance sheet," said George Mattson, Chief Executive Officer. "The sale, along with our recently announced initiatives estimated to drive approximately $50 million of cost efficiencies, is expected to create meaningful tailwinds on our path to sustained, profitable growth."

The sale of these non-core services businesses complements continued efforts to streamline Wheels Up's business, drive operational performance and execute on the company's fleet simplification and modernization strategy.

About Wheels Up
Wheels Up is a leading provider of on-demand private aviation in the U.S. with a large, diverse fleet and a global network of safety-vetted charter operators, all committed to safety and service. Customers access charter and membership programs and commercial travel benefits through a strategic partnership with Delta Air Lines. Wheels Up also provides cargo services to a range of clients, including individuals and government organizations. With the Wheels Up app and website, members can easily search, book, and fly.

For more information, visit .

Cautionary Note Regarding Forward-Looking Statements
This press release contains certain "forward-looking statements" within the meaning of the federal securities laws. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to known and unknown risks, uncertainties, assumptions, and other important factors, many of which are outside of the control of Wheels Up Experience Inc. ("Wheels Up"). These forward-looking statements include, but are not limited to, statements regarding the potential impacts of Wheels Up's cost reduction, operational efficiency and productivity initiatives and the divestiture of non-core businesses described in this press release on its business, financial condition and results of operations, including timing and magnitude. The words "anticipate," "continue," "could," "expect," "plan," "potential," "should," "would," "pursue" and similar expressions, may identify forward-looking statements, but the absence of these words does not mean that statement is not forward-looking. Factors that could cause actual results to differ materially from those expressed or implied in forward-looking statements can be found in Wheels Up's Annual Report on Form 10-K for the year ended December 31, 2024 filed with the U.S. Securities and Exchange Commission ("SEC") on March 11, 2025 and Wheels Up's other filings with the SEC from time to time. You are cautioned not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Except as required by law, Wheels Up does not intend to update any of these forward-looking statements after the date of this press release.

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SOURCE Wheels Up

FAQ

What businesses did Wheels Up (NYSE:UP) sell in August 2025?

Wheels Up sold three non-core services businesses: Baines Simmons, Kenyon International Emergency Services, and Redline Assured Security for approximately $20 million before transaction expenses.

How much cost savings is Wheels Up expecting from its recent initiatives?

Wheels Up announced initiatives expected to drive approximately $50 million in cost efficiencies.

How will Wheels Up use the proceeds from the business sale?

Wheels Up plans to reinvest the net proceeds into their fleet modernization strategy and for general corporate purposes.

What is the strategic rationale behind Wheels Up's business divestiture?

The divestiture aims to sharpen strategic focus, invest in product and fleet operations, strengthen the balance sheet, and support the company's path to sustained, profitable growth.

Who is the current CEO of Wheels Up (NYSE:UP)?

George Mattson is the Chief Executive Officer of Wheels Up.
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