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BBQGuys Features Entire Manning Family 鈥淎round The Grill鈥� in New National Advertising Campaign

The leading e-commerce retailer for grilling and outdoor living products will feature the entire Manning family, including Archie and his three boys, Peyton, Cooper, and Eli in a new national broadcast spot and accompanying digital shorts.

BATON ROUGE, La.--(BUSINESS WIRE)-- BBQGuys, the leading e-commerce retailer of grills, grilling accessories, and outdoor living products for both homeowners and professional builders, announced today that the brand will be releasing a new national advertising campaign featuring the entire Manning Family: Archie Manning and his three sons Peyton, Cooper, and Eli.

The new spot, entitled 鈥溾�� will be broadcast during SEC football games this fall on both ESPN and The SEC Network.

The commercial features Peyton and Eli playfully 鈥淢anning the grill,鈥� flipping burgers with their brother Cooper, and boxing each other out from 鈥淨B-ing鈥� the cook station. All the while Eli鈥檚 bell-ringing imitation of a short-order cook continues to grate on his brother to the point where Peyton gets fed up and fires the bell downfield. The spot concludes with Archie sitting, consumed in a newspaper and immune to his sons鈥� squabbling, using a foam finger to indicate the number of steaks he wants.

鈥淭hrowing the bell wasn鈥檛 even in the script, but after a long day of shooting, enough was enough,鈥� said Peyton Manning. 鈥淏ut seriously, my brothers and I had a blast shooting this BBQGuys campaign with our dad, having fun as a family and poking fun at some of the natural tensions that sometimes arise during family gatherings.鈥�

鈥淟ive sports will be an important piece of our strategy as we continue to accelerate the growth and awareness of the BBQGuys brand among consumers and professionals,鈥� said Jason Stutes, Chief Digital Officer, BBQGuys. 鈥淪EC football is one of the most premier assets in all of live sports and we鈥檙e excited to tap the Manning family鈥攚ho have a storied history with the conference鈥攖o be our ambassadors for this great audience.鈥�

Over the course of the past year BBQGuys has signed Archie, Eli, Peyton and Cooper as national brand ambassadors and released a series of creative campaigns, from 鈥溾�� to 鈥�,鈥� to promote the company. The strategy, creative campaign and media planning and buying were executed and implemented by Source Communications, Hackensack, New Jersey. The 鈥淎round The Grill鈥� shoot took place the day before the 25^th annual , the premier offensive skills camp for high school students from all over the country, where BBQGuys was also a proud partner.

In July, BBQGuys announced that the company has entered into a definitive business combination agreement with special purpose acquisition company Velocity Acquisition Corp. (NASDAQ: VELO).

Find out more at , with more information about the transaction available at .

About BBQGuys

BBQGuys is a leading e-commerce retailer of higher-end grills, grilling accessories and outdoor living products for both homeowners and professional builders. What began as a humble brick-and-mortar store in 1998 has since evolved into one of America鈥檚 fastest-growing businesses鈥搊ne that has served over a million happy customers nationwide. With an A+ rating from the Better Business Bureau and annual recognition as a leader in the online space, BBQGuys has cemented itself as a trusted voice in the grilling and outdoor living industry. Were you born to grill? Visit us at .

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Matthew Mirandi

Berk Communications

[email protected]

Source: BBQGuys