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[Form 4] Taylor Morrison Home Corporation Insider Trading Activity

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

Sheryl D. Palmer, Chairman, President and CEO of Taylor Morrison Home Corp (TMHC), sold 13,513 shares of TMHC common stock on 09/05/2025 at a weighted average price of $72.06 under a pre-established Rule 10b5-1 plan. After the reported sale, Ms. Palmer directly beneficially owned 370,475 shares and indirectly held 19,211 shares through the Sheryl D. Palmer Trust. The filing states the 10b5-1 plan was entered March 19, 2025, and that the reported sale comprised multiple transactions at prices ranging from $72.00 to $72.39. The Form 4 was signed by an attorney-in-fact on 09/08/2025.

Sheryl D. Palmer, Presidente, Amministratore Delegato e CEO di Taylor Morrison Home Corp (TMHC), ha venduto 13.513 azioni ordinarie TMHC il 05/09/2025 a un prezzo medio ponderato di $72,06 nell鈥檃mbito di un piano predefinito ai sensi della Rule 10b5-1. Dopo la vendita segnalata, la Sig.ra Palmer deteneva direttamente 370.475 azioni e indirettamente 19.211 azioni tramite lo Sheryl D. Palmer Trust. La dichiarazione indica che il piano 10b5-1 猫 stato stipulato il 19 marzo 2025 e che la vendita segnalata comprendeva pi霉 transazioni con prezzi compresi tra $72,00 e $72,39. Il modulo Form 4 猫 stato firmato da un procuratore il 08/09/2025.

Sheryl D. Palmer, presidenta, presidenta ejecutiva y consejera delegada de Taylor Morrison Home Corp (TMHC), vendi贸 13.513 acciones ordinarias de TMHC el 05/09/2025 a un precio medio ponderado de $72,06 en virtud de un plan preestablecido conforme a la Regla 10b5-1. Tras la venta comunicada, la Sra. Palmer pose铆a directamente 370.475 acciones e indirectamente 19.211 acciones a trav茅s del Sheryl D. Palmer Trust. La presentaci贸n indica que el plan 10b5-1 se estableci贸 el 19 de marzo de 2025 y que la venta informada consisti贸 en varias transacciones con precios entre $72,00 y $72,39. El Formulario 4 fue firmado por un apoderado el 08/09/2025.

Taylor Morrison Home Corp (TMHC)鞚� 須岇灔 瓴� 靷灔 瓴� CEO鞚� Sheryl D. Palmer電� 2025-09-05鞐� 靷爠 靹れ爼霅� Rule 10b5-1 瓿勴殟鞐� 霐半澕 TMHC 氤错喌欤� 13,513欤茧ゼ 臧�欷戫弶攴犼皜 $72.06鞐� 毵る弰頄堨姷雼堧嫟. 鞁犼碃霅� 毵る弰 鞚错泟 Palmer 鞌姅 歆侅爲 370,475欤茧ゼ 氤挫湢頃橁碃 鞛堨溂氅� Sheryl D. Palmer Trust毳� 韱淀暣 臧勳爲鞝侅溂搿� 19,211欤茧ゼ 氤挫湢頃橁碃 鞛堨姷雼堧嫟. 鞝滌稖靹滌棎電� 10b5-1 瓿勴殟鞚� 2025雲� 3鞗� 19鞚检棎 觳搓舶霅橃棃瓿�, 鞁犼碃霅� 毵る弰電� $72.00鞐愳劀 $72.39 靷澊鞚� 臧�瓴╈溂搿� 鞚措（鞏挫 雼れ垬鞚� 瓯半灅搿� 甑劚霅橃棃雼り碃 旮办灛霅橃柎 鞛堨姷雼堧嫟. Form 4電� 2025-09-08鞐� 雽�毽澑鞚� 靹滊獏頄堨姷雼堧嫟.

Sheryl D. Palmer, pr茅sidente, pr茅sidente-directrice g茅n茅rale et CEO de Taylor Morrison Home Corp (TMHC), a vendu 13 513 actions ordinaires TMHC le 05/09/2025 脿 un prix moyen pond茅r茅 de 72,06 $ dans le cadre d鈥檜n plan pr茅茅tabli conforme 脿 la r猫gle 10b5-1. Apr猫s la vente d茅clar茅e, Mme Palmer d茅tenait directement 370 475 actions et 19 211 actions indirectement via le Sheryl D. Palmer Trust. Le dossier indique que le plan 10b5-1 a 茅t茅 conclu le 19 mars 2025 et que la vente d茅clar茅e comprenait plusieurs transactions aux prix compris entre 72,00 $ et 72,39 $. Le formulaire Form 4 a 茅t茅 sign茅 par un mandataire le 08/09/2025.

Sheryl D. Palmer, Vorsitzende, Pr盲sidentin und CEO von Taylor Morrison Home Corp (TMHC), ver盲u脽erte am 05.09.2025 im Rahmen eines vorab festgelegten Rule-10b5-1-Plans 13.513 Stammaktien von TMHC zum gewichteten Durchschnittspreis von $72,06. Nach dem gemeldeten Verkauf besa脽 Frau Palmer unmittelbar 370.475 Aktien und hielt indirekt 19.211 Aktien 眉ber den Sheryl D. Palmer Trust. Die Einreichung gibt an, dass der 10b5-1-Plan am 19. M盲rz 2025 abgeschlossen wurde und der gemeldete Verkauf aus mehreren Transaktionen zu Preisen zwischen $72,00 und $72,39 bestand. Das Formular Form 4 wurde am 08.09.2025 von einem Bevollm盲chtigten unterschrieben.

Positive
  • Transaction executed under a Rule 10b5-1 plan, indicating pre-established, non-discretionary trading
  • Transparent disclosure of weighted average price and price range ($72.00鈥�$72.39)
  • Reporting person retains substantial ownership: 370,475 shares directly and 19,211 indirectly via trust
Negative
  • Insider sale by CEO reduces direct beneficial ownership by 13,513 shares
  • Exact per-trade quantities and prices not included in filing; available only upon request

Insights

TL;DR: Insider sale executed under a 10b5-1 plan signals routine, pre-planned disposition rather than opportunistic timing.

The filing shows the CEO used a Rule 10b5-1 plan established March 19, 2025, to sell 13,513 shares on 09/05/2025. Use of a documented trading plan reduces governance concerns about insider timing because it demonstrates lack of discretion over sale timing. However, investors may still note a reduction in direct ownership; the CEO retains a substantial holding of 370,475 shares plus 19,211 held in a trust, preserving alignment with shareholders.

TL;DR: The transaction is modest in size relative to typical insider holdings and was executed at ~$72.06 per share under a rule-compliant plan.

The sale of 13,513 shares at a weighted average of $72.06 appears procedural and was disclosed promptly. The seller remains a major insider with combined beneficial ownership of 389,686 shares (direct plus trust). The filing discloses the price range ($72.00鈥�$72.39) and offers to provide detailed per-trade pricing on request, which supports transparency for analysts assessing insider activity.

Sheryl D. Palmer, Presidente, Amministratore Delegato e CEO di Taylor Morrison Home Corp (TMHC), ha venduto 13.513 azioni ordinarie TMHC il 05/09/2025 a un prezzo medio ponderato di $72,06 nell鈥檃mbito di un piano predefinito ai sensi della Rule 10b5-1. Dopo la vendita segnalata, la Sig.ra Palmer deteneva direttamente 370.475 azioni e indirettamente 19.211 azioni tramite lo Sheryl D. Palmer Trust. La dichiarazione indica che il piano 10b5-1 猫 stato stipulato il 19 marzo 2025 e che la vendita segnalata comprendeva pi霉 transazioni con prezzi compresi tra $72,00 e $72,39. Il modulo Form 4 猫 stato firmato da un procuratore il 08/09/2025.

Sheryl D. Palmer, presidenta, presidenta ejecutiva y consejera delegada de Taylor Morrison Home Corp (TMHC), vendi贸 13.513 acciones ordinarias de TMHC el 05/09/2025 a un precio medio ponderado de $72,06 en virtud de un plan preestablecido conforme a la Regla 10b5-1. Tras la venta comunicada, la Sra. Palmer pose铆a directamente 370.475 acciones e indirectamente 19.211 acciones a trav茅s del Sheryl D. Palmer Trust. La presentaci贸n indica que el plan 10b5-1 se estableci贸 el 19 de marzo de 2025 y que la venta informada consisti贸 en varias transacciones con precios entre $72,00 y $72,39. El Formulario 4 fue firmado por un apoderado el 08/09/2025.

Taylor Morrison Home Corp (TMHC)鞚� 須岇灔 瓴� 靷灔 瓴� CEO鞚� Sheryl D. Palmer電� 2025-09-05鞐� 靷爠 靹れ爼霅� Rule 10b5-1 瓿勴殟鞐� 霐半澕 TMHC 氤错喌欤� 13,513欤茧ゼ 臧�欷戫弶攴犼皜 $72.06鞐� 毵る弰頄堨姷雼堧嫟. 鞁犼碃霅� 毵る弰 鞚错泟 Palmer 鞌姅 歆侅爲 370,475欤茧ゼ 氤挫湢頃橁碃 鞛堨溂氅� Sheryl D. Palmer Trust毳� 韱淀暣 臧勳爲鞝侅溂搿� 19,211欤茧ゼ 氤挫湢頃橁碃 鞛堨姷雼堧嫟. 鞝滌稖靹滌棎電� 10b5-1 瓿勴殟鞚� 2025雲� 3鞗� 19鞚检棎 觳搓舶霅橃棃瓿�, 鞁犼碃霅� 毵る弰電� $72.00鞐愳劀 $72.39 靷澊鞚� 臧�瓴╈溂搿� 鞚措（鞏挫 雼れ垬鞚� 瓯半灅搿� 甑劚霅橃棃雼り碃 旮办灛霅橃柎 鞛堨姷雼堧嫟. Form 4電� 2025-09-08鞐� 雽�毽澑鞚� 靹滊獏頄堨姷雼堧嫟.

Sheryl D. Palmer, pr茅sidente, pr茅sidente-directrice g茅n茅rale et CEO de Taylor Morrison Home Corp (TMHC), a vendu 13 513 actions ordinaires TMHC le 05/09/2025 脿 un prix moyen pond茅r茅 de 72,06 $ dans le cadre d鈥檜n plan pr茅茅tabli conforme 脿 la r猫gle 10b5-1. Apr猫s la vente d茅clar茅e, Mme Palmer d茅tenait directement 370 475 actions et 19 211 actions indirectement via le Sheryl D. Palmer Trust. Le dossier indique que le plan 10b5-1 a 茅t茅 conclu le 19 mars 2025 et que la vente d茅clar茅e comprenait plusieurs transactions aux prix compris entre 72,00 $ et 72,39 $. Le formulaire Form 4 a 茅t茅 sign茅 par un mandataire le 08/09/2025.

Sheryl D. Palmer, Vorsitzende, Pr盲sidentin und CEO von Taylor Morrison Home Corp (TMHC), ver盲u脽erte am 05.09.2025 im Rahmen eines vorab festgelegten Rule-10b5-1-Plans 13.513 Stammaktien von TMHC zum gewichteten Durchschnittspreis von $72,06. Nach dem gemeldeten Verkauf besa脽 Frau Palmer unmittelbar 370.475 Aktien und hielt indirekt 19.211 Aktien 眉ber den Sheryl D. Palmer Trust. Die Einreichung gibt an, dass der 10b5-1-Plan am 19. M盲rz 2025 abgeschlossen wurde und der gemeldete Verkauf aus mehreren Transaktionen zu Preisen zwischen $72,00 und $72,39 bestand. Das Formular Form 4 wurde am 08.09.2025 von einem Bevollm盲chtigten unterschrieben.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
 Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Palmer Sheryl
(Last) (First) (Middle)
4900 N. SCOTTSDALE ROAD, SUITE 2000
(Street)
SCOTTSDALE AZ 85251
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Taylor Morrison Home Corp [ TMHC ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
Chairman, President and CEO
3. Date of Earliest Transaction (Month/Day/Year)
09/05/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 09/05/2025 S(1) 13,513 D $72.06(2) 370,475 D
Common Stock 19,211 I By Trust(3)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. This transaction was effected pursuant to a Rule 10b5-1 Plan entered into by the Reporting Person on March 19, 2025. Accordingly, the Reporting Person had no discretion with regard to the timing of the transaction.
2. The price reported in Column 4 is a weighted average price. The shares were sold in multiple transactions at prices ranging from $72.00 to $72.39, inclusive. The Reporting Person undertakes to provide to the staff of the Securities and Exchange Commission, to any security holder of Taylor Morrison Home Corporation ("TMHC"), or to TMHC, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
3. Held by Sheryl D. Palmer Trust, established October 4, 2019, of which the Reporting Person is a trustee and sole beneficiary.
/s/ Todd Merrill, as Attorney-in-Fact 09/08/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source:

FAQ

What did Sheryl Palmer sell and when (TMHC)?

She sold 13,513 shares of TMHC common stock on 09/05/2025 at a weighted average price of $72.06 under a 10b5-1 plan.

Was the sale pre-planned or discretionary for TMHC insider?

The sale was effected pursuant to a Rule 10b5-1 plan entered March 19, 2025, indicating it was pre-planned and non-discretionary.

How many TMHC shares does the CEO own after the sale?

Directly beneficially owned: 370,475 shares; Indirectly held via trust: 19,211 shares after the reported transaction.

What price did the TMHC shares sell for?

Weighted average price $72.06; trades occurred in the range $72.00 to $72.39 and detailed per-trade prices are available on request.

Who signed the Form 4 filing for TMHC?

The filing was signed by Todd Merrill as Attorney-in-Fact on 09/08/2025.
Stock TMHC logo
Taylor Morrison Home Corp

NYSE:TMHC

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#1130 Ranked by Market Cap
N/A Ranked by Dividends

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[Form 4] Taylor Morrison Home Corporation Insider Trading Activity
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[144] Taylor Morrison Home Corporation SEC Filing

TMHC Stock Data

7.11B
95.89M
3.01%
100.68%
3.47%
Residential Construction
Operative Builders
United States
SCOTTSDALE