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BigCommerce Appoints Former Adobe Fellow and Vice President of Technology Anil Kamath to its Board of Directors

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BigCommerce (Nasdaq: BIGC), a leading open SaaS ecommerce platform, has appointed Anil Kamath, former Adobe Fellow and Vice President of Technology, to its Board of Directors. Kamath brings 30 years of technology leadership experience, particularly in data science, machine learning, and artificial intelligence.

During his 13-year tenure at Adobe, Kamath led AI initiatives for Adobe Experience Cloud and was instrumental in launching Gen Studio for Performance Marketing. Prior to Adobe, he founded Efficient Frontier, a digital ad platform managing over $2 billion in advertising spend before its Adobe acquisition. Kamath replaces Lawrence Bohn, who served on the board since 2011 as BigCommerce's first investor through General Catalyst's Series A investment.

Currently, Kamath is actively involved with Stanford Angels & Entrepreneurs and serves as lead mentor at StartX, a Stanford University startup accelerator. His appointment comes at a strategic time as BigCommerce focuses on leveraging AI and predictive analytics to enhance its merchant solutions.

BigCommerce (Nasdaq: BIGC), una piattaforma open SaaS leader nel settore ecommerce, ha nominato Anil Kamath, ex Adobe Fellow e Vice Presidente della Tecnologia, nel suo Consiglio di Amministrazione. Kamath porta con sé 30 anni di esperienza nella leadership tecnologica, con particolare competenza in data science, machine learning e intelligenza artificiale.

Durante i suoi 13 anni in Adobe, Kamath ha guidato le iniziative di AI per Adobe Experience Cloud ed è stato fondamentale nel lancio di Gen Studio per il Performance Marketing. Prima di Adobe, ha fondato Efficient Frontier, una piattaforma pubblicitaria digitale che gestiva oltre 2 miliardi di dollari in spese pubblicitarie prima dell’acquisizione da parte di Adobe. Kamath prende il posto di Lawrence Bohn, membro del consiglio dal 2011 e primo investitore di BigCommerce tramite l’investimento Series A di General Catalyst.

Attualmente, Kamath è attivamente coinvolto con Stanford Angels & Entrepreneurs e ricopre il ruolo di mentor principale presso StartX, un acceleratore di startup della Stanford University. La sua nomina arriva in un momento strategico, mentre BigCommerce punta a sfruttare l’AI e l’analisi predittiva per migliorare le soluzioni offerte ai suoi commercianti.

BigCommerce (Nasdaq: BIGC), una plataforma líder de comercio electrónico open SaaS, ha nombrado a Anil Kamath, ex Adobe Fellow y Vicepresidente de Tecnología, como miembro de su Junta Directiva. Kamath aporta 30 años de experiencia en liderazgo tecnológico, especialmente en ciencia de datos, aprendizaje automático e inteligencia artificial.

Durante sus 13 años en Adobe, Kamath lideró iniciativas de IA para Adobe Experience Cloud y fue clave en el lanzamiento de Gen Studio para Marketing de Rendimiento. Antes de Adobe, fundó Efficient Frontier, una plataforma de publicidad digital que gestionaba más de 2 mil millones de dólares en gastos publicitarios antes de ser adquirida por Adobe. Kamath reemplaza a Lawrence Bohn, quien formó parte de la junta desde 2011 y fue el primer inversor de BigCommerce a través de la inversión Serie A de General Catalyst.

Actualmente, Kamath está activamente involucrado con Stanford Angels & Entrepreneurs y es mentor principal en StartX, un acelerador de startups de la Universidad de Stanford. Su nombramiento llega en un momento estratégico, ya que BigCommerce se enfoca en aprovechar la IA y el análisis predictivo para mejorar sus soluciones para comerciantes.

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Adobeì—서 13ë…„ê°„ 재ì§í•˜ë©° Adobe Experience Cloudì� AI 프로ì íЏë¥� ì´ëŒì—ˆê³ , í¼í¬ë¨¼ìФ 마케팅용 Gen Studio 출시ì—ë„ ì¤‘ìš”í•� ì—­í• ì� 했습니다. Adobe ì´ì „ì—는 Efficient Frontierë¥� 창립하여 Adobe ì¸ìˆ˜ ì � 20ì–� 달러 ì´ìƒì� 광고비를 관리하ëŠ� 디지í„� ê´‘ê³  플랫í¼ì„ ìš´ì˜í–ˆìŠµë‹ˆë‹¤. KamathëŠ� 2011ë…„ë¶€í„� ì´ì‚¬íšŒì— 있었ë� BigCommerceì� ì²� 투ìžìžì´ìž� General Catalystì� 시리ì¦� A 투ìžìžì¸ Lawrence Bohnì� 대신합니다.

현재 KamathëŠ� Stanford Angels & Entrepreneurs와 활발íž� 협력하고 있으ë©�, 스탠í¬ë“œ ëŒ€í•™ì˜ ìŠ¤íƒ€íŠ¸ì—… 액셀러레ì´í„°ì� StartXì� ìˆ˜ì„ ë©˜í† ë¡� í™œë™ ì¤‘ìž…ë‹ˆë‹¤. ê·¸ì˜ ìž„ëª…ì€ BigCommerceê°€ AI와 예측 ë¶„ì„ì� 활용í•� ìƒì¸ ì†”ë£¨ì…˜ì„ ê°•í™”í•˜ëŠ” ì „ëžµì � 시ì ì—� ì´ë£¨ì–´ì¡ŒìŠµë‹ˆë‹�.

BigCommerce (Nasdaq : BIGC), une plateforme ecommerce open SaaS de premier plan, a nommé Anil Kamath, ancien Adobe Fellow et Vice-Président de la Technologie, au sein de son Conseil d’Administration. Kamath apporte 30 ans d’expérience en leadership technologique, notamment en science des données, apprentissage automatique et intelligence artificielle.

Durant ses 13 années chez Adobe, Kamath a dirigé les initiatives d’IA pour Adobe Experience Cloud et a joué un rôle clé dans le lancement de Gen Studio pour le marketing de performance. Avant Adobe, il a fondé Efficient Frontier, une plateforme publicitaire digitale gérant plus de 2 milliards de dollars de dépenses publicitaires avant son acquisition par Adobe. Kamath remplace Lawrence Bohn, membre du conseil depuis 2011 et premier investisseur de BigCommerce via l’investissement de série A de General Catalyst.

Actuellement, Kamath est activement impliqué avec Stanford Angels & Entrepreneurs et est mentor principal chez StartX, un accélérateur de startups de l’Université de Stanford. Sa nomination intervient à un moment stratégique, alors que BigCommerce se concentre sur l’exploitation de l’IA et de l’analyse prédictive pour améliorer ses solutions marchandes.

BigCommerce (Nasdaq: BIGC), eine führende Open-SaaS-E-Commerce-Plattform, hat Anil Kamath, ehemaliger Adobe Fellow und Vice President of Technology, in seinen Vorstand berufen. Kamath bringt 30 Jahre Erfahrung in technologischer Führung mit, insbesondere in den Bereichen Data Science, Machine Learning und Künstliche Intelligenz.

Während seiner 13-jährigen Tätigkeit bei Adobe leitete Kamath KI-Initiativen für die Adobe Experience Cloud und war maßgeblich an der Einführung von Gen Studio für Performance Marketing beteiligt. Vor Adobe gründete er Efficient Frontier, eine digitale Werbeplattform, die vor der Übernahme durch Adobe über 2 Milliarden US-Dollar an Werbeausgaben verwaltete. Kamath ersetzt Lawrence Bohn, der seit 2011 im Vorstand war und als erster Investor von BigCommerce durch die Series-A-Finanzierung von General Catalyst fungierte.

Derzeit ist Kamath aktiv bei Stanford Angels & Entrepreneurs engagiert und fungiert als leitender Mentor bei StartX, einem Startup-Accelerator der Stanford University. Seine Ernennung erfolgt zu einem strategischen Zeitpunkt, da BigCommerce den Fokus auf den Einsatz von KI und prädiktiver Analytik zur Verbesserung seiner Händlerlösungen legt.

Positive
  • Appointment of seasoned AI and technology expert with 30 years of experience
  • Addition of strategic expertise in data science, machine learning, and AI implementation
  • Brings experience in scaling companies and managing large operations ($2B+ in ad spend)
  • Strong background in B2B and B2C business optimization through data science
Negative
  • Departure of long-standing board member Lawrence Bohn, who served since 2011

Accomplished leader brings extensive business acumen, industry perspective and artificial intelligence experience along with a strong track record of driving innovation and growth

AUSTIN, Texas, July 01, 2025 (GLOBE NEWSWIRE) -- BigCommerce (Nasdaq: BIGC), a leading open SaaS ecommerce platform for B2C and B2B businesses, announced today that former Adobe Fellow and Vice President of Technology has joined the BigCommerce Board of Directors.

“Joining the Board of BigCommerce is an exciting opportunity to support BigCommerce’s innovation agenda through strategic guidance on data and AI,� Kamath said. “I see immense potential to leverage predictive analytics, personalization and intelligent automation to drive transformative growth for merchants. Ecommerce is one of the most dynamic frontiers for applied AI, and I’m thrilled to contribute to a vision that empowers businesses to scale smarter, serve customers better and innovate faster.�

Over his 30-year career as a technology entrepreneur, advisor and leader, Kamath has developed expertise in business strategy, scaling companies, strategic oversight, governance and corporate development that, combined with his industry perspective, will enable him to provide BigCommerce with critical strategic guidance.

During his 13 years at Adobe, Kamath was responsible for data science, machine learning and artificial intelligence for the Adobe Experience Cloud. Prior to joining Adobe, he was the founder and primary architect of Efficient Frontier, a digital ad buying platform that managed more than $2 billion in advertising spend until its acquisition by Adobe. He led the integration of Efficient Frontier into Adobe Marketing Cloud and developed data science-driven solutions that optimized customer acquisition, engagement, retention and growth across B2C and B2B businesses. More recently, he spearheaded the generative AI transformation for enterprise marketing, leading to the launch of Gen Studio for Performance Marketing.

After a successful 13-year tenure at Adobe, Kamath transitioned earlier this year to focus on mentoring and supporting early-stage innovation. He is a longtime member of the Stanford Angels & Entrepreneurs, as well as lead mentor and advisor at StartX, a non-profit accelerator for Stanford University startups.

“Anil brings an extensive blend of strong leadership and valuable technological expertise to BigCommerce at a time when our industry and our business are going through some exciting changes,� said Travis Hess, CEO of BigCommerce. “His addition to our Board will help strengthen BigCommerce’s core offerings as well as inform the innovations we are building to drive business outcomes for merchants. We are excited to leverage his experience and look forward to Anil’s perspectives and contributions.�

Kamath was appointed to the vacancy created upon the departure of BigCommerce board member Lawrence Bohn who had served since 2011, when he became BigCommerce’s first investor through General Catalyst’s Series A investment in the company.

“I want to personally thank Larry for his many significant contributions to the growth and success of BigCommerce,� Hess said. “Since the earliest days of the company, Larry has been invaluable to BigCommerce, and throughout his tenure, he has championed a deep belief in our mission and strategy.�

About BigCommerce
BigCommerce (Nasdaq: BIGC) is a leading open SaaS and composable ecommerce platform that empowers brands, retailers, manufacturers and distributors of all sizes to build, innovate and grow their businesses online. BigCommerce provides its customers sophisticated professional-grade functionality, customization and performance with simplicity and ease-of-use. Tens of thousands of B2C and B2B companies across 150 countries and numerous industries rely on BigCommerce, including Coldwater Creek, Harvey Nichols, King Arthur Baking Co., MKM Building Supplies, United Aqua Group and Uplift Desk. For more information, please visit or follow us on and .

Forward-Looking Statements
This press release contains “forward-looking statements� within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. In some cases, you can identify forward-looking statements by terms such as “anticipate,� “believe,� “estimate,� “expect,� “intend,� “outlook,� “may,� “might,� “plan,� “project,� “will,� “would,� “should,� “could,� “can,� “predict,� “potential,� “strategy,� “target,� “explore,� “continue,� or the negative of these terms, and similar expressions intended to identify forward-looking statements. However, not all forward-looking statements contain these identifying words. By their nature, these statements are subject to numerous uncertainties and risks, including factors beyond our control, that could cause actual results, performance or achievement to differ materially and adversely from those anticipated or implied in the forward-looking statements. These assumptions, uncertainties and risks include that, among others, our expectations regarding our revenue, expenses, sales, and operations; anticipated trends and challenges in our business and the markets in which we operate; the war involving Russia and Ukraine and the potential impact on our operations, global economic and geopolitical conditions; the impacts of changes in U.S. trade policy and global tariffs; our anticipated areas of investments and expectations relating to such investments; our anticipated cash needs and our estimates regarding our capital requirements and refinancing; our ability to compete in our industry and innovation by our competitors; our ability to anticipate market needs or develop new or enhanced services to meet those needs; our ability to manage growth and to expand our infrastructure; our ability to establish and maintain intellectual property rights; our ability to manage expansion into international markets and new industries; our ability to hire and retain key personnel; our ability to successfully identify, manage, and integrate any existing and potential acquisitions; our ability to adapt to emerging regulatory developments, technological changes, and cybersecurity needs; the anticipated effect on our business of litigation to which we are or may become a party; the anticipated benefits and opportunities related to past and ongoing restructuring may not be realized or may take longer to realize than expected; our ability to manage key executive succession and retention or continue to attract qualified personnel; our ability to implement a go-to-market strategy that focuses on efficient profitable revenue growth, operating leverage, and healthy cash flow, may be impacted by unforeseen challenges in streamlining our organization and adapting to market dynamics; and our ability to remediate the material weakness could negatively affect our business. Additional risks and uncertainties that could cause actual outcomes and results to differ materially from those contemplated by the forward-looking statements are included under the caption “Risk Factors� and elsewhere in our filings with the Securities and Exchange Commission (the “SEC�), including our Annual Report on Form 10-K for the year ended December 31, 2024, our Quarterly Report for the quarter ended March 31, 2025, and the future quarterly and current reports that we file with the SEC. Forward-looking statements speak only as of the date the statements are made and are based on information available to BigCommerce at the time those statements are made and/or management's good faith belief as of that time with respect to future events. BigCommerce assumes no obligation to update forward-looking statements to reflect events or circumstances after the date they were made, except as required by law.

BigCommerce® is a registered trademark of BigCommerce Pty. Ltd. Third-party trademarks and service marks are the property of their respective owners.

Media Contact:
Brad Hem

Investor Relations Contact:
Tyler Duncan


FAQ

Who is Anil Kamath and why did BigCommerce (BIGC) appoint him to the board?

Anil Kamath is a former Adobe Fellow and VP of Technology with 30 years of experience in AI and technology. BigCommerce appointed him for his expertise in data science, machine learning, and AI to support their innovation agenda.

What was Anil Kamath's role at Adobe before joining BigCommerce's board?

At Adobe, Kamath led data science, machine learning, and AI initiatives for Adobe Experience Cloud for 13 years, and recently spearheaded the generative AI transformation leading to Gen Studio for Performance Marketing.

Who did Anil Kamath replace on BigCommerce's board of directors?

Kamath replaced Lawrence Bohn, who had served on the board since 2011 when he became BigCommerce's first investor through General Catalyst's Series A investment.

What is Anil Kamath's background in entrepreneurship?

Kamath founded Efficient Frontier, a digital ad buying platform that managed over $2 billion in advertising spend before being acquired by Adobe. He's currently active with Stanford Angels & Entrepreneurs and mentors at StartX accelerator.

How will Anil Kamath's appointment benefit BigCommerce (BIGC)?

Kamath's expertise in AI, data science, and scaling companies will help BigCommerce enhance its core offerings and develop innovations focused on predictive analytics, personalization, and intelligent automation for merchants.
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