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Taboola Reports Strong Q1 2025 Financial Results;Results Above High-End of Guidance Across All Key Metrics

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Taboola (TBLA) reported strong Q1 2025 financial results, exceeding guidance across all key metrics. Revenue reached $427 million, up 3% year-over-year, driven by 9% growth in Scaled Advertisers. Ex-TAC Gross Profit grew 9% to $152 million, while Adjusted EBITDA increased 53% to $36 million with margins expanding to 23.7%. Operating loss improved to $6 million from $18 million in Q1 2024. Free Cash Flow strengthened to $36 million, up from $27 million. For Q2 2025, Taboola expects revenues of $438-458 million and Adjusted EBITDA of $38-44 million. The company's full-year 2025 guidance projects revenues of $1.838-1.888 billion and Adjusted EBITDA of $201-209 million.
Taboola (TBLA) ha riportato risultati finanziari solidi per il primo trimestre 2025, superando le previsioni in tutti i principali indicatori. I ricavi hanno raggiunto 427 milioni di dollari, con un aumento del 3% rispetto all'anno precedente, trainati da una crescita del 9% degli inserzionisti su larga scala. Il margine lordo ex-TAC è cresciuto del 9% arrivando a 152 milioni di dollari, mentre l'EBITDA rettificato è aumentato del 53% raggiungendo 36 milioni di dollari con un'espansione dei margini al 23,7%. La perdita operativa è migliorata, passando da 18 milioni di dollari nel Q1 2024 a 6 milioni di dollari. Il flusso di cassa libero si è rafforzato a 36 milioni di dollari, rispetto ai 27 milioni precedenti. Per il secondo trimestre 2025, Taboola prevede ricavi tra 438 e 458 milioni di dollari e un EBITDA rettificato tra 38 e 44 milioni di dollari. Le previsioni per l'intero anno 2025 stimano ricavi tra 1,838 e 1,888 miliardi di dollari e un EBITDA rettificato tra 201 e 209 milioni di dollari.
Taboola (TBLA) reportó sólidos resultados financieros en el primer trimestre de 2025, superando las expectativas en todos los indicadores clave. Los ingresos alcanzaron los 427 millones de dólares, un aumento del 3% interanual, impulsado por un crecimiento del 9% en anunciantes escalados. El beneficio bruto ex-TAC creció un 9% hasta 152 millones de dólares, mientras que el EBITDA ajustado aumentó un 53% hasta 36 millones de dólares con un margen que se expandió al 23,7%. La pérdida operativa mejoró a 6 millones desde 18 millones en el primer trimestre de 2024. El flujo de caja libre se fortaleció a 36 millones, frente a 27 millones. Para el segundo trimestre de 2025, Taboola espera ingresos de 438-458 millones y un EBITDA ajustado de 38-44 millones. La guía para todo el año 2025 proyecta ingresos de 1.838-1.888 millones y un EBITDA ajustado de 201-209 millones.
Taboola(TBLA)� 2025� 1분기 강력� 재무 실적� 보고하며 모든 주요 지표에� 가이던스를 초과 달성했습니다. 수익은 4� 2,700� 달러� 달해 전년 대� 3% 증가했으�, 대규모 광고주가 9% 성장� 것이 원동력이었습니다. TAC 제외 총이익은 9% 증가� 1� 5,200� 달러� 기록했고, 조정 EBITDA� 53% 증가� 3,600� 달러� 마진은 23.7%� 확대되었습니�. 영업손실은 2024� 1분기 1,800� 달러에서 600� 달러� 개선되었습니�. 자유현금흐름은 2,700� 달러에서 3,600� 달러� 강화되었습니�. 2025� 2분기에는 수익 4� 3,800만~4� 5,800� 달러, 조정 EBITDA 3,800만~4,400� 달러� 예상합니�. 2025� 전체 가이던스는 수익 18� 3,800만~18� 8,800� 달러, 조정 EBITDA 2� 100만~2� 900� 달러� 전망합니�.
Taboola (TBLA) a publié de solides résultats financiers pour le premier trimestre 2025, dépassant les prévisions sur tous les indicateurs clés. Le chiffre d'affaires a atteint 427 millions de dollars, en hausse de 3 % sur un an, porté par une croissance de 9 % des annonceurs à grande échelle. Le bénéfice brut hors TAC a augmenté de 9 % pour atteindre 152 millions de dollars, tandis que l'EBITDA ajusté a progressé de 53 % pour atteindre 36 millions de dollars avec une marge en expansion à 23,7 %. La perte d'exploitation s'est améliorée, passant de 18 millions au premier trimestre 2024 à 6 millions. La trésorerie disponible s'est renforcée à 36 millions, contre 27 millions auparavant. Pour le deuxième trimestre 2025, Taboola prévoit un chiffre d'affaires compris entre 438 et 458 millions de dollars et un EBITDA ajusté entre 38 et 44 millions. Les prévisions pour l'année complète 2025 tablent sur un chiffre d'affaires de 1,838 à 1,888 milliard de dollars et un EBITDA ajusté de 201 à 209 millions.
Taboola (TBLA) meldete starke Finanzergebnisse für das erste Quartal 2025 und übertraf die Prognosen in allen wichtigen Kennzahlen. Der Umsatz erreichte 427 Millionen US-Dollar, ein Anstieg von 3 % gegenüber dem Vorjahr, angetrieben durch ein Wachstum von 9 % bei den skalierten Werbekunden. Der Bruttogewinn ex-TAC stieg um 9 % auf 152 Millionen US-Dollar, während das bereinigte EBITDA um 53 % auf 36 Millionen US-Dollar zunahm und die Margen auf 23,7 % ausweiteten. Der Betriebsverlust verbesserte sich von 18 Millionen US-Dollar im ersten Quartal 2024 auf 6 Millionen US-Dollar. Der freie Cashflow stieg von 27 Millionen auf 36 Millionen US-Dollar. Für das zweite Quartal 2025 erwartet Taboola einen Umsatz von 438 bis 458 Millionen US-Dollar und ein bereinigtes EBITDA von 38 bis 44 Millionen US-Dollar. Die Jahresprognose 2025 sieht Umsätze von 1,838 bis 1,888 Milliarden US-Dollar und ein bereinigtes EBITDA von 201 bis 209 Millionen US-Dollar vor.
Positive
  • Revenue grew 3% YoY to $427 million
  • Ex-TAC Gross Profit increased 9% to $152 million
  • Adjusted EBITDA surged 53% to $36 million
  • Operating loss improved significantly from $18M to $6M
  • Free Cash Flow increased to $36M from $27M
  • Scaled Advertisers growth of 9%
Negative
  • 3% decline in Average Revenue per Scaled Advertiser
  • Still operating at a loss of $6 million

Insights

Taboola exceeds Q1 guidance across all metrics with 53% EBITDA growth, improved margins, and strong cash flow generation despite continued operating losses.

Taboola's Q1 2025 results demonstrate a company gaining financial momentum, with performance exceeding guidance across all key metrics. Revenue increased 3% year-over-year to $427 million, primarily driven by 9% growth in Scaled Advertisers, though partially offset by a 3% decline in Average Revenue per Scaled Advertiser.

The ex-TAC Gross Profit metric—crucial for ad tech companies as it represents revenue after publisher payments—showed stronger 9% growth to $152 million, indicating improved margin efficiency. This outpaced revenue growth and was attributed to both advertising spend increases and a beneficial mix shift toward higher-margin digital property partners.

Most impressive was the substantial improvement in profitability metrics. Adjusted EBITDA increased 53% to $36 million, with margins expanding from 16.9% to 23.7%. This demonstrates effective operational leverage and cost discipline while growing the core business. Cash flow metrics showed similar strength with operating cash flow reaching $48 million (up from $32 million) and Free Cash Flow rising to $36 million, pointing to efficient working capital management including stronger collections and reduced publisher prepayments.

While Taboola still reported an operating loss of $6 million, this marks significant improvement from the $18 million loss in Q1 2024. Forward guidance for Q2 and full-year 2025 indicates management's confidence in continued momentum, projecting full-year revenues between $1.838-$1.888 billion and Adjusted EBITDA between $201-$209 million.

The company's dual focus on investing in growth opportunities while simultaneously returning capital through share repurchases represents a balanced capital allocation approach. As Taboola continues its journey toward sustainable GAAP profitability, the improved cash flow generation provides increased financial flexibility to fund both strategic initiatives and shareholder returns.

NEW YORK, May 07, 2025 (GLOBE NEWSWIRE) -- Taboola (Nasdaq: TBLA), a global leader in delivering performance at scale for advertisers, today announced its results for the first quarter ended March 31, 2025.

“We’re pleased to start the year off strong, coming in above our guidance across all key metrics,� said Adam Singolda, CEO of Taboola. “We’re building real momentum � fueled by disciplined execution, traction on our AG˹ٷize platform, and a deep belief in our long-term opportunity. We’ll continue to invest where we see growth, return capital through share repurchases, and stay focused on becoming the leader in performance advertising beyond search and social.�

First Quarter 2025 Financial Results
(All comparisons are to the first quarter of 2024 unless otherwise noted.)

  • Revenues of $427 million, an increase of 3%. Revenues were primarily driven by 9% growth in Scaled Advertisers partially offset by a 3% decline in Average Revenue per Scaled Advertiser. Q1 revenue growth primarily reflects broad-based growth, including growth in our existing Native business.
  • Gross Profit of $119 million, an increase of 10%.ex-TAC Gross Profit was $152 million, an increase of 9%, including a (0.7%) impact from currency. Ex-TAC Gross Profit was primarily driven by growth in advertising spend as well as a mix shift to higher margin digital property partners.
  • Operating loss was $6 million, improved from an operating loss of $18 million. Ratio of net loss to gross profit improved to (7.3%) from (24%). Adjusted EBITDA was $36 million, up 53%. Adjusted EBITDA margins expanded to 23.7% from 16.9%. Adjusted EBITDA growth was primarily driven by ad spend growth and continued cost discipline.
  • Cash flow generated by operating activities was $48 million, compared to $32 million. Free Cash Flow was $36 million, compared to $27 million. Increases in cash flow provided by operating activities and free cash flow were primarily due to strong collections, lower publisher prepayments, and continued cost discipline.

Second Quarter and Full Year 2025 Guidance
For the Second Quarter and Full Year 2025, the Company currently expects (dollars in millions):

Q2 2025
Guidance
FY 2025
Guidance
Unaudited
Revenues$438 - $458$1,838 - $1,888
Gross profit$124 - $134$536 - $552
ex-TAC Gross Profit*$156 - $166$674 - $690
Adjusted EBITDA*$38 - $44$201 - $209
Non-GAAP Net Income (Loss)*$26 - $32$122 - $128

Although we provide guidance for Adjusted EBITDA and Non-GAAP Net Income (Loss), we are not able to provide guidance for projected net income (loss), the most directly comparable GAAP measure. See Appendix: Non-GAAP Guidance Reconciliation for further information.

Webcast & Conference Call
Taboola’s senior management team will discuss the Company's earnings on a call that can be accessed via webcast at https://investors.taboola.com.

To access the call by phone, please go to this link to register at and you will be provided with dial in details. The webcast will be available for replay for one year, through the close of business on May 7, 2026.

*About Non-GAAP Financial Information
This press release includes ex-TAC Gross Profit, Adjusted EBITDA, Ratio of Adjusted EBITDA to ex-TAC Gross Profit, Free Cash Flow, Non-GAAP Net Income (Loss), which are non-GAAP financial measures. These non-GAAP financial measures are not measures of financial performance in accordance with GAAP and may exclude items that are significant in understanding and assessing the Company’s financial results. Therefore, these measures should not be considered in isolation or as an alternative to revenues, gross profit, net income (loss), cash flows from operations or other measures of profitability, liquidity or performance under GAAP. You should be aware that the Company’s presentation of these measures may not be comparable to similarly-titled measures used by other companies. The Company believes non-GAAP financial measures provide useful supplemental information to management and investors regarding future financial and business trends relating to the Company. The Company believes that the use of these measures provides an additional tool for investors to use in evaluating operating results and trends and in comparing the Company’s financial measures with other similar companies, many of which present similar non-GAAP financial measures to investors. Non-GAAP financial measures are subject to inherent limitations because they reflect the exercise of judgments by management about which items are excluded or included in calculating them, which may vary from period to period. Please refer to the appendix at the end of this press release for reconciliations to the most directly comparable measures in accordance with GAAP.

Note Regarding Forward-Looking Statements
Certain statements in this press release are forward-looking statements. Forward-looking statements generally relate to future events including future financial or operating performance of Taboola.com Ltd. (the “Company�). In some cases, you can identify forward-looking statements by terminology such as “may�, “should�, “expect�, “guidance�, “intend�, “will�, “estimate�, “anticipate�, “believe�, “predict�, “target�, “potential� or “continue�, or the negatives of these terms or variations of them or similar terminology. Such forward-looking statements are subject to risks, uncertainties, and other factors which could cause actual results to differ materially from those expressed or implied by such forward looking statements.

These forward-looking statements are based upon estimates and assumptions that, while considered reasonable by the Company and its management, are inherently uncertain. Uncertainties and risk factors that could affect the Company’s future performance and cause results to differ from the forward-looking statements in this press release include, but are not limited to: the Company’s ability to grow and manage growth profitably, maintain relationships with customers and retain its management and key employees; changes in applicable laws or regulations; the degree to which, or whether, AG˹ٷize can achieve its intended performance objectives and attract, retain and grow advertisers and advertising spending; the Company’s estimates of expenses and profitability and underlying assumptions with respect to accounting presentations and purchase price and other adjustments; the extent to which we will buyback any of our shares pursuant to authority granted by the Company’s Board of Directors, which may depend upon market and economic conditions, other business opportunities and priorities, satisfying required conditions under the Israeli Companies Law and the Companies Regulations or other factors; the ability to attract new digital properties and advertisers; ability to meet minimum guarantee requirements in contracts with digital properties; intense competition in the digital advertising space, including with competitors who have significantly more resources; ability to grow and scale the Company’s ad and content platform through new relationships with advertisers and digital properties; ability to secure high quality content from digital properties; ability to maintain relationships with current advertiser and digital property partners; ability to prioritize investments to improve profitability and free cash flow; ability to make continued investments in the Company’s AI-powered technology platform; the need to attract, train and retain highly-skilled technical workforce; changes in the regulation of, or market practice with respect to, “third party cookies� and its impact on digital advertising; continued engagement by users who interact with the Company’s platform on various digital properties; reliance on a limited number of partners for a significant portion of the Company’s revenue; changes in laws and regulations related to privacy, data protection, advertising regulation, competition and other areas related to digital advertising; ability to enforce, protect and maintain intellectual property rights; the potential or expected impact of tariffs on advertising spend, consumer and business sentiment, and the general economic environment; risks related to the fact that we are incorporated in Israel and governed by Israeli law; the potential impacts of the war in Israel to the Company’s operations; and other risks and uncertainties set forth in the Company’s Annual Report on Form 10-K for the year ended December 31, 2024 under Part 1, Item 1A “Risk Factors� and in the Company’s subsequent filings with the Securities and Exchange Commission.

Nothing in this press release should be regarded as a representation by any person that the forward-looking statements set forth herein will be achieved or that any of the contemplated results of such forward-looking statements will be achieved. You should not place undue reliance on these forward-looking statements, which speak only as of the date they were made. The Company undertakes no duty to update these forward-looking statements except as may be required by law.

About Taboola
Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on AG˹ٷize, Taboola’s powerful ad platform, reaching approximately 600 million daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling AG˹ٷize to offer unique data, specialized algorithms, and unmatched scale.

Investor Contacts:
Jessica Kourakos
Aadam Anwar
[email protected]

Press Contact:
Dave Struzzi
[email protected]


First Quarter 2025 Financial Results
The following table summarizes our consolidated financial results for the Three Months Ended March 31, 2025 and 2024:

(dollars in millions, except per share data)Three months ended
March 31,
20252024
Unaudited
Revenues$427.5$414.0
Gross profit$119.3$109.0
Net Income (loss)$(8.8)$(26.2)
EPS diluted (1)$(0.03)$(0.08)
Ratio of net loss to gross profit(7.3)%(24.0)%
Cash flow provided by operating activities$48.1$32.4
Cash, cash equivalents, short-term deposits and investments$216.2$181.0
Non-GAAP Financial Data *
ex-TAC Gross Profit$151.7$138.9
Adjusted EBITDA$35.9$23.5
Non-GAAP Net Income (Loss)$25.0$3.8
Ratio of Adjusted EBITDA to ex-TAC Gross Profit23.7%16.9%
Free Cash Flow$36.1$26.8

(1) The weighted-average shares used in the computation of the diluted EPS for the three months ended March31, 2025 and 2024 are 341,960,999 and 345,502,643, respectively. The weighted-average shares for the three months ended March 31, 2025 and 2024, included 298,323,708 and 300,303,941 Ordinary shares, and 43,637,291 and 45,198,702 Non-voting Ordinary shares, respectively.

Second Quarter and Full Year 2025 Guidance
For the Second Quarter and Full Year 2025, the Company currently expects (dollars in millions):

Q2 2025
Guidance
FY 2025
Guidance
Unaudited
(dollars in millions)
Revenues$438 - $458$1,838 - $1,888
Gross profit$124 - $134$536 - $552
ex-TAC Gross Profit*$156 - $166$674 - $690
Adjusted EBITDA*$38 - $44$201 - $209
Non-GAAP Net Income (Loss)*$26 - $32$122 - $128

Although we provide guidance for Adjusted EBITDA and Non-GAAP Net Income (Loss), we are not able to provide guidance for projected net income (loss), the most directly comparable GAAP measure. Certain elements of net income (loss), including share-based compensation expenses and warrant valuations, are not predictable due to the high variability and difficulty of making accurate forecasts. As a result, it is impractical for us to provide guidance on net income (loss) or to reconcile our Adjusted EBITDA and Non-GAAP Net Income (Loss) guidance without unreasonable efforts. Consequently, no disclosure of projected net income (loss) is included. For the same reasons, we are unable to address the probable significance of the unavailable information.


CONSOLIDATED BALANCE SHEETS

U.S. dollars in thousands, except share and per share data

March 31,December 31,
20252024
Unaudited
ASSETS
CURRENT ASSETS
Cash and cash equivalents$216,223$226,583
Short-term investments3,780
Restricted deposits200200
Trade receivables (net of allowance for credit losses of $12,458 and $11,815 as of March 31, 2025 and December 31, 2024, respectively) (1)304,914370,110
Prepaid expenses and other current assets56,57755,328
Total current assets577,914656,001
NON-CURRENT ASSETS
Long-term prepaid expenses24,38525,193
Commercial agreement asset282,583286,619
Restricted deposits1,4621,462
Operating lease right of use assets81,70858,997
Property and equipment, net75,47969,388
Intangible assets, net51,32065,067
Goodwill555,931555,931
Total non-current assets1,072,8681,062,657
Total assets$1,650,782$1,718,658

(1) Includes related party trade receivables of $48,584 and $76,677, as of March31, 2025 and December31, 2024, respectively.


CONSOLIDATED BALANCE SHEETS

U.S. dollars in thousands, except share and per share data

March 31,December 31,
20252024
Unaudited
LIABILITIES AND SHAREHOLDERS' EQUITY
CURRENT LIABILITIES
Trade payables (2)$279,510$309,229
Short-term operating lease liabilities26,30421,881
Accrued expenses and other current liabilities131,455154,472
Current maturities of long-term loan
Total current liabilities437,269485,582
LONG-TERM LIABILITIES
Long-term loan and revolving credit facility126,500116,452
Long-term operating lease liabilities60,67242,561
Warrants liability1,6423,368
Deferred tax liabilities, net2,3775,497
Other long-term liabilities14,11313,292
Total long-term liabilities205,304181,170
COMMITMENTS AND CONTINGENCIES (Note 11)
SHAREHOLDERS' EQUITY
Ordinary shares with no par value - Authorized: 700,000,000 as of March 31, 2025 and December 31, 2024; 329,070,716 and 325,674,930 shares issued, and 284,444,554 and 293,134,865 shares outstanding as of March 31, 2025 and December 31, 2024, respectively
Non-voting Ordinary shares with no par value - Authorized: 46,000,000 as of March 31, 2025 and December 31, 2024; 45,198,702 shares issued, and 40,054,344 and 44,210,406 shares outstanding as of March 31, 2025 and December 31, 2024, respectively
Treasury Ordinary shares, at cost - 49,770,520 (44,626,162 Ordinary shares and 5,144,358 Non-voting Ordinary shares) and 33,528,361 (32,540,065 Ordinary shares and 988,296 Non-voting Ordinary shares) as of March 31, 2025 and December 31, 2024, respectively(179,624)(130,117)
Additional paid-in capital1,351,5761,335,825
Accumulated other comprehensive income (loss)(773)418
Accumulated deficit(162,970)(154,220)
Total shareholders' equity1,008,2091,051,906
Total liabilities and shareholders' equity$1,650,782$1,718,658

(2) Includes related party trade payables of $57,833 and $68,556, as of March31, 2025 and December31, 2024, respectively.


CONSOLIDATED STATEMENTS OF LOSS

U.S. dollars in thousands, except share and per share data

Three months ended
March 31,
20252024
Unaudited
Revenues (1)$427,493$414,008
Cost of revenues:
Traffic acquisition cost (2)279,797275,120
Other cost of revenues28,38929,935
Total cost of revenues308,186305,055
Gross profit119,307108,953
Operating expenses:
Research and development35,95636,249
Sales and marketing65,89067,608
General and administrative23,72323,329
Total operating expenses125,569127,186
Operating Loss(6,262)(18,233)
Finance expenses, net (3)(4,500)(3,638)
Loss before income taxes(10,762)(21,871)
Income tax benefit (expenses)2,012(4,287)
Net Loss$(8,750)$(26,158)
Net loss per share attributable to Ordinary and Non-voting Ordinary shareholders, basic and diluted$(0.03)$(0.08)
Weighted-average shares used in computing net loss per share attributable to Ordinary and Non-voting Ordinary shareholders, basic and diluted341,960,999345,502,643

(1) Includes revenues from related party of $48,324 and $52,124, for the three months ended March 31, 2025 and 2024, respectively.
(2) Includes traffic acquisition cost to related party of $82,159 and $73,611 for the three months ended March 31, 2025 and 2024, respectively.
(3) Includes loss on extinguishment of debt of $6,597 for the three months ended March 31, 2025


CONSOLIDATED STATEMENTS OF COMPREHENSIVE LOSS

U.S. dollars in thousands

Three Months Ended March 31, 2025
20252024
Unaudited
Net Loss$(8,750)$(26,158)
Other comprehensive loss:
Unrealized losses on derivative instruments, net(1,191)(777)
Other comprehensive loss(1,191)(777)
Comprehensive loss$(9,941)$(26,935)




SHARE-BASED COMPENSATION BREAK-DOWN BY EXPENSE LINE

U.S. dollars in thousands

Three months ended
March 31,
20252024
Unaudited
Cost of revenues$867$1,011
Research and development6,3946,378
Sales and marketing4,2214,323
General and administrative4,0354,689
Total share-based compensation expenses$15,517$16,082




DEPRECIATION AND AMORTIZATION BREAK-DOWN BY EXPENSE LINE

U.S. dollars in thousands

Three months ended
March 31,
20252024
Unaudited
Cost of revenues$8,699$10,717
Research and development531887
Sales and marketing11,26313,518
General and administrative177199
Total depreciation and amortization expense$20,670$22,601



CONSOLIDATED STATEMENTS OF CASH FLOWS
U.S. dollars in thousands
Three months ended
March 31,
20252024
Unaudited
Cash flows from operating activities
Net Loss$(8,750)$(26,158)
Adjustments to reconcile net loss to net cash flows provided by operating activities:
Depreciation and amortization and write-offs20,68225,321
Share-based compensation expenses15,51716,401
Net gain from financing expenses(1,038)(408)
Revaluation of the Warrants liability(1,726)39
Amortization of loan and credit facility issuance costs413354
Amortization of premium and accretion of discount on short-term investments, net142
Loss on extinguishment of debt6,597$
Commercial agreement asset amortization4,037$
Change in operating assets and liabilities:
Decrease in trade receivables, net (1)65,19622,068
Decrease in prepaid expenses and other current assets and long-term prepaid expenses4,4349,199
Decrease in trade payables (2)(31,758)(8,262)
Decrease in accrued expenses and other current liabilities and other long-term liabilities(22,196)(1,476)
Decrease in deferred taxes, net(3,120)(3,685)
Change in operating lease right of use assets6,2114,453
Change in operating lease liabilities(6,388)(5,593)
Net cash provided by operating activities48,11132,395
Cash flows from investing activities
Purchase of property and equipment, including capitalized internal-use software(12,041)(5,589)
Proceeds from business acquisition holdback liability719
Proceeds from maturities of short-term investments3,7803,265
Net cash used in investing activities(8,261)(1,605)
Cash flows from financing activities
Issuance costs(663)(456)
Exercise of options and vested RSUs7051,809
Payment of tax withholding for share-based compensation expenses(842)(709)
Repurchase of ordinary shares and non-voting ordinary shares(49,342)(27,758)
Payments on account of repurchase of ordinary shares(2,355)(1,658)
Proceeds from revolving credit line, net of issuance costs123,985
Repayment of Long-term loan(122,736)
Net cash used in financing activities(51,248)(28,772)
Exchange rate differences on balances of cash and cash equivalents1,038408
Increase (decrease) in cash and cash equivalents(10,360)2,426
Cash and cash equivalents - at the beginning of the period226,583176,108
Cash and cash equivalents - at end of the period$216,223$178,534

(1) Includes an increase (decrease) in related party trade receivables of $(28,093) and $29,694, for the three months ended March 31, 2025 and 2024, respectively.
(2) Includes a decrease in related party trade payables of $(10,723) and $(22,480), for the three months ended March 31, 2025 and 2024, respectively.


CONSOLIDATED STATEMENTS OF CASH FLOWS

U.S. dollars in thousands

Three Months Ended March 31, 2025
20252024
Unaudited
Supplemental disclosures of cash flow information:
Cash paid during the year for:
Income taxes$3,764$3,243
Interest$2,1893,610
Non-cash investing and financing activities:
Purchase of property and equipment, including capitalized internal-use software$1,895$4,262
Share-based compensation included in capitalized internal-use software$279$606
Exercise of options and vested RSUs$92$
Creation of operating lease right-of-use assets and operating lease liability$28,922$12



APPENDIX: Non-GAAP Reconciliation

RECONCILIATION OF GAAP TO NON-GAAP FINANCIAL MEASURES FOR THE THREE MONTHS ENDED MARCH 30, 2025 AND 2024 (UNAUDITED)

The following table provides a reconciliation of revenues to ex-TAC Gross Profit.

Three Months Ended March 31, 2025
20252024
(dollars in thousands)
Revenues$427,493$414,008
Traffic acquisition cost (1)279,797275,120
Other cost of revenues28,38929,935
Gross profit$119,307$108,953
Add back: Other cost of revenues (1)32,42629,935
ex-TAC Gross Profit$151,733$138,888

________________________

1 The three months ended March31, 2025 included $4,037 amortization expense of the non-cash based Commercial agreement asset. See Note 1b of Notes to the Unaudited Consolidated Interim Financial Statements.


The following table provides a reconciliation of net income (loss) to Adjusted EBITDA.

Three Months Ended March 31, 2025
20252024
(dollars in thousands)
Net Loss$(8,750)$(26,158)
Adjusted to exclude the following:
Finance expenses, net4,5003,638
Income tax expenses (benefit)(2,012)4,287
Depreciation and amortization (1)24,70725,321
Share-based compensation expenses15,51813,756
Holdback compensation expenses (2)2,645
Other costs (3)1,9720
Adjusted EBITDA$35,935$23,489

________________________

(1)The three months ended March31, 2025 included $4,037 amortization expense of the non-cash based Commercial agreement asset. See Note 1b and Note 2 of the Notes to the Unaudited Consolidated Interim Financial Statements.
(2)Represents share-based compensation due to holdback of Ordinary shares issuable under compensatory arrangements relating to Connexity acquisition.
(3)The three months ended March31, 2025 included $1,972 in professional and legal expenses related to a litigation matter in which the Company is the plaintiff and is not related to our ongoing business operations.


The following table provides a reconciliation of net income (loss) to Non-GAAP Net Income (loss).

Three Months Ended March 31, 2025
20252024
(dollars in thousands)
Net Loss$(8,750)$(26,158)
Amortization of acquired intangibles (1)17,78315,935
Share-based compensation expenses15,51813,756
Holdback compensation expenses (2)2,645
Other costs (3)1,972
Revaluation of Warrants(1,726)39
Foreign currency exchange rate losses (4)(1,524)1,041
Income tax effects(4,870)(3,426)
Loss on extinguishment of debt (5)6,597
Non-GAAP Net Income$25,000$3,832

________________________

(1) The three months ended March31, 2025 included $4,037 amortization expense of the non-cash based Commercial agreement asset. See Note 1b and Note 2 of the Notes to the Unaudited Consolidated Interim Financial Statements.
(2) Represents share-based compensation due to holdback of Ordinary shares issuable under compensatory arrangements relating to Connexity acquisition.
(3) The three months ended March31, 2025 included $1,972 in professional and legal expenses related to a litigation matter in which the Company is the plaintiff and is not related to our ongoing business operations. See Note 1b of Notes to the Unaudited Consolidated Interim Financial Statements.
(4) Represents foreign currency exchange rate gains or losses related to the remeasurement of monetary assets and liabilities to the Company’s functional currency using exchange rates in effect at the end of the reporting period.
(5) See Note 8 of Notes to the Unaudited Consolidated Interim Financial Statements


The following table provides a reconciliation of net cash provided by operating activities to Free Cash Flow.

Three Months Ended March 31, 2025
20252024
(dollars in thousands)
Net cash provided by operating activities$48,111$32,395
Purchases of property and equipment, including capitalized internal-use software(12,041)(5,589)
Free Cash Flow$36,070$26,806


APPENDIX: Non-GAAP Guidance Reconciliation
RECONCILIATION OF GAAP TO NON-GAAP FINANCIAL MEASURES FOR Q2 2025 AND FULL YEAR 2025 GUIDANCE
(Unaudited)

The following table provides a reconciliation of projected Gross profit to ex-TAC Gross Profit.

Q2 2025
Guidance
FY 2025
Guidance
Unaudited
(dollars in millions)
Revenues$438 - $458$1,838 - $1,888
Traffic acquisition cost($282) - ($292)($1,164) - ($1,198)
Other cost of revenues($32) - ($32)($138) - ($138)
Gross profit$124 - $134$536 - $552
Add back: Other cost of revenues($32) - ($32)($138) - ($138)
ex-TAC Gross Profit$156 - $166$674 - $690

Although we provide guidance for Adjusted EBITDA and Non-GAAP Net Income (Loss), we are not able to provide guidance for projected net income (loss), the most directly comparable GAAP measure. Certain elements of net income (loss), including share-based compensation expenses and warrant valuations, are not predictable due to the high variability and difficulty of making accurate forecasts. As a result, it is impractical for us to provide guidance on net income (loss) or to reconcile our Adjusted EBITDA and Non-GAAP Net Income (Loss) guidance without unreasonable efforts. Consequently, no disclosure of projected net income (loss) is included. For the same reasons, we are unable to address the probable significance of the unavailable information.


FAQ

What were Taboola's (TBLA) key financial metrics for Q1 2025?

In Q1 2025, Taboola reported revenue of $427M (+3% YoY), ex-TAC Gross Profit of $152M (+9%), and Adjusted EBITDA of $36M (+53%). Operating loss improved to $6M from $18M year-over-year.

What is Taboola's (TBLA) revenue guidance for full-year 2025?

Taboola expects full-year 2025 revenues between $1.838 billion and $1.888 billion, with Adjusted EBITDA guidance of $201-209 million.

How did Taboola's (TBLA) Free Cash Flow perform in Q1 2025?

Taboola's Free Cash Flow increased to $36 million in Q1 2025, compared to $27 million in Q1 2024, driven by strong collections, lower publisher prepayments, and continued cost discipline.

What drove Taboola's (TBLA) revenue growth in Q1 2025?

Taboola's Q1 2025 revenue growth was primarily driven by 9% growth in Scaled Advertisers and broad-based growth, including growth in their existing Native business, despite a 3% decline in Average Revenue per Scaled Advertiser.
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