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STOCK TITAN

[Form 4] Wayfair Inc. Insider Trading Activity

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

Wayfair Inc. (NYSE: W) Form 4 filing � July 2, 2025

Chief Technology Officer Fiona Tan reported the vesting and settlement of two restricted-stock-unit (RSU) grants on July 1, 2025:

  • 62,625 Class A shares were issued at a $0 exercise price (transactions code “M�).
  • To satisfy tax-withholding obligations, 32,428 shares were automatically sold to the issuer at $51.99 (code “F�), a cash value of roughly $1.68 million.

After the transactions Ms. Tan owns 141,325 shares directly and 70,891 shares indirectly through a revocable trust, indicating a net increase of about 30 k shares in direct holdings. Remaining unvested RSUs from the April 18 2022 grant will vest quarterly through April 1 2026, while the June 19 2025 grant is now fully vested.

The filing reflects routine equity compensation settlement rather than an open-market disposition; no cash purchases or discretionary sales were reported.

Wayfair Inc. (NYSE: W) Comunicazione Form 4 � 2 luglio 2025

La Chief Technology Officer Fiona Tan ha segnalato l'acquisizione e la liquidazione di due assegnazioni di unità azionarie vincolate (RSU) in data 1 luglio 2025:

  • Sono state emesse 62.625 azioni di Classe A con un prezzo di esercizio pari a $0 (codice transazione “M�).
  • Per adempiere agli obblighi fiscali, 32.428 azioni sono state automaticamente vendute all'emittente a $51,99 (codice “F�), per un valore in contanti di circa $1,68 milioni.

Dopo queste operazioni, la signora Tan detiene 141.325 azioni direttamente e 70.891 azioni indirettamente tramite un trust revocabile, con un aumento netto di circa 30.000 azioni nelle partecipazioni dirette. Le RSU non ancora maturate della concessione del 18 aprile 2022 matureranno trimestralmente fino al 1 aprile 2026, mentre la concessione del 19 giugno 2025 è ora completamente maturata.

La comunicazione riflette una normale liquidazione di compensi azionari e non una disposizione sul mercato aperto; non sono stati segnalati acquisti in contanti o vendite discrezionali.

Wayfair Inc. (NYSE: W) Presentación Formulario 4 � 2 de julio de 2025

La Directora de Tecnología Fiona Tan reportó la adquisición y liquidación de dos concesiones de unidades de acciones restringidas (RSU) el 1 de julio de 2025:

  • Se emitieron 62,625 acciones Clase A con un precio de ejercicio de $0 (código de transacción “M�).
  • Para cumplir con las obligaciones fiscales, 32,428 acciones fueron vendidas automáticamente al emisor a $51.99 (código “F�), por un valor en efectivo aproximado de $1.68 millones.

Tras estas transacciones, la Sra. Tan posee 141,325 acciones directamente y 70,891 acciones indirectamente a través de un fideicomiso revocable, lo que indica un aumento neto de unas 30,000 acciones en tenencias directas. Las RSU no adquiridas del otorgamiento del 18 de abril de 2022 se irán adquiriendo trimestralmente hasta el 1 de abril de 2026, mientras que la concesión del 19 de junio de 2025 ya está completamente adquirida.

La presentación refleja una liquidación rutinaria de compensación en acciones y no una disposición en el mercado abierto; no se reportaron compras en efectivo ni ventas discrecionales.

Wayfair Inc. (NYSE: W) Form 4 제출 � 2025� 7� 2�

최고기술책임�(հ) 피오� �2025� 7� 1�� � 건의 제한 주식 단위(RSU) 부여가 확정 � 정산되었음을 보고했습니다:

  • 62,625 클래� A 주식행사가� $0� 발행되었습니�(거래 코드 “M�).
  • 세금 원천징수 의무� 충족하기 위해 32,428�가 자동으로 발행사에 주당 $51.99� 매도되었으며(코드 “F�), 현금 가치는 � $168�입니�.

거래 � � 씨는 직접 보유 주식 141,325�취소 가능한 신탁� 통한 간접 보유 주식 70,891�� 보유하고 있으�, 직접 보유 주식읶 � 3� � 순증가했습니다. 2022� 4� 18� 부여된 미확� RSU� 2026� 4� 1일까지 분기별로 확정� 예정이며, 2025� 6� 19� 부여분읶 이미 완전� 확정되었습니�.

이번 제출읶 공개 시장 처분� 아닌 일상적인 주식 보상 정산� 반영하며, 현금 구매� 임의 매도� 보고되지 않았습니�.

Wayfair Inc. (NYSE : W) Dépôt Formulaire 4 � 2 juillet 2025

La directrice technique Fiona Tan a déclaré la levée et le règlement de deux attributions d'unités d'actions restreintes (RSU) le 1er juillet 2025 :

  • 62 625 actions de Classe A ont été émises à un prix d'exercice de 0 $ (code transaction « M »).
  • Pour satisfaire aux obligations de retenue fiscale, 32 428 actions ont été automatiquement vendues à l'émetteur à 51,99 $ (code « F »), pour une valeur en espèces d'environ 1,68 million de $.

Après ces transactions, Mme Tan détient 141 325 actions en direct et 70 891 actions indirectement via une fiducie révocable, ce qui représente une augmentation nette d'environ 30 000 actions en détention directe. Les RSU non acquises de l'attribution du 18 avril 2022 seront acquises trimestriellement jusqu'au 1er avril 2026, tandis que l'attribution du 19 juin 2025 est désormais entièrement acquise.

Le dépôt reflète un règlement de rémunération en actions de routine plutôt qu'une cession sur le marché ouvert ; aucun achat en espèces ni vente discrétionnaire n'ont été signalés.

Wayfair Inc. (NYSE: W) Form 4 Meldung � 2. Juli 2025

Die Chief Technology Officer Fiona Tan meldete die Ausübung und Abwicklung von zwei Restricted Stock Unit (RSU) Zuteilungen am 1. Juli 2025:

  • 62.625 Class A Aktien wurden zu einem Ausübungspreis von $0 ausgegeben (Transaktionscode „M�).
  • Zur Erfüllung der Steuerabzugsverpflichtungen wurden 32.428 Aktien automatisch an den Emittenten zum Preis von $51,99 verkauft (Code „F�), was einem Barwert von etwa $1,68 Millionen entspricht.

Nach diesen Transaktionen hält Frau Tan 141.325 Aktien direkt und 70.891 Aktien indirekt über einen widerruflichen Trust, was eine Nettozunahme von etwa 30.000 Aktien in den Direktbeständen bedeutet. Die ausstehenden RSUs aus der Zuteilung vom 18. April 2022 werden vierteljährlich bis zum 1. April 2026 vesten, während die Zuteilung vom 19. Juni 2025 nun vollständig vestet ist.

Die Meldung spiegelt eine routinemäßige Abwicklung von Aktienvergütungen wider und keine Veräußerung am offenen Markt; keine Barankäufe oder diskretionären Verkäufe wurden gemeldet.

Positive
  • Net increase of approximately 30,197 shares in the CTO’s direct holdings may signal continued alignment with shareholders.
Negative
  • 32,428 shares were liquidated at $51.99 for tax withholding, creating minor incremental share supply.

Insights

TL;DR: Routine RSU vesting; modest net share increase; neutral signal.

The transaction is a standard equity-compensation event. Ms. Tan received 62.6 k shares at no cost and surrendered 32.4 k for taxes, leaving her with 141 k directly held shares. No open-market selling pressure is created because tax withholding is issuer-facilitated. The size is small relative to Wayfair’s ~115 m share float and does not materially change insider ownership levels. Neutral from a valuation or governance standpoint, though continued retention may be read as moderate confidence.

TL;DR: Governance-clean filing, no red flags, low investor impact.

The Form 4 is timely (within two business days) and discloses a Rule 10b5-1 plan indicator, aligning with best-practice transparency. Transactions were mechanical: RSU conversion and tax-withholding sale to the issuer. Post-transaction ownership (212 k total shares) keeps Ms. Tan a meaningful stakeholder. There are no signs of opportunistic selling, insider divergence, or compliance lapses. Impact on governance perception and share supply is negligible.

Wayfair Inc. (NYSE: W) Comunicazione Form 4 � 2 luglio 2025

La Chief Technology Officer Fiona Tan ha segnalato l'acquisizione e la liquidazione di due assegnazioni di unità azionarie vincolate (RSU) in data 1 luglio 2025:

  • Sono state emesse 62.625 azioni di Classe A con un prezzo di esercizio pari a $0 (codice transazione “M�).
  • Per adempiere agli obblighi fiscali, 32.428 azioni sono state automaticamente vendute all'emittente a $51,99 (codice “F�), per un valore in contanti di circa $1,68 milioni.

Dopo queste operazioni, la signora Tan detiene 141.325 azioni direttamente e 70.891 azioni indirettamente tramite un trust revocabile, con un aumento netto di circa 30.000 azioni nelle partecipazioni dirette. Le RSU non ancora maturate della concessione del 18 aprile 2022 matureranno trimestralmente fino al 1 aprile 2026, mentre la concessione del 19 giugno 2025 è ora completamente maturata.

La comunicazione riflette una normale liquidazione di compensi azionari e non una disposizione sul mercato aperto; non sono stati segnalati acquisti in contanti o vendite discrezionali.

Wayfair Inc. (NYSE: W) Presentación Formulario 4 � 2 de julio de 2025

La Directora de Tecnología Fiona Tan reportó la adquisición y liquidación de dos concesiones de unidades de acciones restringidas (RSU) el 1 de julio de 2025:

  • Se emitieron 62,625 acciones Clase A con un precio de ejercicio de $0 (código de transacción “M�).
  • Para cumplir con las obligaciones fiscales, 32,428 acciones fueron vendidas automáticamente al emisor a $51.99 (código “F�), por un valor en efectivo aproximado de $1.68 millones.

Tras estas transacciones, la Sra. Tan posee 141,325 acciones directamente y 70,891 acciones indirectamente a través de un fideicomiso revocable, lo que indica un aumento neto de unas 30,000 acciones en tenencias directas. Las RSU no adquiridas del otorgamiento del 18 de abril de 2022 se irán adquiriendo trimestralmente hasta el 1 de abril de 2026, mientras que la concesión del 19 de junio de 2025 ya está completamente adquirida.

La presentación refleja una liquidación rutinaria de compensación en acciones y no una disposición en el mercado abierto; no se reportaron compras en efectivo ni ventas discrecionales.

Wayfair Inc. (NYSE: W) Form 4 제출 � 2025� 7� 2�

최고기술책임�(հ) 피오� �2025� 7� 1�� � 건의 제한 주식 단위(RSU) 부여가 확정 � 정산되었음을 보고했습니다:

  • 62,625 클래� A 주식행사가� $0� 발행되었습니�(거래 코드 “M�).
  • 세금 원천징수 의무� 충족하기 위해 32,428�가 자동으로 발행사에 주당 $51.99� 매도되었으며(코드 “F�), 현금 가치는 � $168�입니�.

거래 � � 씨는 직접 보유 주식 141,325�취소 가능한 신탁� 통한 간접 보유 주식 70,891�� 보유하고 있으�, 직접 보유 주식읶 � 3� � 순증가했습니다. 2022� 4� 18� 부여된 미확� RSU� 2026� 4� 1일까지 분기별로 확정� 예정이며, 2025� 6� 19� 부여분읶 이미 완전� 확정되었습니�.

이번 제출읶 공개 시장 처분� 아닌 일상적인 주식 보상 정산� 반영하며, 현금 구매� 임의 매도� 보고되지 않았습니�.

Wayfair Inc. (NYSE : W) Dépôt Formulaire 4 � 2 juillet 2025

La directrice technique Fiona Tan a déclaré la levée et le règlement de deux attributions d'unités d'actions restreintes (RSU) le 1er juillet 2025 :

  • 62 625 actions de Classe A ont été émises à un prix d'exercice de 0 $ (code transaction « M »).
  • Pour satisfaire aux obligations de retenue fiscale, 32 428 actions ont été automatiquement vendues à l'émetteur à 51,99 $ (code « F »), pour une valeur en espèces d'environ 1,68 million de $.

Après ces transactions, Mme Tan détient 141 325 actions en direct et 70 891 actions indirectement via une fiducie révocable, ce qui représente une augmentation nette d'environ 30 000 actions en détention directe. Les RSU non acquises de l'attribution du 18 avril 2022 seront acquises trimestriellement jusqu'au 1er avril 2026, tandis que l'attribution du 19 juin 2025 est désormais entièrement acquise.

Le dépôt reflète un règlement de rémunération en actions de routine plutôt qu'une cession sur le marché ouvert ; aucun achat en espèces ni vente discrétionnaire n'ont été signalés.

Wayfair Inc. (NYSE: W) Form 4 Meldung � 2. Juli 2025

Die Chief Technology Officer Fiona Tan meldete die Ausübung und Abwicklung von zwei Restricted Stock Unit (RSU) Zuteilungen am 1. Juli 2025:

  • 62.625 Class A Aktien wurden zu einem Ausübungspreis von $0 ausgegeben (Transaktionscode „M�).
  • Zur Erfüllung der Steuerabzugsverpflichtungen wurden 32.428 Aktien automatisch an den Emittenten zum Preis von $51,99 verkauft (Code „F�), was einem Barwert von etwa $1,68 Millionen entspricht.

Nach diesen Transaktionen hält Frau Tan 141.325 Aktien direkt und 70.891 Aktien indirekt über einen widerruflichen Trust, was eine Nettozunahme von etwa 30.000 Aktien in den Direktbeständen bedeutet. Die ausstehenden RSUs aus der Zuteilung vom 18. April 2022 werden vierteljährlich bis zum 1. April 2026 vesten, während die Zuteilung vom 19. Juni 2025 nun vollständig vestet ist.

Die Meldung spiegelt eine routinemäßige Abwicklung von Aktienvergütungen wider und keine Veräußerung am offenen Markt; keine Barankäufe oder diskretionären Verkäufe wurden gemeldet.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Tan Fiona

(Last) (First) (Middle)
C/O WAYFAIR INC., 4 COPLEY PLACE

(Street)
BOSTON MA 02116

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Wayfair Inc. [ W ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Technology Officer
3. Date of Earliest Transaction (Month/Day/Year)
07/01/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 07/01/2025 M 1,635 A $0 112,763 D
Class A Common Stock 07/01/2025 M 60,990 A $0 173,753 D
Class A Common Stock 07/01/2025 F 32,428(1) D $51.99 141,325 D
Class A Common Stock 70,891 I(2) By Revocable Trust
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Restricted Stock Unit ("RSU") (3) 07/01/2025 M 1,635 (4) (4) Class A Common Stock 1,635 $0 9,702 D
Restricted Stock Unit ("RSU") (3) 07/01/2025 M 60,990 (5) (5) Class A Common Stock 60,990 $0 0 D
Explanation of Responses:
1. These shares represent the number of shares of Class A Common Stock withheld by the issuer to satisfy the reporting person's tax withholding obligation upon the vesting of the RSUs reported in this Form 4.
2. The reporting person is the trustee of the revocable trust, and members of the reporting person's immediate family are the sole beneficiaries of the revocable trust.
3. Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.
4. These RSUs, which were granted on April 18, 2022, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 1,636 shares will vest on October 1, 2025, 1,635 shares will vest on January 1, 2026, and 1,636 shares will vest on April 1, 2026, and an aggregate amount of 4,795 shares will vest in substantially equal quarterly amounts commencing July 1, 2026.
5. These RSUs, which were granted on June 19, 2025, vest upon the satisfaction of a service condition and have no expiration date. The service condition was fully satisfied on July 1, 2025.
Remarks:
/s/Enrique Colbert, Attorney-In-Fact for Fiona Tan 07/02/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many Wayfair shares did CTO Fiona Tan acquire on July 1 2025?

She acquired 62,625 Class A shares through RSU vesting.

Did Fiona Tan sell any Wayfair shares?

She did not conduct an open-market sale; 32,428 shares were automatically withheld by the company for taxes.

What is Fiona Tan’s total Wayfair ownership after the transaction?

She holds 141,325 shares directly and 70,891 shares indirectly, totaling 212,216 shares.

Were the RSUs part of a 10b5-1 trading plan?

Yes. The filing includes the Rule 10b5-1(c) checkbox, indicating transactions followed a pre-arranged plan.

When will Fiona Tan’s remaining RSUs vest?

Unvested RSUs from the April 18 2022 grant vest quarterly from Oct 1 2025 through Apr 1 2026 (approx. 4,907 shares remain).
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