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Hybrid, Multicloud Strategies Gain Traction in U.K.

Growing AI adoption, regulatory pressures accelerate enterprises鈥� shift to hybrid cloud environments, ISG Provider Lens^庐 report says

LONDON--(BUSINESS WIRE)-- Enterprises across the U.K. are rapidly modernizing their cloud infrastructures, motivated by a surge in AI and ML workloads that demand scalable and secure cloud solutions, according to a new research report published today by Information Services Group () (Nasdaq: ), a global AI-centered technology research and advisory firm.

The 2025 ISG Provider Lens^庐 Private/Hybrid Cloud 鈥� Data Center Services report for the U.K. finds an upward trend in the adoption of hybrid and multicloud infrastructure models, with significant growth anticipated within the next three years. Performance, data sovereignty, security and regulatory pressures are the primary drivers of this growth. Hybrid cloud is now the preferred model for many U.K. enterprises, because it lets organizations align workloads with appropriate environments and improve data protection.

鈥淯.K. enterprises are actively transitioning toward hybrid and multicloud platforms to support AI and ML workloads and safeguard sensitive data,鈥� said Anthony Drake, partner at ISG. 鈥淭hese flexible platforms are crucial for protecting organizations against ransomware and malware threats and for achieving cost efficiency.鈥�

Enterprises in the U.K. are using hybrid clouds to enhance security with private cloud resources while simultaneously gaining cost savings and flexible scalability from public clouds, ISG says. Increasingly, they are deploying real-time monitoring and ML within private clouds to strengthen data protection, particularly in highly regulated sectors such as healthcare and finance.

As organizations embrace cloud environments, they are engaged in large-scale migration of business applications. Most organizations in the U.K. have migrated applications between environments to improve efficiency, capacity, security and innovation, the report says. Companies are optimizing on-premises and private cloud environments by integrating graphics processing units (GPUs) and expanding storage capacities. This approach eases handling of AI and analytical tasks while improving efficiency and resource utilization.

Small and midsize enterprises (SMEs) in the U.K. are focused on developing customized cloud solutions to meet industry-specific demands. The uptake of modular data center designs is also on the rise, owing to their low total cost of ownership and accelerated deployment capabilities, ISG says. The U.K. government鈥檚 designation of data centers as critical infrastructure, coupled with streamlined planning laws, facilitates new data center projects and reinforces a national focus on data protection. The capacity of U.K. data centers is expected to increase twofold by 2028, mainly driven by growing demand for generative AI (GenAI), cloud computing and government-supported infrastructure.

鈥淭he U.K.鈥檚 cloud market is undergoing rapid transformation, with organizations seeking agility through tailored solutions and modular data center designs,鈥� said Meenakshi Srivastava, lead analyst, ISG Provider Lens Research, and lead author of the report. 鈥淏y 2025, 75 percent of enterprise data will be processed outside traditional data centers or cloud environments, indicating a shift in data management practices.鈥�

The report also explores other trends related to private/hybrid cloud and data center services in the U.K., including an increased emphasis on sustainability and the integration of agentic AI into hybrid and private cloud environments.

For more insights into the private/hybrid cloud and data center services challenges that enterprises in the U.K. face, plus ISG鈥檚 advice for overcoming them, see the ISG Provider Lens^庐 Focal Points briefing .

The 2025 ISG Provider Lens^庐 Private/Hybrid Cloud 鈥� Data Center Services report for the U.K. evaluates the capabilities of 69 providers across five quadrants: Managed Services 鈥� Large Accounts, Managed Services 鈥� Midmarket, Managed Hosting, Colocation Services and AI-Ready Infrastructure Consulting.

The report names Fujitsu and Kyndryl as Leaders in three quadrants each. It names Accenture, Capgemini, Claranet, DXC Technology, Ensono, Hexaware, Infosys, Pulsant, Rackspace Technology, T-Systems and TCS as Leaders in two quadrants each. Atos, Computacenter, Deloitte, Digital AG真人官方ty, Equinix, Global Switch, HCLTech, IBM, LTIMindtree, NTT DATA, Redcentric, Telefonica Tech, Telehouse, Unisys and Wipro are named as Leaders in one quadrant each.

In addition, LTIMindtree, Mphasis and NTT DATA are named as Rising Stars 鈥� companies with a 鈥減romising portfolio鈥� and 鈥渉igh future potential鈥� by ISG鈥檚 definition 鈥� in one quadrant each.

In the area of customer experience, Persistent Systems is named the global ISG CX Star Performer for 2025 among private/hybrid cloud and data center service providers. Persistent Systems earned the highest customer satisfaction scores in ISG鈥檚 Voice of the Customer survey, part of the ISG Star of Excellence鈩� program, the premier quality recognition for the technology and business services industry.

Customized versions of the report are available from and .

The 2025 ISG Provider Lens^庐 Private/Hybrid Cloud 鈥� Data Center Services report for the U.K. is available to subscribers or for one-time purchase on this .

About ISG Provider Lens^庐 Research

The ISG Provider Lens^庐 Quadrant research series is the only service provider evaluation of its kind to combine empirical, data-driven research and market analysis with the real-world experience and observations of ISG鈥檚 global advisory team. Enterprises will find a wealth of detailed data and market analysis to help guide their selection of appropriate sourcing partners, while ISG advisors use the reports to validate their own market knowledge and make recommendations to ISG鈥檚 enterprise clients. The research currently covers providers offering their services globally, across Europe, as well as in the U.S., Canada, Mexico, Brazil, the U.K., France, Benelux, Germany, Switzerland, the Nordics, Australia and Singapore/Malaysia, with additional markets to be added in the future. For more information about ISG Provider Lens research, please visit this webpage.

About ISG

(Nasdaq: ) is a global AI-centered technology research and advisory firm. A trusted partner to more than 900 clients, including 75 of the world鈥檚 top 100 enterprises, ISG is a long-time leader in technology and business services that is now at the forefront of leveraging AI to help organizations achieve operational excellence and faster growth. The firm, founded in 2006, is known for its proprietary market data, in-depth knowledge of provider ecosystems, and the expertise of its 1,600 professionals worldwide working together to help clients maximize the value of their technology investments.

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Sarah Ye, ISG

+44 7833 567868

[email protected]



Laura Hupprich, ISG

+1 203 517 3132

[email protected]

Source: Information Services Group, Inc.