VACATION IS MORE FUN WHEN IT'S FLEXIBLE! INTRODUCING GETAWAYS BY SOUTHWEST
Southwest Airlines (NYSE:LUV) has launched Getaways by Southwest鈩�, a new in-house vacation packages product that combines flights, hotels, car rentals, and ground transportation options. The service offers signature flexibility and enhanced benefits for travelers.
Key features include free checked bags (two per customer), 5 Rapid Rewards points per dollar spent on bookings, and flexible cancellation policies with vacation credits valid for 18 months. The service covers popular destinations including Las Vegas, Orlando, Hawaii, Cancun, Punta Cana, and Montego Bay.
Southwest Airlines (NYSE:LUV) ha lanciato Getaways by Southwest鈩�, un nuovo pacchetto vacanze interno che combina voli, hotel, noleggio auto e soluzioni di trasporto a terra. Il servizio offre la caratteristica flessibilit脿 della compagnia e benefici aggiuntivi per i viaggiatori.
Tra le caratteristiche principali: bagagli registrati gratuiti (due per cliente), 5 punti Rapid Rewards per ogni dollaro speso sulle prenotazioni e politiche di cancellazione flessibili con crediti vacanza validi 18 mesi. Il servizio copre destinazioni popolari come Las Vegas, Orlando, Hawaii, Cancun, Punta Cana e Montego Bay.
Southwest Airlines (NYSE:LUV) ha lanzado Getaways by Southwest鈩�, un nuevo producto de paquetes vacacionales interno que combina vuelos, hoteles, alquiler de coches y opciones de transporte terrestre. El servicio ofrece la conocida flexibilidad de la aerol铆nea y beneficios mejorados para los viajeros.
Las caracter铆sticas clave incluyen equipaje facturado gratuito (dos por cliente), 5 puntos Rapid Rewards por cada d贸lar gastado en reservas y pol铆ticas de cancelaci贸n flexibles con cr茅ditos de viaje v谩lidos por 18 meses. El servicio abarca destinos populares como Las Vegas, Orlando, Haw谩i, Canc煤n, Punta Cana y Montego Bay.
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Southwest Airlines (NYSE:LUV) a lanc茅 Getaways by Southwest鈩�, un nouveau produit interne de forfaits vacances combinant vols, h么tels, locations de voiture et options de transport terrestre. Le service propose la flexibilit茅 embl茅matique de la compagnie et des avantages renforc茅s pour les voyageurs.
Parmi les fonctionnalit茅s cl茅s : bagages enregistr茅s gratuits (deux par client), 5 points Rapid Rewards par dollar d茅pens茅 sur les r茅servations, et des politiques d'annulation flexibles avec cr茅dits vacances valables 18 mois. Le service couvre des destinations populaires telles que Las Vegas, Orlando, Hawa茂, Canc煤n, Punta Cana et Montego Bay.
Southwest Airlines (NYSE:LUV) hat Getaways by Southwest鈩� gestartet, ein neues internes Urlaubspaket-Angebot, das Fl眉ge, Hotels, Mietwagen und Bodentransport kombiniert. Der Service bietet die typische Flexibilit盲t der Airline sowie erweiterte Vorteile f眉r Reisende.
Wesentliche Merkmale sind kostenfreies aufgegebenes Gep盲ck (zwei pro Kunde), 5 Rapid Rewards Punkte pro ausgegebenem Dollar bei Buchungen und flexible Stornierungsbedingungen mit Urlaubsguthaben, die 18 Monate g眉ltig sind. Abgedeckte Ziele sind unter anderem Las Vegas, Orlando, Hawaii, Cancun, Punta Cana und Montego Bay.
- Launch of new revenue stream through in-house vacation packages
- Integration with Rapid Rewards loyalty program offering 5 points per dollar spent
- Customer-friendly policies including free checked bags and flexible cancellation terms
- Expansion into popular vacation destinations enhancing travel service offerings
- Potential exposure to supplier penalties for late cancellations
- Limited initial destination offerings compared to established travel providers
Insights
Southwest's new vacation package product creates revenue diversification through higher-margin bundled travel, leveraging their existing customer loyalty and flexibility advantages.
Southwest Airlines has launched Getaways by Southwest, an in-house vacation package product that bundles flights with hotels, car rentals, and ground transportation. This strategic move represents Southwest's entry into the higher-margin packaged vacation market, allowing the airline to capture additional revenue beyond just flight tickets.
The new offering is designed with Southwest's core brand differentiators intact 鈥� it emphasizes flexibility with change options, integrates with their Rapid Rewards loyalty program by offering
This product launch demonstrates Southwest's strategy to diversify revenue streams amid a competitive airline landscape. By controlling the entire vacation booking process in-house, Southwest can potentially realize higher profit margins compared to standalone flight bookings while gathering valuable customer data on travel preferences beyond just air travel.
Southwest is targeting popular vacation destinations including Las Vegas, Orlando, Hawaii, Cancun, Punta Cana, and Montego Bay 鈥� a mix of domestic and international leisure destinations that aligns with their route network strengths. This vacation product gives Southwest a stronger competitive position in leisure travel markets while creating deeper engagement with their customer base through an expanded relationship beyond just air transportation.
Airline begins selling vacation packages through an in-house product that allows Customers to book a getaway with less stress
"Getaways by Southwest expands what Customers love about Southwest鈥攆lexibility, an award-winning Rapid Rewards庐 loyalty program, and great perks鈥攖o the vacation experience," said , Vice President Product Development at Southwest Airlines. "This end-to-end vacation package, coupled with our legendary Customer Service, is perfect for Customers seeking a convenient, valuable, and curated vacation experience."
Customers who book a vacation package through Getaways by Southwest will be able to check two bags for free (weight and size limits apply)1 and earn five Rapid Rewards points per dollar spent on bookings.2 听If plans change, Customers can cancel their packages and receive vacation travel credits, valid for 18 months, that can be applied toward a future Getaway, and Customers have the flexibility to make changes to their Getaway package without paying a change fee.3
Getaways offers bundled packages including air, hotel, car, and ground transportation options for Customers to travel to the places they want to travel, like
Follow 听for destination content and special promotions. To learn more about Getaways, visit .
1Getaways听by Southwest鈩⑻鼵ustomers will receive their first and second checked bags for free. Weight and size limits apply.听 Additional allowances, benefits, and/or exceptions may apply.听听 听
2Getaways by SouthwestTM is subject to the .听
3Bookings cancelled or changed 72 hours before your first flight's scheduled departure time may be subject to variable, increasing supplier penalties and may include forfeiture of non-air funds. Bookings must be cancelled or changed at least 10 minutes before your first flight's scheduled departure time or funds will be forfeited. Any change may result in an increase in booking price, based on available rates at the time of change. Changes must include roundtrip air travel. Any eligible credits will be less non-refundable air travel charges and travel insurance. Subject to Getaways by SouthwestTM Terms & Conditions.
ABOUT SOUTHWEST AIRLINES CO.
听operates one of the world's most admired and awarded airlines, offering its one-of-a-kind value and Hospitality at 117 airports across 11 countries. Southwest took flight in 1971 to democratize the sky through friendly, reliable, and low-cost air travel and now carries more air travelers flying nonstop within
- Based on
U.S. Dept. of Transportation quarterly Airline Origin & Destination Survey as of Q1 2025 - Fulltime-equivalent active Employees as of June 30, 2025
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SOURCE Southwest Airlines Co.
FAQ
What is Getaways by Southwest and when was it launched?
What benefits do Southwest Airlines (LUV) Getaways packages include?
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