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The ultimate global study companion: Pearson expands AI-powered Study Prep, supporting personalized learning worldwide

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Pearson (NYSE:PSO) announced the global expansion of its AI-powered learning platform Study Prep (formerly known as "Channels" in the US) to multiple countries including Canada, Brazil, UK, India, China, and South Africa. The platform offers personalized study support across more than 25 academic subjects, featuring thousands of video explanations, practice problems, and AI-powered study tools.

The platform includes innovative features such as syllabus-matching technology, AI Tutor for step-by-step guidance, and an embedded AI chatbot for real-time concept clarification. Currently supporting sciences, math, and psychology, Study Prep aligns with specific course materials and has demonstrated improved learning outcomes. With over 80% of Pearson's products now digital or digitally enabled, this expansion marks a significant step in the company's AI-driven educational technology strategy.

Pearson (NYSE:PSO) ha annunciato l'espansione globale della sua piattaforma di apprendimento potenziata dall'IA, Study Prep (precedentemente nota come "Channels" negli Stati Uniti), in diversi Paesi tra cui Canada, Brasile, Regno Unito, India, Cina e Sudafrica. La piattaforma offre supporto personalizzato nello studio in oltre 25 materie accademiche, con migliaia di video esplicativi, esercizi pratici e strumenti di studio basati sull'intelligenza artificiale.

La piattaforma include funzionalità innovative come la tecnologia di corrispondenza del programma di studi, l'AI Tutor per una guida passo dopo passo e un chatbot AI integrato per chiarimenti immediati sui concetti. Attualmente supporta scienze, matematica e psicologia, Study Prep è allineata ai materiali specifici dei corsi e ha dimostrato di migliorare i risultati di apprendimento. Con oltre l'80% dei prodotti Pearson ora digitali o digitalmente abilitati, questa espansione rappresenta un passo importante nella strategia dell'azienda basata sull'educational technology guidata dall'IA.

Pearson (NYSE:PSO) anunció la expansión global de su plataforma de aprendizaje impulsada por IA, Study Prep (anteriormente conocida como "Channels" en EE.UU.), a varios países como Canadá, Brasil, Reino Unido, India, China y Sudáfrica. La plataforma ofrece apoyo personalizado para el estudio en más de 25 materias académicas, con miles de videos explicativos, problemas prácticos y herramientas de estudio basadas en inteligencia artificial.

La plataforma incluye funciones innovadoras como tecnología que se adapta al programa de estudios, un Tutor IA para orientación paso a paso y un chatbot IA integrado para aclarar conceptos en tiempo real. Actualmente soporta ciencias, matemáticas y psicología, Study Prep se alinea con materiales específicos de los cursos y ha demostrado mejorar los resultados de aprendizaje. Con más del 80% de los productos de Pearson ahora digitales o habilitados digitalmente, esta expansión representa un paso significativo en la estrategia de tecnología educativa impulsada por IA de la compañía.

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플랫í¼ì€ êµê³¼ 과정ê³� ì¼ì¹˜í•˜ëŠ” 기술, 단계ë³� 안내ë¥� 제공하는 AI 튜터, 실시ê°� ê°œë… ì„¤ëª…ì� 위한 내장 AI ì±—ë´‡ ë“� í˜ì‹ ì ì¸ 기능ì� ê°–ì¶”ê³� 있습니다. 현재 과학, 수학, ì‹¬ë¦¬í•™ì„ ì§€ì›í•˜ë©�, Study Prepì€ íŠ¹ì • ê°•ì˜ ìžë£Œì™€ 연계ë˜ì–´ 학습 성과 í–¥ìƒì� ìž…ì¦í–ˆìŠµë‹ˆë‹¤. Pearson 제품ì� 80% ì´ìƒì� ì´ì œ 디지í„� ë˜ëŠ” 디지í„� ì§€ì›� 형태ì� 가운ë°, ì´ë²ˆ í™•ìž¥ì€ íšŒì‚¬ì� AI 기반 êµìœ¡ 기술 ì „ëžµì—� 중요í•� ì´ì •표가 ë©ë‹ˆë‹�.

Pearson (NYSE:PSO) a annoncé l'expansion mondiale de sa plateforme d'apprentissage alimentée par l'IA, Study Prep (anciennement appelée "Channels" aux États-Unis), dans plusieurs pays dont le Canada, le Brésil, le Royaume-Uni, l'Inde, la Chine et l'Afrique du Sud. La plateforme offre un soutien personnalisé pour l'étude dans plus de 25 matières académiques, avec des milliers de vidéos explicatives, des exercices pratiques et des outils d'étude propulsés par l'IA.

La plateforme comprend des fonctionnalités innovantes telles que la technologie d'adaptation aux programmes scolaires, un tuteur IA pour un accompagnement pas à pas, et un chatbot IA intégré pour clarifier les concepts en temps réel. Actuellement, Study Prep prend en charge les sciences, les mathématiques et la psychologie, s'aligne sur des supports de cours spécifiques et a démontré une amélioration des résultats d'apprentissage. Avec plus de 80 % des produits Pearson désormais numériques ou numériquement compatibles, cette expansion marque une étape importante dans la stratégie technologique éducative axée sur l'IA de l'entreprise.

Pearson (NYSE:PSO) kündigte die weltweite Expansion seiner KI-gestützten Lernplattform Study Prep (früher in den USA als "Channels" bekannt) in mehrere Länder wie Kanada, Brasilien, Großbritannien, Indien, China und Südafrika an. Die Plattform bietet personalisierte Lernunterstützung in über 25 akademischen Fächern und umfasst Tausende von Videoerklärungen, Übungsaufgaben und KI-basierte Lernwerkzeuge.

Die Plattform beinhaltet innovative Funktionen wie eine Lehrplanabgleich-Technologie, einen KI-Tutor für schrittweise Anleitung und einen eingebetteten KI-Chatbot zur Echtzeitklärung von Konzepten. Derzeit unterstützt Study Prep die Fächer Naturwissenschaften, Mathematik und Psychologie, ist auf spezifische Kursmaterialien abgestimmt und hat verbesserte Lernergebnisse gezeigt. Mit über 80 % der Pearson-Produkte, die jetzt digital oder digital unterstützt sind, stellt diese Expansion einen bedeutenden Schritt in der KI-getriebenen Bildungstechnologiestrategie des Unternehmens dar.

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Insights

Pearson's global expansion of Study Prep strengthens its digital transformation strategy and recurring revenue potential in the competitive edtech market.

Pearson's international expansion of Study Prep represents a strategic advancement in their digital transformation journey. With the company noting that over 80% of their products are now digital or digitally enabled, this move reinforces their commitment to technology-driven education solutions and recurring revenue models.

The expanded AI-powered learning platform addresses several key market demands: personalization (through syllabus-matching technology and tailored study plans), multimedia learning (via thousands of video explanations), human-AI integration (combining AI tools with human tutors), and just-in-time learning support (available regardless of geography or time zone).

This expansion has notable competitive implications in the educational technology landscape. By scaling Study Prep across major markets including Canada, Brazil, UK, India, China, and South Africa, Pearson is strengthening its position against both traditional publishers and edtech startups that lack comparable global distribution capabilities. The product's cross-subject versatility (25+ academic subjects with more being added) also broadens its market application.

From a business perspective, this represents potential for subscription-based recurring revenue that could enhance predictability in Pearson's financial performance. The global scaling of what was previously known as "Channels" in the US market suggests the initial launch demonstrated sufficient customer adoption metrics to warrant international investment, though specific financial projections weren't disclosed.

Importantly, Pearson's emphasis on learning science validation and improved learning outcomes indicates an attempt to differentiate in a marketplace increasingly crowded with AI-powered educational tools, many of which lack rigorous pedagogical foundations.

LONDON, Aug. 7, 2025 /PRNewswire/ -- (FTSE: PSON.L), the world's lifelong learning company, today announced the international expansion of Study Prep, its AI-enhanced video learning experienceÌý that provides personalized study support across more than 25 academic subjects. Launched commercially globally in the first half of 2025, will now reach students worldwide, including in Canada, Brazil, the UK, India, China, and South Africa. Study Prep's expansion represents a significant step toward broadening access to AI-powered learning resources around the world.Ìý

The ultimate global study companion: Pearson expands AI-powered Study Prep, supporting personalized learning worldwide

Study Prep delivers a comprehensive learning experience, bringing human expertise together with thoughtfully designed AI purpose-built for learning.ÌýÌý

  • Students have access to thousands of bite-sized video explanations and practice problems, assistance from expert human tutors, and AI-powered study tools.ÌýÌý

  • Study Prep's syllabus-matching technology creates personalized study plans tailored to a student's unique course, as its AI Tutor helps students instantly tackle challenging concepts with scaffolded step-by-step guidance all in the flow of learning.

  • Students can also engage directly with their video content by clicking on the "ask a question" button to automatically pause the video and have the embedded AI chat bot answer questions on those specific concepts.Ìý

"In today's increasingly AI-driven world, students need learning tools that not only help them master course content but enable them to learn better and think deeper, preparing them for the future," said Ebrahim Matthews, Senior Vice President of Pearson International Higher Education. "By expanding Study Prep globally, we're ensuring that quality educational support is available to students wherever and whenever they need it, regardless of geography or time zone."Ìý

Study Prep offers support in the sciences, math, and psychology, with more disciplines being added soon. Study Prep complements traditional course materials, providing students with on-demand study support that aligns with the specific courses they're enrolled in.Ìý

Pearson's application of generative AI is backed by learning science, vetted by subject matter experts, and shows tangible improved learning outcomes for students such as more active, engaged study and higher order cognition. With over 80% of our products now digital or digitally enabled, Pearson is committed to the responsible application of AI to enhance the teaching and learning experience for educators, students, and employers.Ìý

Note: Study Prep was formerly commercially known and marketed as "Channels" in the United States.Ìý

Recent Pearson NewsÌý

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About PearsonÌýÌý

At Pearson, our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. That's why our c. 18,000 Pearson employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. We are the world's lifelong learning company, serving customers in nearly 200 countries with digital content, assessments, qualifications, and data. For us, learning isn't just what we do. It's who we are. Visit us at .Ìý

Media contact:Ìý
Sami Millerâ€�[email protected];â€�(US)Ìý
Laura Ewartâ€�±ô²¹³Ü°ù²¹.±ð·É²¹°ù³Ù°ª±è±ð²¹°ù²õ´Ç²Ô.³¦´Ç³¾â€�(UK)Ìý

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FAQ

What is Pearson's Study Prep and how does it work?

Study Prep is an AI-enhanced video learning platform that provides personalized study support across 25+ academic subjects. It features video explanations, practice problems, AI tutoring, and syllabus-matching technology for personalized study plans.

Which countries will Pearson's Study Prep be available in?

Study Prep will be available in multiple countries including Canada, Brazil, UK, India, China, and South Africa.

What subjects does Pearson's Study Prep cover?

Study Prep currently offers support in sciences, math, and psychology, with plans to add more disciplines soon.

How does Pearson's Study Prep use AI technology?

Study Prep uses AI for personalized study plans, an AI Tutor for step-by-step guidance, and an embedded AI chatbot for answering specific concept questions during video lessons.

What percentage of Pearson's products are now digital?

Over 80% of Pearson's products are now digital or digitally enabled.
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