Mandy Moore and Celebrity Mom Squad join Sanofi to help protect babies from RSV with BEYFORTUS®
Sanofi (NYSE:SNY) has partnered with celebrity mothers including Mandy Moore and other influential personalities to promote BEYFORTUS®, their RSV prevention treatment for infants. BEYFORTUS is the first long-acting monoclonal antibody approved to prevent serious RSV lung infections in babies up to 24 months old.
The campaign highlights that BEYFORTUS is designed for all babies, regardless of their health status or birth timing. The treatment has demonstrated its safety and effectiveness through clinical studies and over 50 real-world studies involving more than 400,000 babies. RSV is currently the leading cause of hospitalization in infants under one year old.
The initiative features personal stories from celebrity mothers who chose BEYFORTUS for their children, emphasizing its position as the #1 doctor-prescribed choice for RSV protection in infants.
Sanofi (NYSE:SNY) ha collaborato con mamme famose come Mandy Moore e altre personalità influenti per promuovere BEYFORTUS®, il loro trattamento per la prevenzione del RSV nei neonati. BEYFORTUS è il primo anticorpo monoclonale a lunga durata d'azione approvato per prevenire gravi infezioni polmonari da RSV nei bambini fino a 24 mesi di età.
La campagna sottolinea che BEYFORTUS è pensato per tutti i bambini, indipendentemente dal loro stato di salute o dal momento della nascita. Il trattamento ha dimostrato sicurezza ed efficacia attraverso studi clinici e oltre 50 studi real-world che hanno coinvolto più di 400.000 bambini. Attualmente il RSV è la principale causa di ricovero nei lattanti sotto un anno di età.
L'iniziativa presenta testimonianze personali di mamme celebri che hanno scelto BEYFORTUS per i loro figli, ribadendo la sua posizione come #1 prescrizione medica per la protezione contro il RSV nei neonati.
Sanofi (NYSE:SNY) se ha asociado con madres famosas como Mandy Moore y otras personalidades influyentes para promocionar BEYFORTUS®, su tratamiento de prevención del VSR para bebés. BEYFORTUS es el primer anticuerpo monoclonal de larga duración aprobado para prevenir infecciones pulmonares graves por VSR en niños de hasta 24 meses.
La campaña destaca que BEYFORTUS está diseñado para todos los bebés, independientemente de su estado de salud o del momento del nacimiento. El tratamiento ha demostrado su seguridad y eficacia mediante ensayos clínicos y más de 50 estudios en el mundo real que incluyeron a más de 400.000 bebés. Actualmente, el VSR es la principal causa de hospitalización en lactantes menores de un año.
La iniciativa incluye historias personales de madres famosas que eligieron BEYFORTUS para sus hijos, subrayando su posición como la opción #1 prescrita por médicos para la protección contra el VSR en bebés.
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이번 캠페인은 BEYFORTUS가 건강 상태� 출생 시기� 관계없� 모든 아기� 위해 설계되었다 점을 강조합니�. � 치료제 임상시험� 40� 명이 넘 아기� 포함� 50� 이상� 실제 연구� 통해 안전성과 효과� 입증했습니다. 현재 RSV� 1� 미만 영아� 입원 원인 � 가� � 비중� 차지하고 있습니다.
� 캠페인에� BEYFORTUS� 아이들에� 선택� 유명 엄마들의 개인적인 이야기가 담겨 있으�, 영아� RSV 예방� 위한 의사 처방 1� 선택이라� 점을 강조합니�.
Sanofi (NYSE:SNY) s'est associé à des mères célèbres, dont Mandy Moore, et à d'autres personnalités influentes pour promouvoir BEYFORTUS®, leur traitement préventif contre le VRS pour les nourrissons. BEYFORTUS est le premier anticorps monoclonal à longue durée d'action approuvé pour prévenir les infections pulmonaires graves à VRS chez les enfants jusqu'à 24 mois.
La campagne souligne que BEYFORTUS est conçu pour tous les bébés, quel que soit leur état de santé ou leur date de naissance. Le traitement a démontré sa sécurité et son efficacité au travers de essais cliniques et plus de 50 études en conditions réelles impliquant plus de 400 000 bébés. Actuellement, le VRS est la principale cause d'hospitalisation chez les nourrissons de moins d'un an.
L'initiative présente des témoignages personnels de mères célébres ayant choisi BEYFORTUS pour leurs enfants, mettant en avant sa position comme le choix n°1 prescrit par les médecins pour la protection contre le VRS chez les nourrissons.
Sanofi (NYSE:SNY) hat sich mit Promi-Müttern wie Mandy Moore und weiteren einflussreichen Persönlichkeiten zusammengetan, um BEYFORTUS®, ihre RSV-Präventionsbehandlung für Säuglinge, zu bewerben. BEYFORTUS ist der erste langwirkende monoklonale Antikörper, der zur Verhinderung schwerer RSV-Lungeninfektionen bei Babys bis zu 24 Monaten zugelassen ist.
Die Kampagne betont, dass BEYFORTUS für alle Babys gedacht ist, unabhängig von ihrem Gesundheitszustand oder dem Zeitpunkt der Geburt. Die Behandlung hat ihre Sicherheit und Wirksamkeit in klinischen Studien und in über 50 AG˹ٷ-World-Studien mit mehr als 400.000 Babys nachgewiesen. RSV ist derzeit die häufigste Ursache für Krankenhausaufenthalte bei Säuglingen unter einem Jahr.
Die Initiative zeigt persönliche Berichte von Promi-Müttern, die sich für BEYFORTUS für ihre Kinder entschieden haben, und hebt damit die Stellung als ärztlich am häufigsten verschriebene Wahl Nr. 1 zum RSV-Schutz bei Säuglingen hervor.
- BEYFORTUS is the first and only long-acting RSV protection for all infants
- Treatment validated through 50+ real-world studies with 400,000+ babies
- Achieved #1 doctor-prescribed status for RSV protection
- Millions of US parents have already chosen BEYFORTUS for their babies
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- Mandy Moore joins Elaine Welteroth, Gaby Dalkin, Katya Echazarreta, and Shawn Johnson East to share their personal respiratory syncytial virus(RSV) stories and why they chose BEYFORTUS to help protect their babies from serious RSV lung infection
- They join the millions of parents in the US who have chosen BEYFORTUS to help protect their babies from RSV, the number one reason babies under 1 are hospitalized
RSV is the number one cause of hospitalization in all babies under 1 and the main cause of serious lung infections. That is why these moms, including award-winning actress and singer/songwriter Mandy Moore,
"When I was pregnant with Louise, I already knew about RSV," said Mandy Moore, award-winning actress, singer/songwriter and mom of three. "Both of my boys had it at the same time, and it was scary for our family. They didn't need to go to the hospital, but it was still really hard. When Lou was born in September, I asked our pediatrician, Dr. Danny, what we could do to help protect her. Without hesitation, he recommended BEYFORTUS and was adamant about me bringing my baby in on October 1st, the first day BEYFORTUS is available for babies entering their first RSV season. Ultimately, it was the right decision for our family to have Lou BEYRIFIED� with BEYFORTUS so she would have that extra layer of protection against RSV."
"Parents often ask me how to help protect their babies from serious RSV lung infection. Even when they don't, I bring it up � it's that important," said Dr. Daniel (Danny) Bruckner, MD, board-certified pediatrician at Balboa Pediatrics. "During that first year of life, babies' immune systems are still developing, so they are more at risk of serious infection. BEYFORTUS has made a big difference in my practice. I recommend it for all babies � whether they're born early or on time, healthy or with medical conditions, before or during RSV season."
"Parents and the healthcare professionals who care for babies are clearly noticing the real-world impact of BEYFORTUS," said Thomas Grenier, Head of Vaccines North America for Sanofi. "Its safety and effectiveness have been demonstrated in clinical studies and in more than 50 real-world studies involving over 400,000 babies. That's why millions of parents in the US have already chosen BEYFORTUS to help protect their babies from RSV. That includes these moms who are using their voices to spread the word that BEYFORTUS isn't just one option, it's the #1 doctor-prescribed choice � and for many families, it's the right decision when it comes to helping protect their babies from serious RSV lung infection."
Parents can visit to hear the moms' stories and learn why millions of parents have already chosen to get their babies Beyrified against RSV with BEYFORTUS. All parents are also encouraged to talk with their baby's doctor to learn more.
Dr. Daniel Bruckner, Elaine Welteroth, Gaby Dalkin, Katya Echazarreta, Mandy Moore, and Shawn Johnson East are paid spokespeople for Sanofi.
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RSV is a highly contagious virus that can lead to serious respiratory illness for infants. Two out of three infants are infected with RSV during their first year of life and almost all children are infected by their second birthday. Most of the time RSV will cause a mild, cold-like illness.However, RSV is the most common cause of lower respiratory tract disease (LRTD), including bronchiolitis and pneumonia, in infants. RSV LRTD is the leading cause of hospitalization in babies under 1, with most hospitalizations for RSV occurring in healthy infants born at term. Each year in the US, an estimated 590,000 RSV cases in babies under 1 require medical care, including physician office, urgent care, emergency room visits and hospitalizations.
About BEYFORTUS
BEYFORTUS is a single-dose long-acting antibody designed to help prevent RSV LRTD in infants that extends through five months, the length of the typical RSV season in the US. For children undergoing cardiac surgery with cardiopulmonary bypass, an additional dose of BEYFORTUS is recommended as soon as the child is stable after surgery. An additional dose of BEYFORTUS is also indicated for children up to 24 months of age, regardless of body weight, who remain vulnerable to severe RSV disease through their second RSV season.
As a long-acting antibody provided directly to newborns and infants as a single dose, BEYFORTUS offers fast-acting protection to help prevent lower respiratory tract disease caused by RSV without requiring activation of the immune system. It has demonstrated a consistent safety profile across a broad infant population. BEYFORTUS administration can be timed to coincide with the RSV season.
BEYFORTUS has been approved for use in the US, the European Union,
INDICATION
BEYFORTUS is a prescription medicine used to help prevent a serious lung disease caused by Respiratory Syncytial Virus (RSV) in:
- Newborns and babies under 1 year of age born during or entering their first RSV season.
- Children up to 24 months of age who remain at risk of severe RSV disease through their second RSV season.
IMPORTANT SAFETY INFORMATION
Your child should not take BEYFORTUS if your child has a history of serious allergic reactions to nirsevimab-alip or any of the ingredients in BEYFORTUS.
Before your child receives BEYFORTUS, tell your healthcare provider about all of your child's medical conditions, including if your child:
- has ever had a reaction to BEYFORTUS.
- has bleeding or bruising problems. If your child has a problem with bleeding or bruises easily, an injection could cause a problem.
Tell your healthcare provider about all the medicines your child takes, including prescription and over-the-counter medicines, vitamins, and herbal supplements. Your infant should not receive a medicine called palivizumab if they have already received BEYFORTUS in the same RSV season.
Serious allergic reactions have happened with BEYFORTUS. Get medical help right away if your child has any of the following signs or symptoms of a serious allergic reaction:
- swelling of the face, mouth, or tongue
- difficulty swallowing or breathing
- unresponsiveness
- bluish color of skin, lips, or under fingernails
- muscle weakness
- severe rash, hives, or itching
The most common side effects of BEYFORTUS include rash and pain, swelling, or hardness at the site of your child's injection. These are not all the possible side effects of BEYFORTUS. Call your healthcare provider if you have questions about side effects.
Please see full , including , for more details.
MAT-US-2510416-v1.0-09/2025
About Sanofi
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