Western Alliance Bank to Unify All Divisions Under One Brand
Alliance Association Bank, Alliance Bank of
For over a decade, Western Alliance and its banking divisions have operated under the same charter, providing a range of commercial banking solutions and consumer products while fostering strong relationships with clients through personalized service. Originally focused on Western regional markets, the Bank has grown to include 17 national business lines today, with 56 offices and over 3500 employees located throughout
鈥淎n exciting milestone as we continue to advance our National Commercial Bank strategy is achieving brand unity. By year-end, the markets we serve and the clients who are so important to us will know us as one strong bank, offering unmatched industry expertise and unparalleled, best-in-class service,鈥� said President and Chief Executive Officer Ken Vecchione. 鈥淎s we move forward as one brand, our clients will enjoy seamless access to specialized services available through our national business lines, delivered by people they trust. Clients will continue to work with the bankers they know. Relationships will remain exactly as they are today.鈥�
While the division brands may not be featured as prominently in the marketplace, they remain an important part of the Bank鈥檚 heritage. Vecchione added, 鈥淲e will continue to honor the history and customer loyalty associated with our legacy brands under Western Alliance Bank.鈥�
About Western Alliance Bank
With more than
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Media contact: Stephanie Whitlow, [email protected]
Source: Western Alliance Bancorporation