Brag House Announces Zacks Small-Cap Research Initiation of Coverage
Brag House Holdings (NASDAQ: TBH), a media-tech platform focused on gaming, college sports, and Gen Z engagement, announced the initiation of coverage by Zacks Small-Cap Research. The coverage highlights Brag House's innovative platform connecting Gen Z gamers with brands and collegiate sports communities.
Key highlights include the company's strategic partnership with Learfield, providing access to media rights across 200+ NCAA Division schools. Zacks estimates Brag House's target market at $6.7 billion, with significant growth potential through B2B sponsorships, collegiate tournaments, and a planned SaaS-based analytics platform. The report emphasizes Gen Z's projected $360 billion in disposable income and their growing workforce presence by 2030.
Brag House Holdings (NASDAQ: TBH), una piattaforma media-tech focalizzata su gaming, sport universitari e coinvolgimento della Generazione Z, ha annunciato l'inizio della copertura da parte di Zacks Small-Cap Research. La copertura mette in evidenza la piattaforma innovativa di Brag House che connette i giocatori della Gen Z con brand e comunit脿 sportive universitarie.
I punti chiave includono la partnership strategica con Learfield, che garantisce l'accesso ai diritti media di oltre 200 scuole NCAA Division. Zacks stima il mercato target di Brag House a 6,7 miliardi di dollari, con un significativo potenziale di crescita attraverso sponsorizzazioni B2B, tornei universitari e una piattaforma di analisi basata su SaaS in programma. Il report sottolinea i 360 miliardi di dollari di reddito disponibile previsto per la Gen Z e la loro crescente presenza nel mondo del lavoro entro il 2030.
Brag House Holdings (NASDAQ: TBH), una plataforma media-tech centrada en videojuegos, deportes universitarios y la participaci贸n de la Generaci贸n Z, anunci贸 el inicio de cobertura por parte de Zacks Small-Cap Research. La cobertura destaca la plataforma innovadora de Brag House que conecta a los gamers de la Gen Z con marcas y comunidades deportivas universitarias.
Los puntos clave incluyen la asociaci贸n estrat茅gica con Learfield, que proporciona acceso a los derechos de medios de m谩s de 200 escuelas de la NCAA Division. Zacks estima el mercado objetivo de Brag House en
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Brag House Holdings (NASDAQ: TBH), une plateforme m茅dia-tech ax茅e sur le gaming, les sports universitaires et l'engagement de la g茅n茅ration Z, a annonc茅 le d茅but de la couverture par Zacks Small-Cap Research. Cette couverture met en avant la plateforme innovante de Brag House qui connecte les gamers de la g茅n茅ration Z avec les marques et les communaut茅s sportives universitaires.
Les points cl茅s incluent le partenariat strat茅gique avec Learfield, offrant un acc猫s aux droits m茅dias de plus de 200 茅coles NCAA Division. Zacks estime le march茅 cible de Brag House 脿 6,7 milliards de dollars, avec un potentiel de croissance significatif via des parrainages B2B, des tournois universitaires et une plateforme analytique SaaS pr茅vue. Le rapport souligne les 360 milliards de dollars de revenus disponibles projet茅s pour la g茅n茅ration Z et leur pr茅sence croissante sur le march茅 du travail d'ici 2030.
Brag House Holdings (NASDAQ: TBH), eine Media-Tech-Plattform mit Fokus auf Gaming, College-Sport und Engagement der Generation Z, gab den Beginn der Berichterstattung durch Zacks Small-Cap Research bekannt. Die Berichterstattung hebt Brag Houses innovative Plattform hervor, die Gen Z-Spieler mit Marken und Collegiate-Sportgemeinschaften verbindet.
Zu den wichtigsten Punkten geh枚rt die strategische Partnerschaft mit Learfield, die Zugang zu Medienrechten von 眉ber 200 NCAA Division Schulen bietet. Zacks sch盲tzt den Zielmarkt von Brag House auf 6,7 Milliarden US-Dollar mit erheblichem Wachstumspotenzial durch B2B-Sponsoring, Hochschulturniere und eine geplante SaaS-basierte Analyseplattform. Der Bericht betont das prognostizierte verf眉gbare Einkommen der Gen Z von 360 Milliarden US-Dollar und deren wachsende Pr盲senz in der Arbeitswelt bis 2030.
- Strategic partnership with Learfield provides access to 200+ NCAA Division schools
- Target market estimated at $6.7 billion by Zacks
- Access to Gen Z demographic with projected $360 billion in disposable income
- Multiple revenue streams through B2B sponsorships, tournaments, and planned SaaS platform
- Early stage company with unproven revenue model
- High dependence on successful execution of Gen Z engagement strategy
NEW YORK, July 10, 2025 (GLOBE NEWSWIRE) -- Brag House Holdings, Inc. (NASDAQ: TBH) (鈥淏rag House鈥� or the 鈥淐ompany鈥�), the media-tech platform at the intersection of gaming, college sports, and Gen Z engagement, is pleased to announce that Zacks Small-Cap Research has initiated coverage of Brag House.
Highlights from Zacks Coverage
- Recognition of Innovative Model:聽Zacks highlights Brag House鈥檚 unique platform, which enables authentic engagement between Gen Z casual gamers, brands, and collegiate sports communities.
- Gen Z Focus:聽The report underscores Brag House鈥檚 strategic focus on Gen Z, a demographic expected to comprise a significant portion of the workforce by 2030 and projected to hold
$360 billion in disposable income. - Strategic Partnerships:聽Zacks notes the importance of our recent partnership with Learfield, granting access to media rights across 200+ NCAA Division schools and expanding our national reach.
- Growth Prospects:聽The coverage outlines Brag House鈥檚 anticipated revenue growth through B2B sponsorships, collegiate tournaments, and the future launch of a SaaS-based analytics platform to deliver actionable Gen Z insights to brands.
- Market Opportunity:聽Zacks estimates Brag House鈥檚 target market at
$6.7 billion , with our platform positioned to capture a sizable niche within this rapidly expanding segment.
鈥淲e are honored to be recognized by Zacks Small-Cap Research, a respected authority in equity research,鈥� said Lavell Juan Malloy, II, CEO and Chairman of Brag House. 鈥淭heir initiation of coverage validates our vision to bridge the gap between brands and Gen Z through innovative, data-driven engagement. Our recent milestones, including the Learfield partnership and successful collegiate activations, demonstrate Brag House鈥檚 momentum and commitment to delivering value for our partners, users, and shareholders.鈥�
About Brag House
Brag House is a leading media technology gaming platform dedicated to transforming casual college gaming into a vibrant, community-driven experience. By seamlessly merging gaming, social interaction, and cutting-edge technology, the Company provides an inclusive and engaging environment for casual gamers while enabling brands to authentically connect with the influential Gen Z demographic. For more information, visit聽.
About Zacks Small Cap Research
Zacks Small Cap Research (鈥淶acks SCR鈥�) is a division of Zacks Investment Research. Zacks SCR coverage specifically looks to focus on small and micro-cap companies that are underfollowed or undervalued by Wall Street.聽 Our analysts seek to identify and report on these companies, bringing to investors a unique opportunity to gain insight on small cap investments that are believed to be undervalued and well-positioned for future growth.聽 Our goal is to produce high quality (institutional) research for the small cap portfolio.
Media Contact:
Fatema Bhabrawala
Director of Media Relations
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Investor Relations Contact:
Adele Carey
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FAQ
What is the significance of Zacks Small-Cap Research initiating coverage of Brag House (NASDAQ: TBH)?
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What is the potential market opportunity in Gen Z for Brag House (NASDAQ: TBH)?
